# Sw Kosmetiksalon Berlin: Agent-Direct Score C (55.4%)

Site: http://www.schoenheitspraxis-berlin.de/
Report: https://directindex.org/r/schoenheitspraxis-berlin.de
Scanned: 2026-10-17 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Sw Kosmetiksalon Berlin is partly visible to agents.
An AI assistant can open the website of Sw Kosmetiksalon Berlin. It finds no menu or price list, so it answers from other sites. It finds a way to book or order directly, through Shore.

## Direct links
- Book directly: https://connect.shore.com/bookings/aesthetische-kosmetik/services?locale=de (through shore acting for the business)
- Phone: 4917681358177

## What to fix first
- WhatsApp: a link on the site

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Berlin, 9.7% of comparable sites declare one.

- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost' from marketplaces and directories instead. Add a page with services and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Sw Kosmetiksalon Berlin",
  "url": "http://www.schoenheitspraxis-berlin.de/",
  "telephone": "4917681358177",
  "address": "Uhlandstraße 68, 10717, Berlin",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 52.492734,
    "longitude": 13.323184
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://connect.shore.com/bookings/aesthetische-kosmetik/services?locale=de",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Appointments through shore on your own domain.** No marketplace commission, and the guest stays yours.

## Where it stands
974 of 3224 in Berlin hairdressers and beauty salons. Top 30% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 97% | yes |
| Publish the menu or price list as HTML | 20% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 89% | yes |
| Structured data with address, phone and hours | 13% | no |
| Have an llms.txt | 15% | yes |

Nearest places in the index: Ästhetische Kosmetik (C, 1 m, https://directindex.org/r/von-lupin.com); Marzena Massagen / Massage Salon In Berlin (D, 23 m, https://directindex.org/r/marzenamassagen.de); Cuthome Friseur und Kosmetik (F, 28 m, https://directindex.org/r/cuthome.de); FaceSculptClinic (D, 57 m, https://directindex.org/r/sculptberlin.de); MyDerma - Institut für apparative Ästhetik (D, 57 m, https://directindex.org/r/myderma.de); Alina Beauty (C, 65 m, https://directindex.org/r/alinabeautystudio.de); Perle de beauté (D, 71 m, https://directindex.org/r/kosmetik-perle-de-beaute.de); Physio Medica (B, 91 m, https://directindex.org/r/athera.info); Tigerlily Waxing (F, 165 m, https://directindex.org/r/tigerlily-waxing.de); primp haircouture (F, 186 m, https://directindex.org/r/primp.de).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.


Against its peers: Sites built with Duda 41% (13% A or B, 506 sites); Sites using Shore 59% (24% A or B, 66 sites); This site 55.4%.

See what an AI agent reads on this site: https://directindex.org/r/schoenheitspraxis-berlin.de/agent-view

## Businesses like Sw Kosmetiksalon Berlin in Berlin hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Berlin hairdressers and beauty salons | 3224 | 42% | 10% | 55.4% |
| Sites built with Duda in Berlin hairdressers and beauty salons | 23 | 41% | 0% | 55.4% |
| Sites using Shore in Berlin hairdressers and beauty salons | 47 | 56% | 15% | 55.4% |
| Sites built with Duda and using Shore in Berlin hairdressers and beauty salons | 5 | 47% | 0% | 55.4% |

The best of the sites built with Duda and using Shore in Berlin hairdressers and beauty salons: Laura Flöther (C 55.4%, https://directindex.org/r/laura-floether.de); Gobel's Friseurteam (D 53.8%, https://directindex.org/r/gobels-friseurteam.de); Miramare Waxing Studio (D 53.8%, https://directindex.org/r/miramare-waxing.de); Nivel Hairdesign (F 16.9%, https://directindex.org/r/nivel-hairdesign.de).

With the two fixes above (No structured data for the business; No price list of services found) the score would be about 87.7%: 8th of 3,224 in Berlin hairdressers and beauty salons, up from 974th.

## The direct record
What agents get for Sw Kosmetiksalon Berlin, as JSON: https://directindex.org/api/direct/schoenheitspraxis-berlin.de
- Book: https://connect.shore.com/bookings/aesthetische-kosmetik/services?locale=de (vendor on own site: Shore; found by the scan of 2026-10-17, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: 4917681358177
- Stable links that count: https://directindex.org/go/schoenheitspraxis-berlin.de/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Shore: Not stated. The terms do not address an agent acting for a person (several bar scraping or data extraction only), could not be read on the date given, or the vendor has not been researched yet.

Found one hop past the home page: contact page /kontakt: booking via shore.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 1 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/schoenheitspraxis-berlin.de
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md)
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/schoenheitspraxis-berlin.de/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/schoenheitspraxis-berlin.de/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=schoenheitspraxis-berlin.de&force=1