# Pure Med Spa: Agent-Direct Score B (70.3%)

Site: https://www.puremedicalspa.us/
Report: https://directindex.org/r/puremedicalspa.us
Scanned: 2026-10-23 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Pure Med Spa is mostly ready for agents.
Some AI assistants are turned away by Pure Med Spa's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://puremedicalspa.us/pure-online-appointments/ (on the business's own site)
- Order directly: https://link.clover.com/urlshortener/Bq7QDt (through clover acting for the business)
- Phone: 3123127873
- Address: 2152 W Roscoe St, Chicago 60618
- Prices: 5 prices on the site, the middle one $9.99

## Nearby, also direct
Places near Pure Med Spa that take a booking or an order on their own website, with no marketplace in between.
- Exsalonce Salon (20 m): https://directindex.org/r/exsaloncechicago.com
- Hare&co Salon (170 m): https://directindex.org/r/hareandcosalon.com
- Kate Marie Skin & Wax Boutique (430 m): https://directindex.org/r/kmskinboutique.com
- Sdc Cutting Gallery (450 m): https://directindex.org/r/sdccuttinggallery.com

## What to fix first
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **The server turns AI crawlers away at the door.** (+3.3 points) Requests as GPTBot (http_429) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing

## What the site tells visitors (Measured, not scored)
- **5 prices on the landing page, the middle one $9.99.** In Chicago, the middle price of comparable sites that show prices is $50.00.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Pure Med Spa",
  "url": "https://www.puremedicalspa.us/",
  "telephone": "3123127873",
  "address": "2152 W Roscoe St, Chicago 60618",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 41.943341,
    "longitude": -87.683012
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://puremedicalspa.us/pure-online-appointments/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    },
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://link.clover.com/urlshortener/Bq7QDt",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Structured data found (Organization).** no address, phone or hours in it
- **Appointments on your own site.** Agents can book an appointment without going through a marketplace.
- **Ordering through clover on your own domain.** There's no marketplace commission, and the customer stays yours.

## Where it stands
Not ranked yet in Chicago hairdressers and beauty salons.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 96% | yes |
| Publish the menu or price list as HTML | 19% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 97% | no |
| Structured data with address, phone and hours | 14% | no |
| Have an llms.txt | 53% | yes |

Nearest places in the index: Exsalonce Salon (D, 16 m, https://directindex.org/r/exsaloncechicago.com); Conexión Salon and Spa (F, 83 m, https://directindex.org/r/conexionsalonandspa.com); Hare&co Salon (F, 168 m, https://directindex.org/r/hareandcosalon.com); Sal's Barber Shop (F, 306 m, https://directindex.org/r/salsbarbershop.com); Glow Birth & Body (D, 410 m, https://directindex.org/r/glowbirthandbody.com); Energize Iv (F, 413 m, https://directindex.org/r/energizeiv.com); Kate Marie Skin & Wax Boutique (D, 426 m, https://directindex.org/r/kmskinboutique.com); Salon de Vive (C, 442 m, https://directindex.org/r/singleplatform.com); Sdc Cutting Gallery (D, 449 m, https://directindex.org/r/sdccuttinggallery.com); Alfaro Hair Design (B, 459 m, https://directindex.org/r/brigantineelks.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Chicago hairdressers and beauty salons and named 53 places. Pure Med Spa wasn't one of them. See who was named: https://directindex.org/city/chicago-salons/recommended


Compared with its peers: Sites built with WordPress 55% (25% A or B, 236086 sites); Sites using Clover 69% (52% A or B, 583 sites); This site 70.3%.

See what an AI agent reads on this site: https://directindex.org/r/puremedicalspa.us/agent-view

## Businesses like Pure Med Spa in Chicago hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Sites built with WordPress in Chicago hairdressers and beauty salons | 446 | 57% | 27% | 70.3% |
| Sites using Clover in Chicago hairdressers and beauty salons | 2 | 73% | 100% | 70.3% |
| Sites built with WordPress and using Clover in Chicago hairdressers and beauty salons | 2 | 73% | 100% | 70.3% |

The best of the sites built with WordPress in Chicago hairdressers and beauty salons: Maxwell Pro Line (A 87.7%, https://directindex.org/r/maxwellproline.com); Allure De Vie Salon & Day Spa (A 86.2%, https://directindex.org/r/alluredeviespa.com); NAILàCARTE (A 86.2%, https://directindex.org/r/nailacarte.com); Ruby's Beauty Salon (A 86.2%, https://directindex.org/r/rubys.com); SpaSpace Chicago (A 86.2%, https://directindex.org/r/spaspacechicago.com).

## The direct record
What agents get for Pure Med Spa, as JSON: https://directindex.org/api/direct/puremedicalspa.us
- Book: https://puremedicalspa.us/pure-online-appointments/ (own site; found by the scan of 2026-10-23, not yet tested)
- Order: https://link.clover.com/urlshortener/Bq7QDt (vendor on own site: Clover; found by the scan of 2026-10-23, not yet tested)
- Menu: none on record
- Hours: none on record
- Phone: 3123127873
- Stable links that count: https://directindex.org/go/puremedicalspa.us/book, https://directindex.org/go/puremedicalspa.us/order

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 21.7 | 25 |
| Readable | 9 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/puremedicalspa.us
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: yes
- OAuth protected resource metadata: yes
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/puremedicalspa.us/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/puremedicalspa.us/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=puremedicalspa.us&force=1
