# The Beauty Masters: Agent-Direct Score B (83.1%)

Site: https://www.thebeautymasters.nl/
Report: https://directindex.org/r/thebeautymasters.nl
Scanned: 2026-10-14 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
The Beauty Masters is mostly ready for agents.

## Direct links
- Book directly: https://www.thebeautymasters.nl/skin-treatments (on the business's own site)
- Phone: +31203311278

## What to fix first
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost' from marketplaces and directories instead. Add a page with services and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+1 points) Missing: telephone. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "BeautySalon",
  "name": "The Beauty Masters",
  "url": "https://www.thebeautymasters.nl/",
  "telephone": "+31203311278",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Bijlmerplein 402",
    "postalCode": "1102DL",
    "addressLocality": "Amsterdam"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 52.3151853,
    "longitude": 4.9537077
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.thebeautymasters.nl/skin-treatments",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# The Beauty Masters

> beauty salon in Bijlmerplein 402 1102DL Amsterdam, Amsterdam hairdressers and beauty salons. Phone +31203311278.

## Book or order directly

- Book: https://www.thebeautymasters.nl/skin-treatments (on the business's own site)

## About

- Website: https://www.thebeautymasters.nl/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Structured data present (LocalBusiness).** address, opening hours
- **Appointments on your own site.** Agents can book an appointment without a marketplace in the loop.

## Since the scan of 2026-10-14 (C then)
- Fixed: No booking or ordering path at all
- New: nothing

## Where it stands
7 of 288 in Amsterdam hairdressers and beauty salons. Top 2% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 93% | yes |
| Publish the menu or price list as HTML | 41% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 86% | yes |
| Structured data with address, phone and hours | 7% | no |
| Have an llms.txt | 17% | no |

Nearest places in the index: Aya's Beauty (F, 160 m, https://directindex.org/r/ayabeauty.nl); Gurhen (B, 1308 m, https://directindex.org/r/gurhen.nl); Melly The Barber (B, 1750 m, https://directindex.org/r/setmore.com); Barbershop Diemen (D, 2170 m, https://directindex.org/r/barbershopdiemen.nl); De Kapper Ivar (C, 2627 m, https://directindex.org/r/dekapperivar.nl); Sara Nails (C, 3027 m, https://directindex.org/r/sara-nails.nl); Salon van Diemen (F, 3031 m, https://directindex.org/r/salonvandiemen.nl); Roxanna Kapsalon (C, 3121 m, https://directindex.org/r/roxannakapsalon.com); Hairstudio Joyce (F, 4446 m, https://directindex.org/r/hairstudiojoyce.nl).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Score over 2 scans since 2026-10-14: 2026-10-14 63%, 2026-10-14 83%.

Against its peers: Sites built with Squarespace 64% (46% A or B, 6916 sites); This site 83.1%.

See what an AI agent reads on this site: https://directindex.org/r/thebeautymasters.nl/agent-view

## Businesses like The Beauty Masters in Amsterdam hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in Amsterdam hairdressers and beauty salons | 288 | 43% | 17% | 83.1% |
| Built with Squarespace in Amsterdam hairdressers and beauty salons | 5 | 70% | 60% | 83.1% |

The best of Built with Squarespace in Amsterdam hairdressers and beauty salons: De Föhnbar (B 83.8%, https://directindex.org/r/defohnbar.nl); The girl behind the chair (B 78.5%, https://directindex.org/r/thegirlbehindthechair.com); Oh You Pretty Things (C 60%, https://directindex.org/r/ohyouprettythings.nl); Brow Atelier (D 46.2%, https://directindex.org/r/browatelier.nl).

With the two fixes above (No price list of services found; Structured data is incomplete) the score would be about 95.4%: first of 288 in Amsterdam hairdressers and beauty salons.

## The direct record
What agents get for The Beauty Masters, as JSON: https://directindex.org/api/direct/thebeautymasters.nl
- Book: https://www.thebeautymasters.nl/skin-treatments (own site; found by the scan of 2026-10-14, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +31203311278
- Stable links that count: https://directindex.org/go/thebeautymasters.nl/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): not measured
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): not measured
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): not measured

Not measured at this scan; the next scan measures it.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 14 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/thebeautymasters.nl
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Deep report: https://directindex.org/r/thebeautymasters.nl/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=thebeautymasters.nl&force=1