# University of Minnesota Orthodontic Clinic: Agent-Direct Score D (43.8%)

Site: http://gopherbraces.com/
Report: https://directindex.org/r/umn.edu
Scanned: 2026-10-23 (Provisional, with the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
University of Minnesota Orthodontic Clinic is hard for agents to use.
An AI assistant can open University of Minnesota Orthodontic Clinic's website. It can't find a menu or price list, so it answers from other sites. It finds a phone number, but no link to book or order online.

## Direct links
- Phone: +16126256444
- Address: Malcolm Moos, Health Sciences Tower, 515 Delaware St SE Fl 6, 55455, Minneapolis

## Nearby, also direct
Places near University of Minnesota Orthodontic Clinic that take a booking or an order on their own website, with no marketplace in between.
- First Care Pregnancy Center (1.3 km): https://directindex.org/r/firstcaremn.org

## What to fix first
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (Dentist, MedicalClinic, Physiotherapy or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No online booking link on the website.** (+13 points) There's only a phone number or WhatsApp, and agents can't use those yet. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add an online appointment page. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost?' from directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "University of Minnesota Orthodontic Clinic",
  "url": "http://gopherbraces.com/",
  "telephone": "+16126256444",
  "address": "Malcolm Moos, Health Sciences Tower, 515 Delaware St SE Fl 6, 55455, Minneapolis",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 44.97277119,
    "longitude": -93.23161686
  }
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# University of Minnesota Orthodontic Clinic

> local business in Malcolm Moos, Health Sciences Tower, 515 Delaware St SE Fl 6, 55455, Minneapolis, Minneapolis dentists, clinics and vets. Phone +16126256444.

## About

- Website: http://gopherbraces.com/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.

## Where it stands
162 of 250 in Minneapolis dentists, clinics and vets. Top 65% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 96% | no |
| Publish the menu or price list as HTML | 0% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 96% | yes |
| Structured data with address, phone and hours | 42% | no |
| Have an llms.txt | 42% | no |

Nearest places in the index: University of Minnesota Physicians (D, 320 m, https://directindex.org/r/mphysicians.org); Mukta Arora, Md (D, 566 m, https://directindex.org/r/robynpromo.com); M Health Fairview Katie Hageboeck Children’s Cancer Research Fund Clinic (F, 714 m, https://directindex.org/r/mhealthfairviewpeds.org); Fairview Pain Management Center (F, 788 m, https://directindex.org/r/mhealthfairview.org); Paparella Ear Head & Neck Institute (F, 793 m, https://directindex.org/r/pehni.com); Riverside Family Physicians (F, 802 m, https://directindex.org/r/riversidefamilyphysicians.com); Replenish Wellbeing (D, 931 m, https://directindex.org/r/replenishrestore.com); People's Center Clinics & Services (D, 1033 m, https://directindex.org/r/peoples-center.org); First Care Pregnancy Center (B, 1306 m, https://directindex.org/r/firstcaremn.org); Indian Health Board (C, 1562 m, https://directindex.org/r/indianhealthboard.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


See what an AI agent reads on this site: https://directindex.org/r/umn.edu/agent-view

## Businesses like University of Minnesota Orthodontic Clinic in Minneapolis dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Minneapolis dentists, clinics and vets | 250 | 51% | 19% | 43.8% |

The best of the businesses of the same kind in Minneapolis dentists, clinics and vets: Blue Cross Animal Hospital (B 84.6%, https://directindex.org/r/bluecrossanimal.com); City Vets (B 84.6%, https://directindex.org/r/cityscapevets.com); Isles Dental (B 84.6%, https://directindex.org/r/islesdental.com); Parkway Dental Center (B 84.6%, https://directindex.org/r/parkwaydentalcentermn.com); Refined Performance + Rehabilitation (B 84.6%, https://directindex.org/r/refinedmpls.com).

With the three fixes above (No structured data for the business; No online booking link on the website; No list of services and prices found), the score would be about 86.3%, which would be first of 250 in Minneapolis dentists, clinics and vets.

## The direct record
What agents get for University of Minnesota Orthodontic Clinic, as JSON: https://directindex.org/api/direct/umn.edu
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +16126256444

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 1 | 25 |
| Actionable | 9 | 30 |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/umn.edu
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/umn.edu/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/umn.edu/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=umn.edu&force=1
