# TUI ReiseCenter: Agent-Direct Score D (49.2%)

Site: https://www.tui.com/reisebuero/hamburg/erdkampsweg-32/
Report: https://directindex.org/r/tui.com
Scanned: 2026-10-14 (provisional: the action test and the assistant citation check pending)
TUI ReiseCenter is hard for agents to use.

## Direct links
- Phone: +49 40 507105-0

## What to fix first, by points
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (TouristAttraction, Museum, TravelAgency or the closest type, with name, address, telephone and openingHoursSpecification). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when' from marketplaces instead. Add a page with tickets, times and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business
- **Tickets through an unrecognised third party.** Check that the provider keeps you as the merchant of record.

## Fix kit: what to paste

Structured data, one block in the page head:

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "TravelAgency",
  "name": "TUI ReiseCenter",
  "url": "https://www.tui.com/reisebuero/hamburg/erdkampsweg-32/",
  "telephone": "+49 40 507105-0",
  "email": "hamburg9@tui-reisecenter.de",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Erdkampsweg 32",
    "postalCode": "22335",
    "addressLocality": "Hamburg"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 53.6289045,
    "longitude": 10.0238638
  },
  "openingHours": "Mo-Fr 10:00-18:00; Sa 10:00-13:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday"
      ],
      "opens": "10:00",
      "closes": "18:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday"
      ],
      "opens": "10:00",
      "closes": "13:00"
    }
  ]
}
</script>
```

llms.txt draft:

```
# TUI ReiseCenter

> travel agency in Erdkampsweg 32 22335 Hamburg, Hamburg tours, attractions and museums. Phone +49 40 507105-0.

## Opening hours

Mo-Fr 10:00-18:00; Sa 10:00-13:00

## About

- Website: https://www.tui.com/reisebuero/hamburg/erdkampsweg-32/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.

## Where it stands
Not ranked yet in Hamburg tours, attractions and museums.

| What the top tenth does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 21% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 93% | yes |
| Structured data with address, phone and hours | 21% | no |
| Have an llms.txt | 7% | no |

Nearest places in the index: Reisebüro Flughafenstraße (D, 1324 m, https://directindex.org/r/reisebuero-flughafen-hh.de); Siesta Reisen (D, 1328 m, https://directindex.org/r/fly-siesta.de); Modellschau (C, 1399 m, https://directindex.org/r/hamburg-airport.de); Retro Spiele Club Hamburg (C, 2547 m, https://directindex.org/r/retrospieleclub.de); Glasmuseum (C, 2794 m, https://directindex.org/r/achilles-stiftung.de); Polizeimuseum Hamburg (F, 3100 m, https://directindex.org/r/polizeimuseum.hamburg).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked and claimed businesses in each city index.

What an AI agent reads on this site: https://directindex.org/r/tui.com/agent-view

Read by AI agents 1 times this month.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| reachable | 25 | 25 |
| readable | 1 | 25 |
| actionable | 6 | 15 (action_test pending) |
| cited | 0 | 0 (probes pending) |

## Agent readiness (Cloudflare criteria)
Level 1 of 5: Basic Web Presence. Cloudflare's report: https://isitagentready.com/tui.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Methodology: https://directindex.org/methodology · Rescan: https://directindex.org/scan?url=tui.com&force=1