# Shake Shack: Agent-Direct Score C (63.1%)

Site: https://shakeshack.co.il//
Report: https://directindex.org/r/shakeshack.co.il
Scanned: 2026-10-17 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Shake Shack is partly visible to agents.
An AI assistant can open Shake Shack's website. What Shake Shack offers is on another site. It finds a way to book or order directly, through 10bis.co.il.
## What to fix first
- Languages: English, Hebrew

- **Ordering through an unrecognised third party.** (+9 points) Check that the provider keeps your business as the seller of record. Guide: https://directindex.org/guides/online-ordering-without-delivery-apps
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **Menu or price list is on another site.** (+5 points) The link goes to 10bis.co.il, so that site gets the credit and the visits. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FastFoodRestaurant",
  "name": "Shake Shack",
  "url": "https://shakeshack.co.il//",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "דיזנגוף 69"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 32.076263,
    "longitude": 34.7745452
  },
  "openingHours": "Mo-Su 12:00-00:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [],
      "opens": "12:00",
      "closes": "00:00"
    }
  ],
  "servesCuisine": [
    "burger"
  ],
  "hasMenu": "https://www.10bis.co.il/next/restaurants/menu/delivery/42799"
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Shake Shack

> fast food restaurant (burger) in דיזנגוף 69, Tel Aviv.

## Book or order directly

- Menu: https://www.10bis.co.il/next/restaurants/menu/delivery/42799

## Opening hours

Mo-Su 12:00-00:00

## About

- Website: https://shakeshack.co.il//
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Organization).** no address, phone or hours in it

## Where it stands
22 of 107 in Tel Aviv. Top 21% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 73% | no |
| Publish the menu or price list as HTML | 73% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 64% | yes |
| Structured data with address, phone and hours | 18% | no |
| Have an llms.txt | 18% | no |

Nearest places with a similar menu: Meat Bar Burger - Dizengoff (F, 247 m, https://directindex.org/r/expireddomains.com); The Little Burger Shop (D, 572 m, https://directindex.org/r/tlbs.co.il); פרוזדור (D, 646 m, https://directindex.org/r/prozdor.co.il); המוסד לסנדוויצ'ים מיוחדים (D, 702 m, https://directindex.org/r/hamosadtlv.co.il); Jango (D, 811 m, https://directindex.org/r/triger.co.il); פורט 19 (D, 1129 m, https://directindex.org/r/port-19.co.il); Smash Burger House (D, 1405 m, https://directindex.org/r/smashb.co.il); 26 hamburger gourmet (D, 1531 m, https://directindex.org/r/hamburgergourmet26.com); Frame Chef & Sushi Bar (B, 1705 m, https://directindex.org/r/frame-sushibar.co.il); Moses (C, 1795 m, https://directindex.org/r/moses-shop.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 22 everyday questions about Tel Aviv and named 99 places. Shake Shack wasn't one of them. See who was named: https://directindex.org/city/tel-aviv/recommended


Compared with its peers: Sites built with WordPress 58% (30% A or B, 68857 sites); This site 63.1%.

See what an AI agent reads on this site: https://directindex.org/r/shakeshack.co.il/agent-view

## Businesses like Shake Shack in Tel Aviv

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Tel Aviv | 107 | 49% | 9% | 63.1% |
| Sites built with WordPress in Tel Aviv | 74 | 56% | 11% | 63.1% |

The best of the sites built with WordPress in Tel Aviv: La Tiger (B 81.5%, https://directindex.org/r/latigre.co.il); פלאפל ג'ינה (B 81.5%, https://directindex.org/r/falafelgina.co.il); Frame Chef & Sushi Bar (B 81.1%, https://directindex.org/r/frame-sushibar.co.il); גומבה (B 81.1%, https://directindex.org/r/goomba.co.il); מסעדת שמוליק כהן (B 81.1%, https://directindex.org/r/scrdeli.com).

With the three fixes above (Ordering through an unrecognised third party; Structured data is incomplete; Menu or price list is on another site), the score would be about 95.4%, which would be first of 107 in Tel Aviv.

## The direct record
What agents get for Shake Shack, as JSON: https://directindex.org/api/direct/shakeshack.co.il
- Book: none on record
- Order: none on record
- Menu: https://www.10bis.co.il/next/restaurants/menu/delivery/42799 (external; from the scan)
- Hours: Mo-Su 12:00-00:00 (open now) (from OpenStreetMap)
- Phone: none on record
- Stable links that count: https://directindex.org/go/shakeshack.co.il/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 10 | 25 |
| Actionable | 6 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/shakeshack.co.il
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/shakeshack.co.il/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/shakeshack.co.il/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=shakeshack.co.il&force=1