# This is not a Sushi Bar: Agent-Direct Score F (15.4%)

Site: https://www.thisisnotasushibar.com/
Report: https://directindex.org/r/thisisnotsushibar.it
Scanned: 2026-10-15 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
This is not a Sushi Bar is largely invisible to agents.
AI assistants cannot open the website of This is not a Sushi Bar, so they rely on what other sites say about it.

## Direct links
- Menu: https://www.thisisnotsushibar.it/_files/ugd/192053_a4faa94077d2449ab6bd990b2f15e4c3.pdf
- Phone: +390236505772

## What to fix first
- **The site turns every visitor without a browser away, AI agents included.** (+25 points) A plain fetch was refused (cloudflare_challenge); only a real browser got the page. Every AI crawler and agent is turned away the same way, so Reachable scores 0 and the rest is measured on the rendered page. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Ordering through an unrecognised third party.** (+9 points) Check that the provider keeps you as the merchant of record. Guide: https://directindex.org/guides/online-ordering-without-delivery-apps
- **Menu or price list is a PDF.** (+3 points) Most agents skip PDFs or read them badly. Publish it as HTML, keep the PDF as a download. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FastFoodRestaurant",
  "name": "This is not a Sushi Bar",
  "url": "https://www.thisisnotasushibar.com/",
  "telephone": "+390236505772",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Via Conca del Naviglio 5",
    "postalCode": "20123",
    "addressLocality": "Milano"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 45.4581255,
    "longitude": 9.1780577
  },
  "openingHours": "Mo-Th 11:30-14:45, 18:30-22:45; Fr-Su 11:30-14:45, 18:30-23:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday"
      ],
      "opens": "11:30",
      "closes": "14:45"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday"
      ],
      "opens": "18:30",
      "closes": "22:45"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Friday",
        "Saturday",
        "Sunday"
      ],
      "opens": "11:30",
      "closes": "14:45"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Friday",
        "Saturday",
        "Sunday"
      ],
      "opens": "18:30",
      "closes": "23:00"
    }
  ],
  "servesCuisine": [
    "sushi",
    "poke"
  ],
  "hasMenu": "https://www.thisisnotsushibar.it/_files/ugd/192053_a4faa94077d2449ab6bd990b2f15e4c3.pdf"
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There is no robots.txt, which allows everything.

## Since the scan of 2026-10-14 (F then)
- Fixed: The site could not be read at all
- New: The site turned every visitor without a browser away; No structured data for the business; Menu was a PDF; Ordering through an unrecognised third party

## Where it stands
836 of 897 in Milan. Top 93% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 99% | no |
| Publish the menu or price list as HTML | 94% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 92% | no |
| Structured data with address, phone and hours | 28% | no |
| Have an llms.txt | 19% | no |

Nearest places with a similar menu: Kobe (D, 303 m, https://directindex.org/r/kobemilano.it); Acero (C, 469 m, https://directindex.org/r/ristoranteacero.it); Toyama 2 (C, 848 m, https://directindex.org/r/ristorantetoyama.it); Dream Poke (D, 885 m, https://directindex.org/r/dreampoke.it); Poke away (C, 896 m, https://directindex.org/r/nycbmi.com); Macha Cafè (B, 956 m, https://directindex.org/r/machacafe.it); Tsuru (D, 1036 m, https://directindex.org/r/sushiallosteria.com); I love poke (C, 1058 m, https://directindex.org/r/ilovepoke.it); Yokohama (C, 1060 m, https://directindex.org/r/sushiyokohama.it); Myoshi (C, 1202 m, https://directindex.org/r/miyoshisushi.it).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with Wix 58% (35% A or B, 3255 sites); This site 15.4%.

See what an AI agent reads on this site: https://directindex.org/r/thisisnotsushibar.it/agent-view

## Businesses like This is not a Sushi Bar in Milan

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Milan | 897 | 55% | 30% | 15.4% |
| Sites built with Wix in Milan | 48 | 56% | 33% | 15.4% |

The best of the sites built with Wix in Milan: Quadri Bistrot (A 96.3%, https://directindex.org/r/quadribistrot.it); Verve (A 92.5%, https://directindex.org/r/osteriaverve.it); Tomojoshi Endo (A 90.8%, https://directindex.org/r/tomoyoshi-endo.com); Chiù (A 86.3%, https://directindex.org/r/chiu.eu); Caffè Italia (A 85.7%, https://directindex.org/r/cafeitaliamilano.com).

With the three fixes above (The site turns every visitor without a browser away, AI agents included; No structured data for the business; Ordering through an unrecognised third party) the score would be about 90.8%: 17th of 897 in Milan, up from 836th.

## The direct record
What agents get for This is not a Sushi Bar, as JSON: https://directindex.org/api/direct/thisisnotsushibar.it
- Book: none on record
- Order: none on record
- Menu: https://www.thisisnotsushibar.it/_files/ugd/192053_a4faa94077d2449ab6bd990b2f15e4c3.pdf (pdf; from the scan)
- Hours: Mo-Th 11:30-14:45, 18:30-22:45; Fr-Su 11:30-14:45, 18:30-23:00 (closed now) (from OpenStreetMap)
- Phone: +390236505772
- Stable links that count: https://directindex.org/go/thisisnotsushibar.it/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 4 | 25 |
| Actionable | 6 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/thisisnotsushibar.it/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/thisisnotsushibar.it/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=thisisnotsushibar.it&force=1
