--- title: What an AI agent reads on Smatchalondon · The Direct Index url: https://directindex.org/r/smatchalondon.com/agent-view?format=md --- [The Direct Index](https://directindex.org/) [Scanner](https://directindex.org/scan)[Cities](https://directindex.org/cities)[Numbers](https://directindex.org/stats)[Rankings](https://directindex.org/rankings)[Search](https://directindex.org/search)[Guides](https://directindex.org/guides)[About](https://directindex.org/about) [Report](https://directindex.org/r/smatchalondon.com) · scanned 2026-10-21 # What an AI agent reads on Smatchalondon An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from [smatchalondon.com](http://smatchalondon.com/), taken from the copy the scanner kept. 1,846 characters of text without JavaScript none structured data for the business 0 of 3 AI crawlers turned away at the edge Text ## The words an agent gets Title: SMATCHA – London · language en-US. First 1,800 of 1,846 characters: ``` SMATCHA – London Skip to main content SMATCHA About Us Shop Loyalty Locations Journal About Us Shop Loyalty Locations Journal About Us Shop Loyalty Locations Journal £0.00 0 Cart Uji Matcha Calm Energy. about us SIP. SMILE. SMATCHA Sustainably sourced from Japan’s finest tea fields, Smatcha brings you Ceremonial Grade Matcha designed for balance, clarity, and everyday ritual. BRING THE RITUAL HOME MATCHA CEREMONY KIT Matcha Powder. Matcha Bowl. Whisk Holder. Matcha Spoon. Bamboo Whisk. Sifter. Buy Now Shop individually Add to cart -17% Sale! 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FAQs Contact Return & Refund Policy Privacy Policy Terms of Service FAQs Contact Return & Refund Policy Privacy Policy Terms of Service Facebook Instagram Tiktok © 2025 Smatcha London. All rights reserved. error: THANK YOU!COUPON PLUS 10%OFF JOIN OUR LOYALTY &RECEIVE ADDITION ``` Facts ## What it can say about the business | A business type in JSON-LD | no | | Name | no | | Telephone | no | | Address | no | | Opening hours | no | | Menu or price list | nothing | | Cuisine in structured data | no | | JSON-LD blocks | 0 (microdata:WPFooter, microdata:WPHeader) | Actions ## The links it would act on No booking or ordering link found. An agent has nothing to act on. Everything here comes from fetching the homepage once as a crawler. The [report](https://directindex.org/r/smatchalondon.com) turns it into a score and a list of fixes, with code to paste. #### The Direct Index [Why direct](https://directindex.org/why)[What agent-direct means](https://directindex.org/agent-direct)[About and principles](https://directindex.org/about)[Methodology](https://directindex.org/methodology)[Privacy](https://directindex.org/privacy)[Terms](https://directindex.org/terms)[Corrections](https://directindex.org/corrections)[Legal notice](https://directindex.org/legal) #### Use it [Free scanner](https://directindex.org/scan)[City indexes](https://directindex.org/cities)[Search the index](https://directindex.org/search)[Rankings](https://directindex.org/rankings)[What assistants recommend](https://directindex.org/assistants)[Ask the index](https://directindex.org/ask) #### Vendors and help [Booking and ordering vendors](https://directindex.org/vendors)[Which vendors' terms allow agents](https://directindex.org/vendors/terms)[Vendor verification](https://directindex.org/vendors/verification)[Website builders](https://directindex.org/builders)[Who can fix this](https://directindex.org/providers)[For agencies](https://directindex.org/agency) #### For agents [llms.txt](https://directindex.org/llms.txt)[llms-full.txt](https://directindex.org/llms-full.txt)[OpenAPI](https://directindex.org/openapi.json)[MCP server](https://directindex.org/.well-known/mcp/server-card.json)[A2A agent](https://directindex.org/.well-known/agent-card.json)[Direct feeds](https://directindex.org/direct.json) #### Data [Open data, CSV and JSON](https://directindex.org/data)[The quarterly edition](https://directindex.org/editions)[City data, JSON and Markdown](https://directindex.org/cities)[Sitemap](https://directindex.org/sitemap.xml) Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence. ```json {"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]} ```