# Pferdeschwemme: Agent-Direct Score F (28.9%)

Site: http://www.salzburg.com/wiki/index.php/Pferdeschwemme
Report: https://directindex.org/r/sn.at
Scanned: 2026-10-18 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Pferdeschwemme is largely invisible to agents.
Some AI assistants are turned away by Pferdeschwemme's website. It can't find a menu or price list, so it answers from other sites. It can't find a link to book or order online.
## What to fix first

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is.

- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (TouristAttraction, Museum, TravelAgency or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No ticket link on the website.** (+15 points) There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add a ticket or booking page on your own domain. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **robots.txt blocks GPTBot, ClaudeBot, PerplexityBot, Google-Extended, ChatGPT-User.** (+6.2 points) These are the crawlers behind ChatGPT, Claude, Perplexity and Google's AI features. Remove the Disallow lines for them, or add explicit Allow rules. Guide: https://directindex.org/guides/robots-txt-for-ai-agents
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "TouristAttraction",
  "name": "Pferdeschwemme",
  "url": "http://www.salzburg.com/wiki/index.php/Pferdeschwemme",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 47.7993695,
    "longitude": 13.0404131
  }
}
</script>
```

robots.txt. Add these lines to /robots.txt and delete any Disallow rule that names these crawlers.

```
# Let AI assistants read the site: they send people to you; a marketplace keeps them.
# Remove any Disallow lines for these names elsewhere in this file.
User-agent: GPTBot
Allow: /

User-agent: ClaudeBot
Allow: /

User-agent: PerplexityBot
Allow: /

User-agent: Google-Extended
Allow: /

User-agent: OAI-SearchBot
Allow: /

User-agent: ChatGPT-User
Allow: /

User-agent: Claude-User
Allow: /

User-agent: Perplexity-User
Allow: /
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Pferdeschwemme

> tourist attraction in Salzburg tours, attractions and museums.

## About

- Website: http://www.salzburg.com/wiki/index.php/Pferdeschwemme
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.

## Where it stands
82 of 89 in Salzburg tours, attractions and museums. Top 92% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 30% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 100% | no |
| Structured data with address, phone and hours | 20% | no |
| Have an llms.txt | 30% | no |

Nearest places in the index: Älteste Bäckerei Salzburgs (B, 160 m, https://directindex.org/r/salzburg-altstadt.at); Museum Schloss Ritzen (B, 222 m, https://directindex.org/r/museum-saalfelden.at); Mozarts Geburtshaus (C, 243 m, https://directindex.org/r/mozarteum.at); Museum der Moderne, Rupertinum (B, 251 m, https://directindex.org/r/museumdermoderne.at); Haus der Natur (C, 282 m, https://directindex.org/r/hausdernatur.at); Residenzgalerie Salzburg (B, 350 m, https://directindex.org/r/domquartier.at); Klosterladen St. Peter (D, 382 m, https://directindex.org/r/klosterladen.info); Free Walking Tour Salzburg (B, 385 m, https://directindex.org/r/freewalkingtoursalzburg.com); Restplatzboerse.at (F, 406 m, https://directindex.org/r/restplatzboerse.at); Rikschatours Salzburg (B, 417 m, https://directindex.org/r/rikschatours.at).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Webflow 58% (26% A or B, 3358 sites); This site 28.9%.

See what an AI agent reads on this site: https://directindex.org/r/sn.at/agent-view

## Businesses like Pferdeschwemme in Salzburg tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Salzburg tours, attractions and museums | 89 | 54% | 25% | 28.9% |
| Sites built with Webflow in Salzburg tours, attractions and museums | 4 | 63% | 50% | 28.9% |

The best of the sites built with Webflow in Salzburg tours, attractions and museums: Salzburg Panorama Tours GmbH (A 89.2%, https://directindex.org/r/panoramatours.com); SIXT Autovermietung Salzburg City (B 70.8%, https://directindex.org/r/sixt.at); Kapuzinerberg (C 64.6%, https://directindex.org/r/wikipedia.org).

With the three fixes above (No structured data for the business; No ticket link on the website; No tickets and prices found), the score would be about 85.8%. That would be 3rd of 89 in Salzburg tours, attractions and museums, up from 82nd.

## The direct record
What agents get for Pferdeschwemme, as JSON: https://directindex.org/api/direct/sn.at
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: none on record

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 18.8 | 25 |
| Readable | 0 | 25 |
| Actionable | 0 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/sn.at
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: no (how: https://isitagentready.com/.well-known/agent-skills/sitemap/SKILL.md)
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/sn.at/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/sn.at/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=sn.at&force=1
