# PJK Massage och Friskvård: Agent-Direct Score C (61.5%)

Site: https://www.pjkmassage.se
Report: https://directindex.org/r/pjkmassage.se
Scanned: 2026-10-22 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
PJK Massage och Friskvård is partly visible to agents.
An AI assistant can open PJK Massage och Friskvård's website. It can't find a menu or price list, so it answers from other sites. To book or order, it is sent to Bokadirekt, a marketplace.

## Direct links
- Phone: 076-049 16 46
- Address: Fatbursgatan 8, 118 54, Stockholm

## Nearby, also direct
Places near PJK Massage och Friskvård that take a booking or an order on their own website, with no marketplace in between.
- Swedenborgsgatans Hårstation (110 m): https://directindex.org/r/xn--hrstation-52a.se
- Hawaiian Lomi Lomi (210 m): https://directindex.org/r/lomi-lomi.se

## What to fix first
- **Appointments only through bokadirekt.** (+12 points) Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+3 points) Missing: address, telephone. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business
- **The phone number on the site doesn't match the open map data.** The site shows 076-049%2016%2046, but OpenStreetMap or Overture Maps lists 076-049 16 46. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

## What the site tells visitors (Measured, not scored)
- **The footer says © 2024.** Visitors and assistants may read that year as the last time anyone looked after the site. In Stockholm, 64% of comparable sites that show a year say 2025 or later.
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Stockholm, 7.2% of comparable sites declare one.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HealthAndBeautyBusiness",
  "name": "PJK Massage och Friskvård",
  "url": "https://www.pjkmassage.se",
  "telephone": "076-049 16 46",
  "address": "Fatbursgatan 8, 118 54, Stockholm",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 59.314462,
    "longitude": 18.064292
  }
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# PJK Massage och Friskvård

> health and beauty business in Fatbursgatan 8, 118 54, Stockholm, Stockholm hairdressers and beauty salons. Phone 076-049 16 46.

## About

- Website: https://www.pjkmassage.se
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (HealthAndBeautyBusiness).** opening hours

## Where it stands
235 of 1005 in Stockholm hairdressers and beauty salons. Top 23% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 93% | no |
| Publish the menu or price list as HTML | 5% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | yes |
| Structured data with address, phone and hours | 12% | no |
| Have an llms.txt | 31% | no |

Nearest places in the index: Estetique (F, 56 m, https://directindex.org/r/estetique.se); Swedenborgsgatans Hårstation (C, 108 m, https://directindex.org/r/xn--hrstation-52a.se); Acape Laser (D, 123 m, https://directindex.org/r/acape.se); Hårcompaniet (F, 133 m, https://directindex.org/r/harcompaniet.nu); Adeli hudvård (C, 136 m, https://directindex.org/r/adelihudvard.se); Evidence Clinic (F, 137 m, https://directindex.org/r/evidenceclinic.se); Kent's Herrfrisering (F, 180 m, https://directindex.org/r/kents.nu); Vokuhila (D, 193 m, https://directindex.org/r/vokuhila.se); Hawaiian Lomi Lomi (D, 205 m, https://directindex.org/r/lomi-lomi.se); Studio finoh salong (D, 235 m, https://directindex.org/r/studiofinoh.se).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with WordPress 55% (25% A or B, 236087 sites); Sites using Bokadirekt 47% (1% A or B, 534 sites); This site 61.5%.

See what an AI agent reads on this site: https://directindex.org/r/pjkmassage.se/agent-view

## Businesses like PJK Massage och Friskvård in Stockholm hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Stockholm hairdressers and beauty salons | 1005 | 47% | 11% | 61.5% |
| Sites built with WordPress in Stockholm hairdressers and beauty salons | 386 | 54% | 16% | 61.5% |
| Sites using Bokadirekt in Stockholm hairdressers and beauty salons | 279 | 47% | 1% | 61.5% |
| Sites built with WordPress and using Bokadirekt in Stockholm hairdressers and beauty salons | 129 | 49% | 2% | 61.5% |

The best of the sites built with WordPress and using Bokadirekt in Stockholm hairdressers and beauty salons: Hår 3000 (B 79.5%, https://directindex.org/r/har3000.se); Renew Skin Clinic (B 75.4%, https://directindex.org/r/renewskin.se); Crystal (B 70%, https://directindex.org/r/salongcrystal.com); Laserklinikcenter (C 66.2%, https://directindex.org/r/laserklinikcenter-st.se); Peter's Barbershop (C 66.2%, https://directindex.org/r/petersbarbershop.se).

With the three fixes above (Appointments only through bokadirekt; No price list of services found; Structured data is incomplete), the score would be about 95.4%, which would be first of 1,005 in Stockholm hairdressers and beauty salons.

## The direct record
What agents get for PJK Massage och Friskvård, as JSON: https://directindex.org/api/direct/pjkmassage.se
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: 076-049 16 46

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Bokadirekt: Not stated. The terms do not address an agent acting for a person (several bar scraping or data extraction only), could not be read on the date given, or the vendor has not been researched yet.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 12 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/pjkmassage.se
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: yes
- OAuth protected resource metadata: yes
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/pjkmassage.se/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/pjkmassage.se/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=pjkmassage.se&force=1
