# Smith & Mills Rockefeller Center: Agent-Direct Score C (64.6%)

Site: https://www.smithandmills.com/
Report: https://directindex.org/r/smithandmills.com
Scanned: 2026-10-23 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Smith & Mills Rockefeller Center is partly visible to agents.
An AI assistant can open Smith & Mills Rockefeller Center's website. It can read what Smith & Mills Rockefeller Center offers. It finds a way to book or order directly, through Resy.

## Direct links
- Book directly: https://widgets.resy.com/embed.js (through resy acting for the business)
- Menu: https://www.smithandmills.com/Rockefeller#Menu
- Phone: +16468581433
- Address: 30 Rockefeller Plaza, Rink Level, 10112, New York
- Its menu mentions: a lunch or set menu

## Nearby, also direct
Places near Smith & Mills Rockefeller Center that take a booking or an order on their own website, with no marketplace in between.
- Huxley's Cafe (30 m): https://directindex.org/r/cafegrumpy.com
- Bibigo USA (30 m): https://directindex.org/r/bibigousa.com
- Miznon (30 m): https://directindex.org/r/miznonusa.com
- Dining Club (60 m): https://directindex.org/r/rockefellercenter.com
- Mr Bing (60 m): https://directindex.org/r/mr-bing.com

## What to fix first
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Smith & Mills Rockefeller Center",
  "url": "https://www.smithandmills.com/",
  "telephone": "+16468581433",
  "address": "30 Rockefeller Plaza, Rink Level, 10112, New York",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.758895293342,
    "longitude": -73.979146359488
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://widgets.resy.com/embed.js",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Menu or price list is an HTML page.** Agents can read the items and prices.
- **Booking through resy on your own domain.** There's no marketplace commission, and the customer stays yours.
- **Resy works with agents through its partners.** Resy's terms (9 June 2025) bar automated software that crawls, harvests or scrapes the service and require written consent for other automated use; Resy opened bookings inside ChatGPT on 10 August 2026. Terms read on 2026-10-15: https://resy.com/terms. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

## Where it stands
4539 of 11000 in New York. Top 41% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 95% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 96% | yes |
| Structured data with address, phone and hours | 59% | no |
| Have an llms.txt | 25% | yes |

Nearest places in the index: Huxley's Cafe (C, 29 m, https://directindex.org/r/cafegrumpy.com); Bibigo USA (C, 31 m, https://directindex.org/r/bibigousa.com); Miznon (A, 32 m, https://directindex.org/r/miznonusa.com); Tossed (C, 44 m, https://directindex.org/r/tossed.com); Bar 30 by House Beautiful (D, 45 m, https://directindex.org/r/housebeautiful.com); Dining Club (D, 56 m, https://directindex.org/r/rockefellercenter.com); Mr Bing (B, 64 m, https://directindex.org/r/mr-bing.com); Jupiter (D, 70 m, https://directindex.org/r/jupiterrestaurant.nyc); Tri Tip Grill (F, 88 m, https://directindex.org/r/tritipgrill.com); Puya - Tacos de Puebla (C, 100 m, https://directindex.org/r/puyatacos.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 13 everyday questions about New York and named 69 places. Smith & Mills Rockefeller Center wasn't one of them. See who was named: https://directindex.org/city/new-york/recommended


Compared with its peers: Sites built with Duda 41% (9% A or B, 3963 sites); Sites using Resy 67% (44% A or B, 2728 sites); This site 64.6%.

See what an AI agent reads on this site: https://directindex.org/r/smithandmills.com/agent-view

## Businesses like Smith & Mills Rockefeller Center in New York

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in New York | 11000 | 52% | 34% | 64.6% |
| Sites built with Duda in New York | 34 | 62% | 35% | 64.6% |
| Sites using Resy in New York | 957 | 68% | 45% | 64.6% |
| Sites built with Duda and using Resy in New York | 5 | 60% | 20% | 64.6% |

The best of the sites built with Duda and using Resy in New York: Tiny’s and The Bar Upstairs (B 73.8%, https://directindex.org/r/tinysnyc.com); Yves (C 66.2%, https://directindex.org/r/yves-nyc.com); Ishi (C 55.4%, https://directindex.org/r/ishinyc.com); The Golden Swan (D 41.5%, https://directindex.org/r/tgsnyc.com).

With the fix above (No structured data for the business), the score would be about 87.7%. That would be 1187th of 11,000 in New York, up from 4539th.

## The direct record
What agents get for Smith & Mills Rockefeller Center, as JSON: https://directindex.org/api/direct/smithandmills.com
- Book: https://widgets.resy.com/embed.js (vendor on own site: Resy; found by the scan of 2026-10-23, not yet tested)
- Order: none on record
- Menu: https://www.smithandmills.com/Rockefeller#Menu (html_page; from the scan)
- Hours: none on record
- Phone: +16468581433
- Stable links that count: https://directindex.org/go/smithandmills.com/book, https://directindex.org/go/smithandmills.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Resy: Through partners. Resy's terms (9 June 2025) bar automated software that crawls, harvests or scrapes the service and require written consent for other automated use; Resy opened bookings inside ChatGPT on 10 August 2026. Read 2026-10-15: https://resy.com/terms

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 7 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/smithandmills.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md)
- Content Signals in robots.txt: yes
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/smithandmills.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/smithandmills.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=smithandmills.com&force=1