# Studio Smükke: Agent-Direct Score B (73.8%)

Site: http://www.smukke.se/
Report: https://directindex.org/r/smukke.se
Scanned: 2026-10-22 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Studio Smükke is mostly ready for agents.
An AI assistant can open Studio Smükke's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://www.smukke.se/pages/studio-smukke (on the business's own site)
- Order directly: https://www.smukke.se/collections/grillz (on the business's own site)
- Phone: +46735261562
- Address: Sankt Eriksgatan 72, 113 20, Stockholm
- Prices: 105 prices on the site, the middle one SEK 399

## Nearby, also direct
Places near Studio Smükke that take a booking or an order on their own website, with no marketplace in between.
- Infinity of Beauty (40 m): https://directindex.org/r/infinityofbeauty.se
- Sankt Eriks Barbershop (60 m): https://directindex.org/r/sankteriksbarbershop.se
- Suzanne's Massage & Rehab (70 m): https://directindex.org/r/suzannesmassage.com
- Rima Skin (230 m): https://directindex.org/r/rimaskin.se

## What to fix first
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Stockholm, 7.2% of comparable sites declare one.
- **105 prices on the landing page, the middle one SEK 399.** In Stockholm, the middle price of comparable sites that show prices is SEK 500.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Studio Smükke",
  "url": "http://www.smukke.se/",
  "telephone": "+46735261562",
  "address": "Sankt Eriksgatan 72, 113 20, Stockholm",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 59.33863424,
    "longitude": 18.03624008
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.smukke.se/pages/studio-smukke",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    },
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.smukke.se/collections/grillz",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Organization).** no address, phone or hours in it
- **Appointments on your own site.** Agents can book an appointment without going through a marketplace.
- **Ordering on your own site.** Agents can order without going through a marketplace.

## Where it stands
97 of 1005 in Stockholm hairdressers and beauty salons. Top 10% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 93% | yes |
| Publish the menu or price list as HTML | 5% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | yes |
| Structured data with address, phone and hours | 12% | no |
| Have an llms.txt | 31% | yes |

Nearest places in the index: Infinity of Beauty (B, 36 m, https://directindex.org/r/infinityofbeauty.se); Sankt Eriks Barbershop (D, 60 m, https://directindex.org/r/sankteriksbarbershop.se); Noa (C, 68 m, https://directindex.org/r/reco.se); COMB (F, 73 m, https://directindex.org/r/comb.se); Suzanne's Massage & Rehab (B, 73 m, https://directindex.org/r/suzannesmassage.com); Hår Studion (C, 127 m, https://directindex.org/r/harstudion.se); Fem saxar (D, 160 m, https://directindex.org/r/femsaxar.se); Oteo Studio (C, 220 m, https://directindex.org/r/oteo.se); Hanna Linnea (F, 220 m, https://directindex.org/r/hannalinnea.se); Rima Skin (C, 227 m, https://directindex.org/r/rimaskin.se).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Shopify 48% (24% A or B, 13925 sites); This site 73.8%.

See what an AI agent reads on this site: https://directindex.org/r/smukke.se/agent-view

## Businesses like Studio Smükke in Stockholm hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Stockholm hairdressers and beauty salons | 1005 | 47% | 11% | 73.8% |
| Sites built with Shopify in Stockholm hairdressers and beauty salons | 40 | 53% | 18% | 73.8% |

The best of the sites built with Shopify in Stockholm hairdressers and beauty salons: Fairwithhair (B 75.4%, https://directindex.org/r/fairwithhair.se); Glimja (B 73.8%, https://directindex.org/r/glimja.com); HEAT by Sophia Lie (B 73.8%, https://directindex.org/r/heatbysophialie.com); Lash Lift Stockholm Academy (B 73.8%, https://directindex.org/r/lashliftstockholm.com); Skin Concept (B 73.8%, https://directindex.org/r/dermalogica.com).

With the two fixes above (Structured data is incomplete; No price list of services found), the score would be about 95.4%, which would be first of 1,005 in Stockholm hairdressers and beauty salons.

## The direct record
What agents get for Studio Smükke, as JSON: https://directindex.org/api/direct/smukke.se
- Book: https://www.smukke.se/pages/studio-smukke (own site; found by the scan of 2026-10-22, not yet tested)
- Order: https://www.smukke.se/collections/grillz (own site; found by the scan of 2026-10-22, not yet tested)
- Menu: none on record
- Hours: none on record
- Phone: +46735261562
- Stable links that count: https://directindex.org/go/smukke.se/book, https://directindex.org/go/smukke.se/order

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): yes
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 8 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/smukke.se
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: yes
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: yes
- OAuth protected resource metadata: yes
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: yes
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/smukke.se/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/smukke.se/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=smukke.se&force=1