# Pizza Matta: Agent-Direct Score C (67.7%) Site: https://pizzamattachicago.com/ Report: https://directindex.org/r/pizzamattachicago.com Scanned: 2026-10-23 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.) Pizza Matta is partly visible to agents. An AI assistant can open Pizza Matta's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through Toast. ## Direct links - Order directly: https://order.toasttab.com/online/giant-group-new-location-3209-w-armitage (through toast acting for the business) - Phone: +17736616521 - Address: 3211 W Armitage Ave, 60647, Chicago - Prices: 42 prices on the site, the middle one $26.50 ## Nearby, also direct Places near Pizza Matta that take a booking or an order on their own website, with no marketplace in between. - Dante's Pizzeria (340 m): https://directindex.org/r/danteschicago.com - Pizza Lobo (990 m): https://directindex.org/r/pizzalobo.com - Rosati's (1 km): https://directindex.org/r/myrosatis.com - Dimo's Pizza (1.1 km): https://directindex.org/r/dimospizza.com - Wolf & Company (1.7 km): https://directindex.org/r/wolfandcompanychicago.com ## What to fix first - **No menu or price list found.** (+7 points) Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai - **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant - **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business ## What the site tells visitors (Measured, not scored) - **42 prices on the landing page, the middle one $26.50.** ## Fix kit: What to paste Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. ```html ``` llms.txt. Save as /llms.txt at the root of the site. ``` # Pizza Matta > organization (pizza) in 3211 W Armitage Ave, 60647, Chicago, Chicago. Phone +17736616521. ## Book or order directly - Order: https://order.toasttab.com/online/giant-group-new-location-3209-w-armitage (through toast acting for the business) ## About - Website: https://pizzamattachicago.com/ - This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models. ``` ## Already right - **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents. - **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response. - **Structured data found (Organization).** no address, phone or hours in it - **Ordering through toast on your own domain.** There's no marketplace commission, and the customer stays yours. - **Toast works with agents through its partners.** Toast's guest terms could not be read on 2026-10-15 (bot challenge); since August 2026 Google's Ask Maps completes orders at Toast restaurants through Toast Local under the UCP for Food standard. Terms read on 2026-10-15: https://www.digitaltransactions.net/square-toast-jump-into-ai-boosted-google-maps/. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them. ## Where it stands 1358 of 3640 in Chicago. Top 37% of the sites scanned in this index. | What the top 10% of the index does | Top 10% | This site | |---|---|---| | Take bookings or orders on their own domain | 100% | yes | | Publish the menu or price list as HTML | 94% | no | | Let AI crawlers in (no block at the server or in robots.txt) | 94% | yes | | Structured data with address, phone and hours | 58% | no | | Have an llms.txt | 29% | no | Nearest places with a similar menu: Dante's Pizzeria (B, 338 m, https://directindex.org/r/danteschicago.com); Ugo's (F, 755 m, https://directindex.org/r/ugoschicago.com); Pizza Lobo (D, 989 m, https://directindex.org/r/pizzalobo.com); Rosati's (B, 1016 m, https://directindex.org/r/myrosatis.com); Dimo's Pizza (B, 1108 m, https://directindex.org/r/dimospizza.com); Ciao Napoli Pizzeria (F, 1339 m, https://directindex.org/r/ciaonapolipizzeria.com); Wolf & Company (C, 1708 m, https://directindex.org/r/wolfandcompanychicago.com); Little Clown Pizza (B, 1827 m, https://directindex.org/r/littleclownpizzapasta.com); The StopAlong (C, 2002 m, https://directindex.org/r/thestopalong.com); Dante’s Tavern (A, 2206 m, https://directindex.org/r/dantestavern.com). ## What assistants answer The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included. The assistants were asked 12 everyday questions about Chicago and named 57 places. Pizza Matta wasn't one of them. See who was named: https://directindex.org/city/chicago/recommended Compared with its peers: Sites built with WordPress 57% (28% A or B, 145483 sites); Sites using Toast 72% (57% A or B, 3305 sites); This site 67.7%. See what an AI agent reads on this site: https://directindex.org/r/pizzamattachicago.com/agent-view ## Businesses like Pizza Matta in Chicago | Group | Sites | Avg score | A or B | This site | |---|---|---|---|---| | Businesses of the same kind in Chicago | 3640 | 52% | 35% | 67.7% | | Sites built with WordPress in Chicago | 721 | 64% | 40% | 67.7% | | Sites using Toast in Chicago | 449 | 74% | 63% | 67.7% | | Sites built with WordPress and using Toast in Chicago | 110 | 72% | 55% | 67.7% | The best of the sites built with WordPress and using Toast in Chicago: Matilda Restaurant (A 100%, https://directindex.org/r/matildachicago.com); Omakase Box (A 100%, https://directindex.org/r/omaboxchi.com); Yaya Mas Greek Kuzina (A 100%, https://directindex.org/r/yayamas.com); Elly’s Pancake House (A 95.4%, https://directindex.org/r/ellysrestaurants.com); Gale Street Inn (A 95.4%, https://directindex.org/r/galestreetinn.com). With the two fixes above (No menu or price list found; Structured data is incomplete), the score would be about 87.7%. That would be 363rd of 3,640 in Chicago, up from 1358th. ## The direct record What agents get for Pizza Matta, as JSON: https://directindex.org/api/direct/pizzamattachicago.com - Book: none on record - Order: https://order.toasttab.com/online/giant-group-new-location-3209-w-armitage (vendor on own site: Toast; found by the scan of 2026-10-23, not yet tested) - Menu: none on record - Hours: none on record - Phone: +17736616521 - Stable links that count: https://directindex.org/go/pizzamattachicago.com/order ## Can an agent transact? Measured, not scored (the score stays at spec v1.0). - UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no - ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no - MCP server card (/.well-known/mcp/server-card.json): no - Ordering vendor that takes agent orders (Toast): yes - Vendor terms for agents, Toast: Through partners. Toast's guest terms could not be read on 2026-10-15 (bot challenge); since August 2026 Google's Ask Maps completes orders at Toast restaurants through Toast Local under the UCP for Food standard. Read 2026-10-15: https://www.digitaltransactions.net/square-toast-jump-into-ai-boosted-google-maps/ ## Score breakdown | Component | Points | Available | |---|---|---| | Reachable | 25 | 25 | | Readable | 9 | 25 | | Actionable | 10 | 15 (the action test: pending) | | Cited | 0 | 0 (the assistant citation check: pending) | ## Agent readiness (Cloudflare) Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/pizzamattachicago.com - Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md) - sitemap.xml: yes - AI bot rules in robots.txt: yes - Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md) - Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md) - llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md) - API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md) - MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md) - A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md) - Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md) - OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md) - OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md) - auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md) - Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md) - ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md) - DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md) - WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md) - JSON-LD for the business: yes Keep watching this business (https://directindex.org/r/pizzamattachicago.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: https://directindex.org/r/pizzamattachicago.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers. Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=pizzamattachicago.com&force=1