# Praxis Dr. med. Rainer Hurni: Agent-Direct Score D (51.2%)

Site: https://www.praxis-hurni.ch/
Report: https://directindex.org/r/praxis-hurni.ch
Scanned: 2026-10-15 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Praxis Dr. med. Rainer Hurni is hard for agents to use.

## Direct links
- Book directly: https://www.praxis-hurni.ch/online-terminvereinbarung/ (on the business's own site)
- Phone: +41 44 405 46 46

## What to fix first
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (Dentist, MedicalClinic, Physiotherapy or the closest type, with name, address, telephone and openingHoursSpecification). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost' from directories instead. Add a page with services and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **The server turns AI crawlers away at the door.** (+6.7 points) Live fetches as GPTBot (http_403), ClaudeBot (http_403) were refused while a normal browser got the page. This is usually a hosting or firewall bot list the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Physician",
  "name": "Praxis Dr. med. Rainer Hurni",
  "url": "https://www.praxis-hurni.ch/",
  "telephone": "+41 44 405 46 46",
  "email": "sekretariathurni@bluewin.ch",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Badenerstrasse 434",
    "postalCode": "8004"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 47.3809713,
    "longitude": 8.5057589
  },
  "openingHours": "Mo-We, Fr 07:30-12:30,13:30-17:30; Th 07:30-12:30",
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.praxis-hurni.ch/online-terminvereinbarung/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Praxis Dr. med. Rainer Hurni

> physician in Badenerstrasse 434 8004, Zurich dentists, clinics and vets. Phone +41 44 405 46 46.

## Book or order directly

- Book: https://www.praxis-hurni.ch/online-terminvereinbarung/ (on the business's own site)

## Opening hours

Mo-We, Fr 07:30-12:30,13:30-17:30; Th 07:30-12:30

## About

- Website: https://www.praxis-hurni.ch/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **Appointments on your own site.** Agents can book an appointment without a marketplace in the loop.

## Since the scan of 2026-10-14 (F then)
- Fixed: No booking or ordering path at all
- New: nothing

## Where it stands
127 of 226 in Zurich dentists, clinics and vets. Top 56% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 9% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 91% | no |
| Structured data with address, phone and hours | 13% | no |
| Have an llms.txt | 17% | no |

Nearest places in the index: Vet Zentrum Zürich Letzigrund (A, 92 m, https://directindex.org/r/vetzentrum-zurich.ch); Zahnarztpraxis Albisrieden (C, 386 m, https://directindex.org/r/zahnarztalbisrieden.ch); Sihlmed Kinder- und Jugendmedizin (D, 483 m, https://directindex.org/r/praxisalbisriederplatz.ch); Notfall Zürich 3 AG (F, 513 m, https://directindex.org/r/notfall3.ch); Zürcher Lighthouse (C, 530 m, https://directindex.org/r/zuercher-lighthouse.ch); Gabriel Toth (D, 534 m, https://directindex.org/r/zahnarzt-toth.ch); Therapiezentrum HandinHand (F, 535 m, https://directindex.org/r/therapiezentrum.ch); Sihlmed Zentrum für Integrative Medizin (B, 536 m, https://directindex.org/r/sihlmed.ch); Letzigrund (D, 572 m, https://directindex.org/r/physiotherapie-letzigrund.ch); Praxis Zypresse (D, 680 m, https://directindex.org/r/praxiszypresse.ch).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Score over 2 scans since 2026-10-14: 2026-10-14 28%, 2026-10-15 51%.

Against its peers: Sites built with Jimdo 38% (0% A or B, 600 sites); This site 51.2%.

See what an AI agent reads on this site: https://directindex.org/r/praxis-hurni.ch/agent-view

## Businesses like Praxis Dr. med. Rainer Hurni in Zurich dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in Zurich dentists, clinics and vets | 226 | 51% | 21% | 51.2% |
| Built with Jimdo in Zurich dentists, clinics and vets | 4 | 52% | 0% | 51.2% |

The best of Built with Jimdo in Zurich dentists, clinics and vets: Aprioris (D 52.8%, https://directindex.org/r/aprioris.ch); Zahnarztpraxis Boulevard Lilienthal (D 52.8%, https://directindex.org/r/zahnarzt-glattpark.ch); PhysioVision (D 51.2%, https://directindex.org/r/physio-vision.ch).

With the three fixes above (No structured data for the business; No list of services and prices found; The server turns AI crawlers away at the door) the score would be about 95.4%: first of 226 in Zurich dentists, clinics and vets.

## The direct record
What agents get for Praxis Dr. med. Rainer Hurni, as JSON: https://directindex.org/api/direct/praxis-hurni.ch
- Book: https://www.praxis-hurni.ch/online-terminvereinbarung/ (own site; found by the scan of 2026-10-15, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: Mo-We, Fr 07:30-12:30,13:30-17:30; Th 07:30-12:30 (closed now) (from OpenStreetMap)
- Phone: +41 44 405 46 46
- Stable links that count: https://directindex.org/go/praxis-hurni.ch/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 18.3 | 25 |
| Readable | 0 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/praxis-hurni.ch
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Deep report: https://directindex.org/r/praxis-hurni.ch/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=praxis-hurni.ch&force=1