---
title: What an AI agent reads on Royal College of Midwives · The Direct Index
url: https://directindex.org/r/rcm.org.uk/agent-view?format=md
---

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 [Report](https://directindex.org/r/rcm.org.uk) · scanned 2026-10-21

# What an AI agent reads on Royal College of Midwives

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from [rcm.org.uk](http://www.rcm.org.uk/), taken from the copy the scanner kept.

8,523

characters of text without JavaScript

Organization

structured data for the business

0

of 3 AI crawlers turned away at the edge

 Text

## The words an agent gets

Title: RCM Homepage - Royal College of Midwives · language en-GB. First 1,800 of 8,523 characters:

```
RCM Homepage - Royal College of Midwives Skip to content Contact us RCM Homepage Search ... Results Accessibility MIDIRS i-learn Join us Login About us Close About us Open About us About us Who we are Our people Who we work with Board President Staff RCM Networks RCM Fellows International Partners Trade Union Bodies Cavell Working at the RCM RCM Where you are Our strategy Join the RCM Close Join the RCM Open Join the RCM Join the RCM RCM Member Benefits Student Member Benefits How to join Learning & careers Close Learning & careers Open Learning & careers Learning & careers Your career Research Joining the maternity workforce Where your career could take you Students RCM Midwifery Society Network Early career midwives Leadership Midwifery educators Research Research Prioritisation Project RCM library and information services How to become a midwife How to become a maternity support worker (MSW) Apprenticeships Returning to midwifery Supporting you at work Close Supporting you at work Open Supporting you at work Supporting you at work Your local RCM Pay & pensions Wellbeing at work England Scotland Wales Northern Ireland NHS Pay Agenda for Change Job evaluation scheme NHS Pensions Health and safety Equality, Diversity and Inclusion Activists Quality, standards & safety Close Quality, standards & safety Open Quality, standards & safety Quality & standards; safety Quality & standards Safety Workforce Public health Perinatal mental health Digital midwifery Safer staffing Fetal surveillance Solution series Other resources Policy & campaigns Close Policy & campaigns Open Policy & campaigns Policy & campaigns Campaigning for you Policy Maternity reviews RCM position statements 2026 Pay campaign Safe staffing = safe care Consultation responses State of Maternity services One Vo
```

 Facts

## What it can say about the business

| A business type in JSON-LD | Organization |
| Name | Royal College of Midwives |
| Telephone | 03003030444 (a tel: link, not structured) |
| Address | no |
| Opening hours | no |
| Menu or price list | nothing |
| Cuisine in structured data | no |
| JSON-LD blocks | 1 (BreadcrumbList, EntryPoint, ImageObject, ListItem, Organization, PropertyValueSpecification) |

 Actions

## The links it would act on

| Link | Role | Where it goes |
| --- | --- | --- |
| [rcm.org.uk/student-conference/](https://rcm.org.uk/student-conference/) | booking | the business's own site |

Everything here comes from fetching the homepage once as a crawler. The [report](https://directindex.org/r/rcm.org.uk) turns it into a score and a list of fixes, with code to paste.

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Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
```