# The Keg: Agent-Direct Score C (56.9%)

Site: https://www.the-keg-bar-muenchen.de/
Report: https://directindex.org/r/the-keg-bar-muenchen.de
Scanned: 2026-10-14 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
The Keg is partly visible to agents.
Some AI assistants are turned away by the website of The Keg. It can read what The Keg offers. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://www.the-keg-bar-muenchen.de/contact-reservation/ (on the business's own site)
- Menu: https://www.the-keg-bar-muenchen.de/menu/
- Phone: +49 89 38999950

## What to fix first
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (CafeOrCoffeeShop, BarOrPub or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **robots.txt blocks GPTBot, ClaudeBot, PerplexityBot, Google-Extended, OAI-SearchBot, ChatGPT-User, Claude-User, Perplexity-User.** (+10 points) These are the crawlers behind ChatGPT, Claude, Perplexity and Google's AI features. Remove the Disallow lines for them, or add explicit Allow rules. Guide: https://directindex.org/guides/robots-txt-for-ai-agents
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "BarOrPub",
  "name": "The Keg",
  "url": "https://www.the-keg-bar-muenchen.de/",
  "telephone": "+49 89 38999950",
  "email": "thekegbarmunich@gmail.com",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Trautenwolfstraße 1",
    "postalCode": "80802",
    "addressLocality": "München",
    "addressCountry": "DE"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 48.1580882,
    "longitude": 11.5854853
  },
  "openingHours": "Mo-Fr 18:00-24:00; Sa 13:00-24:00; Su 15:00-24:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday"
      ],
      "opens": "18:00",
      "closes": "24:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday"
      ],
      "opens": "13:00",
      "closes": "24:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Sunday"
      ],
      "opens": "15:00",
      "closes": "24:00"
    }
  ],
  "acceptsReservations": "https://www.the-keg-bar-muenchen.de/contact-reservation/",
  "hasMenu": "https://www.the-keg-bar-muenchen.de/menu/",
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.the-keg-bar-muenchen.de/contact-reservation/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

robots.txt. Add these lines to /robots.txt and delete any Disallow rule that names these crawlers.

```
# Let AI assistants read the site: they send people to you; a marketplace keeps them.
# Remove any Disallow lines for these names elsewhere in this file.
User-agent: GPTBot
Allow: /

User-agent: ClaudeBot
Allow: /

User-agent: PerplexityBot
Allow: /

User-agent: Google-Extended
Allow: /

User-agent: OAI-SearchBot
Allow: /

User-agent: ChatGPT-User
Allow: /

User-agent: Claude-User
Allow: /

User-agent: Perplexity-User
Allow: /
```

llms.txt. Save as /llms.txt at the root of the site.

```
# The Keg

> bar or pub in Trautenwolfstraße 1 80802 München, Munich cafes and bars. Phone +49 89 38999950.

## Book or order directly

- Book: https://www.the-keg-bar-muenchen.de/contact-reservation/ (on the business's own site)
- Menu: https://www.the-keg-bar-muenchen.de/menu/

## Opening hours

Mo-Fr 18:00-24:00; Sa 13:00-24:00; Su 15:00-24:00

## About

- Website: https://www.the-keg-bar-muenchen.de/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Menu or price list is an HTML page.** Agents can read items and prices directly.
- **Booking on your own site.** Agents can book without a marketplace in the loop.

## Where it stands
141 of 465 in Munich cafes and bars. Top 30% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 83% | yes |
| Publish the menu or price list as HTML | 70% | yes |
| Let AI crawlers in (no edge block, no robots.txt block) | 91% | no |
| Structured data with address, phone and hours | 30% | no |
| Have an llms.txt | 26% | no |

Nearest places in the index: Starbucks (B, 85 m, https://directindex.org/r/starbucks.de); Mackbear Coffee CO (F, 122 m, https://directindex.org/r/mackbearcoffee.com); The Old Irish (D, 303 m, https://directindex.org/r/irish-folk-pub.de); Green Room (F, 317 m, https://directindex.org/r/greenroom-bar.de); Simba's Coffee & Juicery (C, 350 m, https://directindex.org/r/simbasspecialtycoffee.de); letcha organic tea room (D, 417 m, https://directindex.org/r/letcha.de); Alte Galerie (C, 427 m, https://directindex.org/r/alte-galerie.de); Rennbahn (D, 430 m, https://directindex.org/r/bar-rennbahn-schwabing.de); ORA Tagesbar (F, 436 m, https://directindex.org/r/oratagesbar.de); Zum neuen Hut (F, 436 m, https://directindex.org/r/zumneuenhut.de).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with WordPress 58% (29% A or B, 36926 sites); This site 56.9%.

See what an AI agent reads on this site: https://directindex.org/r/the-keg-bar-muenchen.de/agent-view

## Businesses like The Keg in Munich cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Munich cafes and bars | 465 | 42% | 13% | 56.9% |
| Sites built with WordPress in Munich cafes and bars | 163 | 53% | 21% | 56.9% |

The best of the sites built with WordPress in Munich cafes and bars: Hirikki - Coffee & Soulfood (A 89.2%, https://directindex.org/r/your-eventcatering.de); The Madam Bar (A 88.8%, https://directindex.org/r/madamstripclub.com); Madam Anna Ekke (A 87.7%, https://directindex.org/r/madamannaekke.de); Schlosscafé im Palmenhaus (A 87.5%, https://directindex.org/r/palmenhaus.de); Yokocho (A 87.5%, https://directindex.org/r/yokochokaraoke.de).

With the two fixes above (No structured data for the business; robots.txt blocks GPTBot, ClaudeBot, PerplexityBot, Google-Extended, OAI-SearchBot, ChatGPT-User, Claude-User, Perplexity-User) the score would be about 95.4%: first of 465 in Munich cafes and bars.

## The direct record
What agents get for The Keg, as JSON: https://directindex.org/api/direct/the-keg-bar-muenchen.de
- Book: https://www.the-keg-bar-muenchen.de/contact-reservation/ (own site; found by the scan of 2026-10-14, not yet tested)
- Order: none on record
- Menu: https://www.the-keg-bar-muenchen.de/menu/ (html_page; from the scan)
- Hours: Mo-Fr 18:00-24:00; Sa 13:00-24:00; Su 15:00-24:00 (open now) (from OpenStreetMap)
- Phone: +49 89 38999950
- Stable links that count: https://directindex.org/go/the-keg-bar-muenchen.de/book, https://directindex.org/go/the-keg-bar-muenchen.de/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): not measured
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): not measured
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): not measured

Not measured at this scan; the next scan measures it.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 15 | 25 |
| Readable | 7 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/the-keg-bar-muenchen.de
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: no (how: https://isitagentready.com/.well-known/agent-skills/sitemap/SKILL.md)
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/the-keg-bar-muenchen.de/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/the-keg-bar-muenchen.de/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=the-keg-bar-muenchen.de&force=1