# Mr. Pizza: Agent-Direct Score C (60%)

Site: https://www.pizzeria-mrpizza.de/
Report: https://directindex.org/r/pizzeria-mrpizza.de
Scanned: 2026-10-16 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Mr. Pizza is partly visible to agents.
An AI assistant can open the website of Mr. Pizza. It can read what Mr. Pizza offers. It finds a way to book or order directly, through reservation.dish.co.

## Direct links
- Menu: https://pizzeria-mrpizza.de/speisekarte/
- Phone: +49 231 695665

## What to fix first
- **No structured data for the business.** (+14 points) Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Booking through an unrecognised third party.** (+9 points) Check that the provider keeps you as the merchant of record. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Ordering through an unrecognised third party.** (+9 points) Check that the provider keeps you as the merchant of record. Guide: https://directindex.org/guides/online-ordering-without-delivery-apps
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "name": "Mr. Pizza",
  "url": "https://www.pizzeria-mrpizza.de/",
  "telephone": "+49 231 695665",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Provinzialstraße 218",
    "postalCode": "44388",
    "addressLocality": "Dortmund",
    "addressCountry": "DE"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.5069576,
    "longitude": 7.3239689
  },
  "openingHours": "Mo-Th 11:30-15:00, 17:00-23:00; Fr-Sa 11:30-15:00, 17:00-24:00; Su 17:00-23:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday"
      ],
      "opens": "11:30",
      "closes": "15:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday"
      ],
      "opens": "17:00",
      "closes": "23:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Friday",
        "Saturday"
      ],
      "opens": "11:30",
      "closes": "15:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Friday",
        "Saturday"
      ],
      "opens": "17:00",
      "closes": "24:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Sunday"
      ],
      "opens": "17:00",
      "closes": "23:00"
    }
  ],
  "servesCuisine": [
    "italian"
  ],
  "hasMenu": "https://pizzeria-mrpizza.de/speisekarte/"
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Mr. Pizza

> restaurant (italian) in Provinzialstraße 218 44388 Dortmund, Dortmund. Phone +49 231 695665.

## Book or order directly

- Menu: https://pizzeria-mrpizza.de/speisekarte/

## Opening hours

Mo-Th 11:30-15:00, 17:00-23:00; Fr-Sa 11:30-15:00, 17:00-24:00; Su 17:00-23:00

## About

- Website: https://www.pizzeria-mrpizza.de/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Menu or price list is an HTML page.** Agents can read items and prices directly.

## Where it stands
114 of 309 in Dortmund. Top 37% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 91% | yes |
| Let AI crawlers in (no edge block, no robots.txt block) | 88% | yes |
| Structured data with address, phone and hours | 31% | no |
| Have an llms.txt | 34% | no |

Nearest places in the index: Ming Son Kitchen (F, 120 m, https://directindex.org/r/mingsonkitchen.de); Hopfen & Salz (B, 455 m, https://directindex.org/r/hopfenundsalz.de); Pizza Boys (B, 1153 m, https://directindex.org/r/pizzaboys-dortmund.de); Sushido (F, 1382 m, https://directindex.org/r/eatbysushido.de); Pferdestall (D, 1490 m, https://directindex.org/r/pferdestall.biz); Restaurant Stammhaus Abel (B, 1952 m, https://directindex.org/r/stammhaus-abel.info); Von Herzen (C, 2347 m, https://directindex.org/r/vonherzen-restaurant.de); Pizzeria Bei Franco (A, 2536 m, https://directindex.org/r/bei-franco.de); Amigo Hilton (D, 2766 m, https://directindex.org/r/amigo-hilton-bochum.de); La Vida (F, 3095 m, https://directindex.org/r/lavidagmbh.de).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with WordPress 59% (31% A or B, 38935 sites); This site 60%.

See what an AI agent reads on this site: https://directindex.org/r/pizzeria-mrpizza.de/agent-view

## Named by Claude for "Best pizza delivered to where I'm staying, right now" in Dortmund, October 2026
- "Best pizza delivered to where I'm staying, right now." (2026-10-16): Claude with a link to this site. https://directindex.org/city/dortmund/recommended/pizza-delivery
Named by 1 of 3 assistants asked. Badge: https://directindex.org/badge/named/pizzeria-mrpizza.de.svg

## Businesses like Mr. Pizza in Dortmund

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Dortmund | 309 | 52% | 22% | 60% |
| Sites built with WordPress in Dortmund | 112 | 60% | 32% | 60% |

The best of the sites built with WordPress in Dortmund: El Paso Steakhaus (A 100%, https://directindex.org/r/steakhaus-el-paso.de); Brotzimmer (A 95.4%, https://directindex.org/r/brotzimmer.de); METAXA Grill-Restaurant (A 92.3%, https://directindex.org/r/metaxagrill-dortmund.de); Ristorante Linguini by Mamma Leone (A 86.2%, https://directindex.org/r/linguini-dortmund.de); Tapas & More (A 85.7%, https://directindex.org/r/tapasandmore.eu).

With the three fixes above (No structured data for the business; Booking through an unrecognised third party; Ordering through an unrecognised third party) the score would be about 100%: first of 309 in Dortmund.

## The direct record
What agents get for Mr. Pizza, as JSON: https://directindex.org/api/direct/pizzeria-mrpizza.de
- Book: none on record
- Order: none on record
- Menu: https://pizzeria-mrpizza.de/speisekarte/ (html_page; from the scan)
- Hours: Mo-Th 11:30-15:00, 17:00-23:00; Fr-Sa 11:30-15:00, 17:00-24:00; Su 17:00-23:00 (open now) (from OpenStreetMap)
- Phone: +49 231 695665
- Stable links that count: https://directindex.org/go/pizzeria-mrpizza.de/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 8 | 25 |
| Actionable | 6 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/pizzeria-mrpizza.de
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: no (how: https://isitagentready.com/.well-known/agent-skills/sitemap/SKILL.md)
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/pizzeria-mrpizza.de/plan): the assistants asked again every month, with what changed; 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/pizzeria-mrpizza.de/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 5 EUR, one-off. Reading and scanning stay free; these few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=pizzeria-mrpizza.de&force=1