# Pong: Agent-Direct Score B (70.8%)

Site: https://pongbar.nl
Report: https://directindex.org/r/pongbar.nl
Scanned: 2026-10-14 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Pong is mostly ready for agents.

## Direct links
- Menu: https://pongbar.nl/nl/ping-pong-bar-amsterdam-menu/
- Phone: +31 6 1532 2080

## What to fix first
- **Booking through an unrecognised third party.** (+9 points) Check that the provider keeps you as the merchant of record. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "BarOrPub",
  "name": "Pong",
  "url": "https://pongbar.nl",
  "telephone": "+31 6 1532 2080",
  "email": "info@pongbar.nl",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Jan van Galenstraat 315",
    "postalCode": "1056CB",
    "addressLocality": "Amsterdam"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 52.3717467,
    "longitude": 4.8456473
  },
  "openingHours": "Tu-We 16:00-23:00; Th-Fr 16:00-01:00; Sa 14:00-01:00; Su 14:00-21:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Tuesday",
        "Wednesday"
      ],
      "opens": "16:00",
      "closes": "23:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Thursday",
        "Friday"
      ],
      "opens": "16:00",
      "closes": "01:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday"
      ],
      "opens": "14:00",
      "closes": "01:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Sunday"
      ],
      "opens": "14:00",
      "closes": "21:00"
    }
  ],
  "hasMenu": "https://pongbar.nl/nl/ping-pong-bar-amsterdam-menu/"
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Pong

> bar or pub in Jan van Galenstraat 315 1056CB Amsterdam, Amsterdam cafes and bars. Phone +31 6 1532 2080.

## Book or order directly

- Menu: https://pongbar.nl/nl/ping-pong-bar-amsterdam-menu/

## Opening hours

Tu-We 16:00-23:00; Th-Fr 16:00-01:00; Sa 14:00-01:00; Su 14:00-21:00

## About

- Website: https://pongbar.nl
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Structured data present (Organization).** but without address, phone or hours
- **Menu or price list is an HTML page.** Agents can read items and prices directly.

## Where it stands
126 of 608 in Amsterdam cafes and bars. Top 21% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 95% | no |
| Publish the menu or price list as HTML | 89% | yes |
| Let AI crawlers in (no edge block, no robots.txt block) | 97% | yes |
| Structured data with address, phone and hours | 44% | no |
| Have an llms.txt | 24% | no |

Nearest places in the index: Terrasmus (B, 405 m, https://directindex.org/r/terrasmus.nl); White Label Coffee (F, 431 m, https://directindex.org/r/whitelabelcoffee.nl); De Biertuin West (F, 435 m, https://directindex.org/r/frits-amsterdam.nl); Bar Baarsch (C, 556 m, https://directindex.org/r/barbaarsch.nl); Kattencafé Kopjes (B, 672 m, https://directindex.org/r/kattencafekopjes.nl); De Neef van Fred (B, 779 m, https://directindex.org/r/goudvisch.nl); Café Sportpark (D, 890 m, https://directindex.org/r/cafesportpark.nl); Cafe Plan West (B, 921 m, https://directindex.org/r/cafeplanwest.nl); Bar Hotel Not Hotel (D, 1121 m, https://directindex.org/r/hotelnothotel.com); Kauffmann - Falafel & Drinks (C, 1148 m, https://directindex.org/r/barkauffmann.nl).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with WordPress 58% (28% A or B, 36794 sites); This site 70.8%.

See what an AI agent reads on this site: https://directindex.org/r/pongbar.nl/agent-view

## Businesses like Pong in Amsterdam cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in Amsterdam cafes and bars | 608 | 47% | 21% | 70.8% |
| Built with WordPress in Amsterdam cafes and bars | 219 | 59% | 27% | 70.8% |

The best of Built with WordPress in Amsterdam cafes and bars: Dot In (A 100%, https://directindex.org/r/dotin.restaurant); 't Sluisje (A 95.4%, https://directindex.org/r/cafehetsluisje.nl); O'Donnell's (A 95.4%, https://directindex.org/r/odonnellsamsterdam.nl); Grand Café Cheers (A 92.5%, https://directindex.org/r/cheers-diemen.nl); Mooie Boules Amsterdam-Oost (A 90.8%, https://directindex.org/r/mooieboules.nl).

With the two fixes above (Booking through an unrecognised third party; Structured data is incomplete) the score would be about 95.4%: 4th of 608 in Amsterdam cafes and bars, up from 126th.

## The direct record
What agents get for Pong, as JSON: https://directindex.org/api/direct/pongbar.nl
- Book: none on record
- Order: none on record
- Menu: https://pongbar.nl/nl/ping-pong-bar-amsterdam-menu/ (html_page; from the scan)
- Hours: Tu-We 16:00-23:00; Th-Fr 16:00-01:00; Sa 14:00-01:00; Su 14:00-21:00 (closed now) (from OpenStreetMap)
- Phone: +31 6 1532 2080
- Stable links that count: https://directindex.org/go/pongbar.nl/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): not measured
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): not measured
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): not measured

Not measured at this scan; the next scan measures it.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 15 | 25 |
| Actionable | 6 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/pongbar.nl
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Deep report: https://directindex.org/r/pongbar.nl/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=pongbar.nl&force=1