# The Derma Lab: Agent-Direct Score F (24.6%)

Site: http://Thedermalab.com/
Report: https://directindex.org/r/thedermalab.com
Scanned: 2026-10-24 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
The Derma Lab is largely invisible to agents.
AI assistants can't open The Derma Lab's website, so they go by what other sites say about it.

## Direct links
- Phone: +19209158584
- Address: 4141 Jutland Dr Ste 130, 92117, San Diego

## Nearby, also direct
Places near The Derma Lab that take a booking or an order on their own website, with no marketplace in between.
- Kat Eye Studios (0 m): https://directindex.org/r/kateye-studios.com
- Makeup + Style San Diego (1.5 km): https://directindex.org/r/makeupandstylesd.com
- San Diego Therapeutic Massage And Healing (1.5 km): https://directindex.org/r/sandiegotherapeuticmassageandhealing.com
- BFF Salon (2 km): https://directindex.org/r/bff-salon.com
- Happy Nails and Spa (2.3 km): https://directindex.org/r/happynails.com

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (TimeoutError: The operation was aborted due to timeout). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Appointments only through fresha.** (+12 points) Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Price list of services is on another site.** (+5 points) The link goes to fresha.com, so that site gets the credit and the visits. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+4 points) Missing: telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## What the site tells visitors (Measured, not scored)
- **The footer says © 2022.** Visitors and assistants may read that year as the last time anyone looked after the site. In San Diego, 67% of comparable sites that show a year say 2025 or later.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "The Derma Lab",
  "url": "http://Thedermalab.com/",
  "telephone": "+19209158584",
  "address": "4141 Jutland Dr Ste 130, 92117, San Diego",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 32.82388388,
    "longitude": -117.22769824
  }
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **Structured data found (LocalBusiness).** address
- **Fresha works with agents through its partners.** Fresha's terms of use (August 2026) bar automated programs, bots and scraping; sanctioned assistant integrations exist (ChatGPT and Claude through Fresha's MCP server, Gemini, Alexa), and clients complete the booking on Fresha. Terms read on 2026-10-15: https://terms.fresha.com/terms-use. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

## Where it stands
1291 of 1505 in San Diego hairdressers and beauty salons. Top 86% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 97% | no |
| Publish the menu or price list as HTML | 27% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 97% | no |
| Structured data with address, phone and hours | 11% | no |
| Have an llms.txt | 51% | no |

Nearest places in the index: Kat Eye Studios (C, 0 m, https://directindex.org/r/kateye-studios.com); Facials By Hoda (C, 854 m, https://directindex.org/r/facialsbyhoda.com); Makeup + Style San Diego (C, 1502 m, https://directindex.org/r/makeupandstylesd.com); San Diego Therapeutic Massage And Healing (F, 1509 m, https://directindex.org/r/sandiegotherapeuticmassageandhealing.com); Beauty by Kiyoko Morito (F, 1511 m, https://directindex.org/r/kiyokosbeauty.com); LevelUp Artistry (F, 1818 m, https://directindex.org/r/dot.cards); BFF Salon (C, 1980 m, https://directindex.org/r/bff-salon.com); Nailoscope (C, 2030 m, https://directindex.org/r/nailoscope.com); Sakura Mission Bay Massage (C, 2044 m, https://directindex.org/r/sakuramissionbayspa.com); Happy Nails and Spa (C, 2280 m, https://directindex.org/r/happynails.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 7 everyday questions about San Diego hairdressers and beauty salons and named 38 places. The Derma Lab wasn't one of them. See who was named: https://directindex.org/city/san-diego-salons/recommended


Compared with its peers: Sites built with GoDaddy Website Builder 35% (9% A or B, 7300 sites); Sites using Fresha 50% (3% A or B, 2475 sites); This site 24.6%.

See what an AI agent reads on this site: https://directindex.org/r/thedermalab.com/agent-view

## Businesses like The Derma Lab in San Diego hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in San Diego hairdressers and beauty salons | 1505 | 49% | 21% | 24.6% |
| Sites built with GoDaddy Website Builder in San Diego hairdressers and beauty salons | 82 | 36% | 10% | 24.6% |
| Sites using Fresha in San Diego hairdressers and beauty salons | 9 | 54% | 11% | 24.6% |
| Sites built with GoDaddy Website Builder and using Fresha in San Diego hairdressers and beauty salons | 3 | 43% | 33% | 24.6% |

The best of the sites using Fresha in San Diego hairdressers and beauty salons: Trapqueen Salon (B 76.9%, https://directindex.org/r/trapqueensalon.com); Walter Todd Salon (C 66.2%, https://directindex.org/r/waltertodd.com); 卡玛造型 k ma salon miramar (C 66.2%, https://directindex.org/r/kmahair.com); Little Thai Massage & Bodyworks (C 61.5%, https://directindex.org/r/littlethaimassage.com); MediNail Studio (C 58.5%, https://directindex.org/r/medinailstudio.io).

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; Appointments only through fresha; Price list of services is on another site), the score would be about 89.2%. That would be 14th of 1,505 in San Diego hairdressers and beauty salons, up from 1291st.

## The direct record
What agents get for The Derma Lab, as JSON: https://directindex.org/api/direct/thedermalab.com
- Book: none on record
- Order: none on record
- Menu: https://www.fresha.com/a/the-derma-lab-beauty-lounge-san-diego-4141-jutland-drive-bvmshiyp/booking?allOffer=true&amp;menu=true (external; from the scan)
- Hours: none on record
- Phone: +19209158584
- Stable links that count: https://directindex.org/go/thedermalab.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Fresha: Through partners. Fresha's terms of use (August 2026) bar automated programs, bots and scraping; sanctioned assistant integrations exist (ChatGPT and Claude through Fresha's MCP server, Gemini, Alexa), and clients complete the booking on Fresha. Read 2026-10-15: https://terms.fresha.com/terms-use

Only a real browser got this page (a plain fetch got TimeoutError: The operation was aborted due to timeout); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 13 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/thedermalab.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/thedermalab.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=thedermalab.com&force=1