# Ruth Beauty Cosmetic: Agent-Direct Score D (47.7%)

Site: https://www.ruthbeautycosmetic.ch/
Report: https://directindex.org/r/ruthbeautycosmetic.ch
Scanned: 2026-10-15 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Ruth Beauty Cosmetic is hard for agents to use.
An AI assistant can open the website of Ruth Beauty Cosmetic. What Ruth Beauty Cosmetic offers is on another site. To book or order, it is sent to Treatwell, a marketplace.

## Direct links
- Phone: +41763464542

## What to fix first
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Appointments only through treatwell.** (+12 points) Every agent transaction goes through the marketplace and its commission. Add a direct path on your own site, even a simple form. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Price list of services lives on another site.** (+5 points) The link points to treatwell.ch, so the credit and the traffic go there. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "BeautySalon",
  "name": "Ruth Beauty Cosmetic",
  "url": "https://www.ruthbeautycosmetic.ch/",
  "telephone": "+41763464542",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Werdstrasse 40",
    "postalCode": "8004",
    "addressLocality": "Zürich"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 47.3727176,
    "longitude": 8.5289355
  }
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Ruth Beauty Cosmetic

> beauty salon in Werdstrasse 40 8004 Zürich, Zurich hairdressers and beauty salons. Phone +41763464542.

## Book or order directly

- Menu: https://buchung.treatwell.ch/ort/390425/menue/

## About

- Website: https://www.ruthbeautycosmetic.ch/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.

## Since the scan of 2026-10-14 (D then)
- Fixed: No booking or ordering path at all
- New: Booking only through a marketplace

## Where it stands
113 of 273 in Zurich hairdressers and beauty salons. Top 41% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 96% | no |
| Publish the menu or price list as HTML | 14% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 89% | yes |
| Structured data with address, phone and hours | 18% | no |
| Have an llms.txt | 36% | no |

Nearest places in the index: Sanja Nails (F, 2 m, https://directindex.org/r/sanjanails.ch); Altamiranda (C, 8 m, https://directindex.org/r/altamiranda.ch); Raddatz (C, 25 m, https://directindex.org/r/raddatz-zh.ch); Kiru Coiffeur (C, 70 m, https://directindex.org/r/kiru.art); Slim Lab (B, 81 m, https://directindex.org/r/slimlab.ch); Coiffure Mario Martucci (F, 93 m, https://directindex.org/r/coiffuremario.ch); Zürcher (F, 102 m, https://directindex.org/r/zuerchercoiffeur.ch); Wax Inn (D, 111 m, https://directindex.org/r/wax-inn.ch); Pin Coiffure (F, 123 m, https://directindex.org/r/coiffure-pin.ch); Kosmetik Inessa (D, 128 m, https://directindex.org/r/kosmetik-inessa.com).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Score over 2 scans since 2026-10-14: 2026-10-14 46%, 2026-10-15 48%.

Against its peers: Sites built with WordPress 59% (31% A or B, 38935 sites); Sites using Treatwell 46% (2% A or B, 235 sites); This site 47.7%.

See what an AI agent reads on this site: https://directindex.org/r/ruthbeautycosmetic.ch/agent-view

## Businesses like Ruth Beauty Cosmetic in Zurich hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Zurich hairdressers and beauty salons | 273 | 38% | 12% | 47.7% |
| Sites built with WordPress in Zurich hairdressers and beauty salons | 84 | 57% | 21% | 47.7% |
| Sites using Treatwell in Zurich hairdressers and beauty salons | 7 | 42% | 0% | 47.7% |
| Sites built with WordPress and using Treatwell in Zurich hairdressers and beauty salons | 2 | 53% | 0% | 47.7% |

The best of the sites using Treatwell in Zurich hairdressers and beauty salons: Sajeeka (C 58.5%, https://directindex.org/r/sajeeka.ch); Kiru Coiffeur (C 55.4%, https://directindex.org/r/kiru.art); Hair by Kevin Herzog (D 44.6%, https://directindex.org/r/hairbykevinherzog.ch); EstroVerso Hair Design (D 43.1%, https://directindex.org/r/estroverso.ch); Shape Hairstylist (F 32.8%, https://directindex.org/r/shape-zuerich.ch).

With the three fixes above (No structured data for the business; Appointments only through treatwell; Price list of services lives on another site) the score would be about 95.4%: first of 273 in Zurich hairdressers and beauty salons.

## The direct record
What agents get for Ruth Beauty Cosmetic, as JSON: https://directindex.org/api/direct/ruthbeautycosmetic.ch
- Book: none on record
- Order: none on record
- Menu: https://buchung.treatwell.ch/ort/390425/menue/ (external; from the scan)
- Hours: none on record
- Phone: +41763464542
- Stable links that count: https://directindex.org/go/ruthbeautycosmetic.ch/menu
- Agents and people followed 1 direct link to this business this month (1 by AI agents).

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Treatwell: Not stated. Treatwell's website and app terms of use (April 2024), section 8.4.3, forbid automated systems or software that extract content or data without a written licence; bookings fall under separate booking terms that were not read, so an agent booking for a customer is not addressed here. Read 2026-10-15: https://www.treatwell.co.uk/info/terms-of-use/

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 3 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/ruthbeautycosmetic.ch
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/ruthbeautycosmetic.ch/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/ruthbeautycosmetic.ch/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=ruthbeautycosmetic.ch&force=1
