# Hair by Joe Matteo: Agent-Direct Score B (75.4%)

Site: http://www.salon822.com/
Report: https://directindex.org/r/salon822.com
Scanned: 2026-10-24 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Hair by Joe Matteo is mostly ready for agents.
An AI assistant can open Hair by Joe Matteo's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through Vagaro.

## Direct links
- Book directly: https://www.vagaro.com/salon822llc (through vagaro acting for the business)
- Phone: +12678727757
- Address: 822 S 4th St, 19147-3104, Philadelphia

## Nearby, also direct
Places near Hair by Joe Matteo that take a booking or an order on their own website, with no marketplace in between.
- HairStory la Femme (130 m): https://directindex.org/r/hairstorylafemme.com
- Francesca Rivetti Education (200 m): https://directindex.org/r/francescarivetti.com
- Baked (220 m): https://directindex.org/r/bakedtanning.com
- Fabriq Spa (260 m): https://directindex.org/r/fabriqspa.com
- Blade and Badger Barbershop (270 m): https://directindex.org/r/bladeandbadgerbarbershop.com

## What to fix first
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+1 points) Missing: telephone. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business
- **The phone number on the site doesn't match the open map data.** The site shows 267-239-2552, but OpenStreetMap or Overture Maps lists +12678727757. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

## What the site tells visitors (Measured, not scored)
- **The footer says © 2024.** Visitors and assistants may read that year as the last time anyone looked after the site. In Philadelphia, 71% of comparable sites that show a year say 2025 or later.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Hair by Joe Matteo",
  "url": "http://www.salon822.com/",
  "telephone": "+12678727757",
  "address": "822 S 4th St, 19147-3104, Philadelphia",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 39.93751782778449,
    "longitude": -75.15025025008114
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.vagaro.com/salon822llc",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Hair by Joe Matteo

> local business in 822 S 4th St, 19147-3104, Philadelphia, Philadelphia hairdressers and beauty salons. Phone +12678727757.

## Book or order directly

- Book: https://www.vagaro.com/salon822llc (through vagaro acting for the business)

## About

- Website: http://www.salon822.com/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (LocalBusiness).** address, opening hours
- **Appointments through vagaro on your own domain.** There's no marketplace commission, and the customer stays yours.
- **Vagaro works with agents through its partners.** Vagaro's user agreement (September 2025), section 3, bars robots, data mining and any software that interacts with the services without prior written consent; Google names Vagaro as an AI Mode agentic booking partner. Terms read on 2026-10-15: https://www.vagaro.com/pro/user-agreement. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

## Where it stands
105 of 949 in Philadelphia hairdressers and beauty salons. Top 11% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 94% | yes |
| Publish the menu or price list as HTML | 21% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | yes |
| Structured data with address, phone and hours | 21% | no |
| Have an llms.txt | 43% | no |

Nearest places in the index: HairStory la Femme (F, 126 m, https://directindex.org/r/hairstorylafemme.com); Francesca Rivetti Education (B, 202 m, https://directindex.org/r/francescarivetti.com); Baked (C, 223 m, https://directindex.org/r/bakedtanning.com); Fleurs du Mal Hair Salon (F, 231 m, https://directindex.org/r/fleursdumalhair.com); Fabriq Spa (C, 256 m, https://directindex.org/r/fabriqspa.com); Blade and Badger Barbershop (C, 274 m, https://directindex.org/r/bladeandbadgerbarbershop.com); LunaRosa Salon (B, 286 m, https://directindex.org/r/lunarosasalon.com); Juju Salon & Organics (C, 296 m, https://directindex.org/r/jujusalon.com); HARE (F, 335 m, https://directindex.org/r/harephilly.com); Sanctuary On 2nd (F, 366 m, https://directindex.org/r/sanctuaryon2nd.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Philadelphia hairdressers and beauty salons and named 57 places. Hair by Joe Matteo wasn't one of them. See who was named: https://directindex.org/city/philadelphia-salons/recommended


Compared with its peers: Sites built with Squarespace 61% (42% A or B, 29454 sites); Sites using Vagaro 63% (40% A or B, 1518 sites); This site 75.4%.

See what an AI agent reads on this site: https://directindex.org/r/salon822.com/agent-view

## Businesses like Hair by Joe Matteo in Philadelphia hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Philadelphia hairdressers and beauty salons | 949 | 46% | 17% | 75.4% |
| Sites built with Squarespace in Philadelphia hairdressers and beauty salons | 124 | 65% | 38% | 75.4% |
| Sites using Vagaro in Philadelphia hairdressers and beauty salons | 47 | 60% | 36% | 75.4% |
| Sites built with Squarespace and using Vagaro in Philadelphia hairdressers and beauty salons | 13 | 66% | 54% | 75.4% |

The best of the sites built with Squarespace and using Vagaro in Philadelphia hairdressers and beauty salons: HK Hair Studio (B 83.1%, https://directindex.org/r/hkhairstudiophilly.com); Salon Bass (B 78.5%, https://directindex.org/r/salonbass.com); Altus Massage (B 75.4%, https://directindex.org/r/altusmassage.com); Blokes Barbershop & Gentleman's Emporium (B 75%, https://directindex.org/r/blokesbarbershop.com); Massage Studio of Philadelphia (B 73.8%, https://directindex.org/r/massagestudiophilly.com).

With the two fixes above (No price list of services found; Structured data is incomplete), the score would be about 87.7%. That would be 7th of 949 in Philadelphia hairdressers and beauty salons, up from 105th.

## The direct record
What agents get for Hair by Joe Matteo, as JSON: https://directindex.org/api/direct/salon822.com
- Book: https://www.vagaro.com/salon822llc (vendor on own site: Vagaro; found by the scan of 2026-10-24, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +12678727757
- Stable links that count: https://directindex.org/go/salon822.com/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Vagaro: Through partners. Vagaro's user agreement (September 2025), section 3, bars robots, data mining and any software that interacts with the services without prior written consent; Google names Vagaro as an AI Mode agentic booking partner. Read 2026-10-15: https://www.vagaro.com/pro/user-agreement

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 14 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/salon822.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/salon822.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/salon822.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=salon822.com&force=1
