# Uniquely New Zealand Travel: Agent-Direct Score F (12.3%)

Site: http://www.unztravel.com/
Report: https://directindex.org/r/unztravel.com
Scanned: 2026-10-24 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Uniquely New Zealand Travel is largely invisible to agents.
AI assistants can't open Uniquely New Zealand Travel's website, so they go by what other sites say about it.

## Direct links
- Phone: +12067740775
- Address: 2400 NW 80th St, Seattle 98117-4449

## Nearby, also direct
Places near Uniquely New Zealand Travel that take a booking or an order on their own website, with no marketplace in between.
- Wind Knot Salmon Guides- Salmon Seattle (1.2 km): https://directindex.org/r/salmonseattle.com
- National Nordic Museum (2.1 km): https://directindex.org/r/nordicmuseum.org

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (challenge:checking your browser). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No ticket link on the website.** (+15 points) There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add a ticket or booking page on your own domain. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Uniquely New Zealand Travel",
  "url": "http://www.unztravel.com/",
  "telephone": "+12067740775",
  "address": "2400 NW 80th St, Seattle 98117-4449",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 47.68690832,
    "longitude": -122.38789833
  }
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **Structured data found (Organization).** no address, phone or hours in it

## Where it stands
Not ranked yet in Seattle tours, attractions and museums.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 10% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 95% | no |
| Structured data with address, phone and hours | 30% | no |
| Have an llms.txt | 60% | no |

Nearest places in the index: Salmon Bay Paddle (C, 513 m, https://directindex.org/r/salmonbaypaddle.com); Wind Knot Salmon Guides- Salmon Seattle (B, 1204 m, https://directindex.org/r/salmonseattle.com); Leif Erikson Statue (F, 1562 m, https://directindex.org/r/leiferikson.org); Minotaur Mazes (D, 1939 m, https://directindex.org/r/minotaurmazes.com); Travel Theory (C, 2061 m, https://directindex.org/r/traveltheory.com); Roads Less Traveled Llc (D, 2061 m, https://directindex.org/r/adventureswithsarah.net); Mountain Bureau LLC (C, 2069 m, https://directindex.org/r/mountainbureau.com); National Nordic Museum (C, 2094 m, https://directindex.org/r/nordicmuseum.org); Fish Ladder Viewing Room (F, 2575 m, https://directindex.org/r/ballardlocks.org); Meaningful Trips (D, 2874 m, https://directindex.org/r/meaningfultrip.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with WordPress 55% (25% A or B, 236086 sites); This site 12.3%.

See what an AI agent reads on this site: https://directindex.org/r/unztravel.com/agent-view

## Businesses like Uniquely New Zealand Travel in Seattle tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Sites built with WordPress in Seattle tours, attractions and museums | 80 | 58% | 25% | 12.3% |

The best of the sites built with WordPress in Seattle tours, attractions and museums: Seattle's Tall Ship (A 92.3%, https://directindex.org/r/seattlesailingship.com); Waterways Cruises and Events (A 90.8%, https://directindex.org/r/waterwayscruises.com); Museum of Illusions (B 84.6%, https://directindex.org/r/moiseattle.com); Seattle Mountain Bike Tours (B 84.6%, https://directindex.org/r/seattlemountainbiketours.com); Vegan Culinary Cruises (B 84.6%, https://directindex.org/r/veganculinarycruises.com).

## The direct record
What agents get for Uniquely New Zealand Travel, as JSON: https://directindex.org/api/direct/unztravel.com
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +12067740775

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got challenge:checking your browser); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 8 | 25 |
| Actionable | 0 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/unztravel.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/unztravel.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=unztravel.com&force=1