# The Shmooz: Agent-Direct Score C (60%)

Site: https://theshmooz.ca
Report: https://directindex.org/r/theshmooz.ca
Scanned: 2026-10-14 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
The Shmooz is partly visible to agents.

## Direct links
- Order directly: https://squareup.com/gift/MLBCKXYZHTRS3/order?_savt=21c633ae-e9d6-4bef-a352-e75ced190118&external_source=giveandgetlocal (through square acting for the business)
- Menu: http://www.theshmooz.ca/#menu-section

## What to fix first
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (CafeOrCoffeeShop, BarOrPub or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No working HTTPS.** (+3 points) The page is only served over plain http. Agents and browsers downrank or refuse it.
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "CafeOrCoffeeShop",
  "name": "The Shmooz",
  "url": "https://theshmooz.ca",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Pape Avenue 590"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 43.6751808,
    "longitude": -79.3434749
  },
  "openingHours": "Mo-Fr 08:00-18:00; Sa-Su 09:00-18:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday"
      ],
      "opens": "08:00",
      "closes": "18:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday",
        "Sunday"
      ],
      "opens": "09:00",
      "closes": "18:00"
    }
  ],
  "hasMenu": "http://www.theshmooz.ca/#menu-section",
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://squareup.com/gift/MLBCKXYZHTRS3/order?_savt=21c633ae-e9d6-4bef-a352-e75ced190118&external_source=giveandgetlocal",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# The Shmooz

> cafe or coffee shop in Pape Avenue 590, Toronto cafes and bars.

## Book or order directly

- Order: https://squareup.com/gift/MLBCKXYZHTRS3/order?_savt=21c633ae-e9d6-4bef-a352-e75ced190118&external_source=giveandgetlocal (through square acting for the business)
- Menu: http://www.theshmooz.ca/#menu-section

## Opening hours

Mo-Fr 08:00-18:00; Sa-Su 09:00-18:00

## About

- Website: https://theshmooz.ca
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Menu or price list is an HTML page.** Agents can read items and prices directly.
- **Ordering through square on your own domain.** No marketplace commission, and the guest stays yours.

## Where it stands
136 of 357 in Toronto cafes and bars. Top 38% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 89% | yes |
| Publish the menu or price list as HTML | 86% | yes |
| Let AI crawlers in (no edge block, no robots.txt block) | 94% | yes |
| Structured data with address, phone and hours | 28% | no |
| Have an llms.txt | 28% | no |

Nearest places in the index: Riverdale Perk Cafe (D, 503 m, https://directindex.org/r/riverdaleperk.com); Douce France (C, 545 m, https://directindex.org/r/doucefrance.ca); Red Rocket Coffee (D, 576 m, https://directindex.org/r/shopredrocketcoffee.com); The Only Cafe (D, 740 m, https://directindex.org/r/theonlycafe.com); Zed*80 (C, 1048 m, https://directindex.org/r/zedeighty.com); The Magpie Cakery (B, 1050 m, https://directindex.org/r/themagpiecakery.com); Donutlan (F, 1081 m, https://directindex.org/r/churrodonuts.com); The Raspberry Cafe (D, 1163 m, https://directindex.org/r/raspberrycafe.ca); Issho Bakery (F, 1292 m, https://directindex.org/r/isshobakery.com); SUPERNOVA Coffee (C, 1299 m, https://directindex.org/r/supernova-coffee.com).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with Squarespace 65% (48% A or B, 7098 sites); Sites using Square 69% (47% A or B, 793 sites); This site 60%.

See what an AI agent reads on this site: https://directindex.org/r/theshmooz.ca/agent-view

## Businesses like The Shmooz in Toronto cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in Toronto cafes and bars | 357 | 45% | 25% | 60% |
| Built with Squarespace in Toronto cafes and bars | 55 | 69% | 49% | 60% |
| Using Square in Toronto cafes and bars | 10 | 67% | 30% | 60% |
| Built with Squarespace and using Square in Toronto cafes and bars | 4 | 66% | 25% | 60% |

The best of Built with Squarespace and using Square in Toronto cafes and bars: The Sovereign Cafe (B 70.8%, https://directindex.org/r/thesovereigncafe.ca); The Ballroom (C 67.7%, https://directindex.org/r/theballroombowl.ca); Fika Cafe (C 64.6%, https://directindex.org/r/fika.ca).

With the two fixes above (No structured data for the business; No working HTTPS) the score would be about 87.7%: 11th of 357 in Toronto cafes and bars, up from 136th.

## The direct record
What agents get for The Shmooz, as JSON: https://directindex.org/api/direct/theshmooz.ca
- Book: none on record
- Order: https://squareup.com/gift/MLBCKXYZHTRS3/order?_savt=21c633ae-e9d6-4bef-a352-e75ced190118&external_source=giveandgetlocal (vendor on own site: Square; found by the scan of 2026-10-14, not yet tested)
- Menu: http://www.theshmooz.ca/#menu-section (html_page; from the scan)
- Hours: Mo-Fr 08:00-18:00; Sa-Su 09:00-18:00 (open now) (from OpenStreetMap)
- Phone: none on record
- Stable links that count: https://directindex.org/go/theshmooz.ca/order, https://directindex.org/go/theshmooz.ca/menu
- Agents and people followed 1 direct link to this business this month (1 by AI agents).

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): not measured
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): not measured
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): not measured
- Vendor terms for agents, Square: Yes. Square takes orders placed in ChatGPT and Claude for US food sellers since 1 July 2026 with no seller setup; its Buyer Account Terms still bar robots and scrapers from accessing Block systems. Read 2026-10-15: https://squareup.com/us/en/press/claude-chatgpt-integrations

Not measured at this scan; the next scan measures it.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 22 | 25 |
| Readable | 7 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/theshmooz.ca
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/theshmooz.ca/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/theshmooz.ca/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=theshmooz.ca&force=1