# Roxo Hair Salon & Boutique: Agent-Direct Score F (16.9%)

Site: http://www.roxosalon.com/
Report: https://directindex.org/r/roxosalon.com
Scanned: 2026-10-24 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Roxo Hair Salon & Boutique is largely invisible to agents.
AI assistants can't open Roxo Hair Salon & Boutique's website, so they go by what other sites say about it.

## Direct links
- Book directly: https://phorest.com/book/salons/roxosalon (through phorest acting for the business)
- Phone: +18583602040
- Address: 3700 Caminito Ct #460, 92130, San Diego

## Nearby, also direct
Places near Roxo Hair Salon & Boutique that take a booking or an order on their own website, with no marketplace in between.
- ColorCounter (10 m): https://directindex.org/r/colorcounter.com
- Alchemē (190 m): https://directindex.org/r/alchemehealth.com
- Coastal Medical Aesthetics (220 m): https://directindex.org/r/coastalmedi.com
- Bluemercury (240 m): https://directindex.org/r/bluemercury.com
- Addendum Salon (280 m): https://directindex.org/r/addendumhair.com

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (challenge:access denied). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Roxo Hair Salon & Boutique",
  "url": "http://www.roxosalon.com/",
  "telephone": "+18583602040",
  "address": "3700 Caminito Ct #460, 92130, San Diego",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 32.95270998,
    "longitude": -117.23494167
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://phorest.com/book/salons/roxosalon",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **Appointments through phorest on your own domain.** There's no marketplace commission, and the customer stays yours.
- **Phorest works with agents through its partners.** Phorest's consumer booking terms do not mention bots or automated use; its API is issued on request to a business or its partner developers, and Reserve with Google sends clients to the Phorest booking site. Terms read on 2026-10-15: https://www.phorest.com/termsandconditions-consumer/. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

## Where it stands
1360 of 1535 in San Diego hairdressers and beauty salons. Top 89% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 97% | yes |
| Publish the menu or price list as HTML | 26% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 97% | no |
| Structured data with address, phone and hours | 12% | no |
| Have an llms.txt | 51% | no |

Nearest places in the index: Drybar - Del Mar at One Paseo (F, 5 m, https://directindex.org/r/drybarshops.com); ColorCounter (C, 13 m, https://directindex.org/r/colorcounter.com); Bowery Barber shop Delmar (D, 119 m, https://directindex.org/r/bowerybarberco.com); Alchemē (B, 185 m, https://directindex.org/r/alchemehealth.com); Massage Concepts (D, 216 m, https://directindex.org/r/massageconceptsdelmar.com); Brazilia Skin Care Del Mar (D, 217 m, https://directindex.org/r/milanaskincare.com); Elfin Kids Cuts (D, 223 m, https://directindex.org/r/elfinkidscuts.com); Coastal Medical Aesthetics (C, 224 m, https://directindex.org/r/coastalmedi.com); Bluemercury (C, 236 m, https://directindex.org/r/bluemercury.com); Addendum Salon (F, 275 m, https://directindex.org/r/addendumhair.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 7 everyday questions about San Diego hairdressers and beauty salons and named 38 places. Roxo Hair Salon & Boutique wasn't one of them. See who was named: https://directindex.org/city/san-diego-salons/recommended


Compared with its peers: Sites using Phorest 63% (33% A or B, 1385 sites); This site 16.9%.

See what an AI agent reads on this site: https://directindex.org/r/roxosalon.com/agent-view

## Businesses like Roxo Hair Salon & Boutique in San Diego hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in San Diego hairdressers and beauty salons | 1535 | 49% | 21% | 16.9% |
| Sites using Phorest in San Diego hairdressers and beauty salons | 7 | 62% | 29% | 16.9% |

The best of the sites using Phorest in San Diego hairdressers and beauty salons: Belli Belli Salon & Boutique (A 92.3%, https://directindex.org/r/bellibelli.com); Dearinger (B 82.5%, https://directindex.org/r/dearinger.com); Savior Salon (C 63.1%, https://directindex.org/r/salonsavoirsd.com); Style Lounge Salon (C 63.1%, https://directindex.org/r/stylelounge.co); Belle Siréne Salon (C 61.5%, https://directindex.org/r/bellesirenesalon.com).

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; No structured data for the business; No price list of services found), the score would be about 87.7%. That would be 15th of 1,535 in San Diego hairdressers and beauty salons, up from 1360th.

## The direct record
What agents get for Roxo Hair Salon & Boutique, as JSON: https://directindex.org/api/direct/roxosalon.com
- Book: https://phorest.com/book/salons/roxosalon (vendor on own site: Phorest; found by the scan of 2026-10-24, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +18583602040
- Stable links that count: https://directindex.org/go/roxosalon.com/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Phorest: Through partners. Phorest's consumer booking terms do not mention bots or automated use; its API is issued on request to a business or its partner developers, and Reserve with Google sends clients to the Phorest booking site. Read 2026-10-15: https://www.phorest.com/termsandconditions-consumer/

Only a real browser got this page (a plain fetch got challenge:access denied); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 1 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/roxosalon.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/roxosalon.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=roxosalon.com&force=1