# St John Ambulance: Mile End Division: Agent-Direct Score C (60%)

Site: https://www.sja.org.uk
Report: https://directindex.org/r/sja.org.uk
Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
St John Ambulance: Mile End Division is partly visible to agents.
An AI assistant can open St John Ambulance: Mile End Division's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through museumstjohn.org.uk.

## Direct links
- Address: 197 East Ferry Road, E14 3BA, Isle of Dogs

## Nearby, also direct
Places near St John Ambulance: Mile End Division that take a booking or an order on their own website, with no marketplace in between.
- The Dental Suite @ Docklands (520 m): https://directindex.org/r/dentalsuitedocklands.co.uk
- Docklands Medical Centre (520 m): https://directindex.org/r/docklandsmedicalcentre.com
- MSF Physiotherapy (580 m): https://directindex.org/r/msfphysiotherapy.com
- Greenwich Dental Health (740 m): https://directindex.org/r/greenwichdentalhealth.co.uk
- The Carnaby Laser Clinic (800 m): https://directindex.org/r/carnabylaserclinic.com

## What to fix first
- **Ordering through an unrecognised third party.** (+9 points) Check that the provider keeps your business as the seller of record. Guide: https://directindex.org/guides/online-ordering-without-delivery-apps
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost?' from directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "St John Ambulance: Mile End Division",
  "url": "https://www.sja.org.uk",
  "address": "197 East Ferry Road, E14 3BA, Isle of Dogs",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.4891457130802,
    "longitude": -0.014340888902199091
  }
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# St John Ambulance: Mile End Division

> organization in 197 East Ferry Road, E14 3BA, Isle of Dogs, London dentists, clinics and vets.

## About

- Website: https://www.sja.org.uk
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Organization).** no address, phone or hours in it

## Where it stands
2921 of 5105 in London dentists, clinics and vets. Top 57% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 8% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 96% | yes |
| Structured data with address, phone and hours | 36% | no |
| Have an llms.txt | 47% | no |

Nearest places in the index: The Dental Suite @ Docklands (D, 521 m, https://directindex.org/r/dentalsuitedocklands.co.uk); Docklands Medical Centre (C, 521 m, https://directindex.org/r/docklandsmedicalcentre.com); MSF Physiotherapy (C, 575 m, https://directindex.org/r/msfphysiotherapy.com); Greenwich Dental Health (B, 740 m, https://directindex.org/r/greenwichdentalhealth.co.uk); The Carnaby Laser Clinic (C, 804 m, https://directindex.org/r/carnabylaserclinic.com); Altmore Dental Practice (C, 821 m, https://directindex.org/r/altmoredentalpractice.co.uk); PelviCare Women's Health Physiotherapy (F, 844 m, https://directindex.org/r/pelvicare.uk); Health City (F, 851 m, https://directindex.org/r/healthcity.org.uk); The Cosmic Dental Gallery (C, 872 m, https://directindex.org/r/thecosmeticdentalgallery.co.uk); Nova Aesthetic Clinic (B, 875 m, https://directindex.org/r/novaclinic.co.uk).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


See what an AI agent reads on this site: https://directindex.org/r/sja.org.uk/agent-view

## Businesses like St John Ambulance: Mile End Division in London dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in London dentists, clinics and vets | 5105 | 53% | 28% | 60% |

The best of the businesses of the same kind in London dentists, clinics and vets: Grosvenor Gardens Healthcare (A 95.4%, https://directindex.org/r/gghealthcare.uk); Mayfair Health (A 95.4%, https://directindex.org/r/mayfairhealth.co.uk); Raynes Park Physio (A 95.4%, https://directindex.org/r/raynespark-physio.co.uk); The Hearing Care Partnership (A 95.4%, https://directindex.org/r/thcp.co.uk); Visage Medispa (A 95.4%, https://directindex.org/r/visagemedispa.co.uk).

With the three fixes above (Ordering through an unrecognised third party; Structured data is incomplete; No list of services and prices found), the score would be about 95.4%, which would be first of 5,105 in London dentists, clinics and vets.

This site appears in 2 cities (2 places on sja.org.uk). https://directindex.org/brand/sja.org.uk

## The direct record
What agents get for St John Ambulance: Mile End Division, as JSON: https://directindex.org/api/direct/sja.org.uk
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: none on record

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Found one hop past the home page: contact page /about-us/: ordering link (other).

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 8 | 25 |
| Actionable | 6 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/sja.org.uk
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/sja.org.uk/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/sja.org.uk/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=sja.org.uk&force=1
