# Palazzo Maffei: Agent-Direct Score B (70%)

Site: https://palazzomaffeiverona.com/en/
Report: https://directindex.org/r/palazzomaffeiverona.com
Scanned: 2026-10-16 (Provisional, with the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Palazzo Maffei is mostly ready for agents.
An AI assistant can open Palazzo Maffei's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://palazzomaffeiverona.com/en/tickets (on the business's own site)
- Phone: +390455118529
- Address: 37121 Verona
- Hours, from OpenStreetMap · Overture Maps: Mon 10:00–18:00; Tue–Wed closed; Thu–Sun 10:00–18:00
- Languages: English

## Nearby, also direct
Places near Palazzo Maffei that take a booking or an order on their own website, with no marketplace in between.
- Foundation Museum Miniscalchi Erizzo (160 m): https://directindex.org/r/museominiscalchi.it
- AMO (Arena MuseOpera) (210 m): https://directindex.org/r/arenamuseopera.com

## What to fix first
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Museum",
  "name": "Palazzo Maffei",
  "url": "https://palazzomaffeiverona.com/en/",
  "telephone": "+390455118529",
  "address": {
    "@type": "PostalAddress",
    "postalCode": "37121",
    "addressLocality": "Verona"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 45.443779,
    "longitude": 10.9966083
  },
  "openingHours": "Mo,Th-Su 10:00-18:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Thursday",
        "Friday",
        "Saturday",
        "Sunday"
      ],
      "opens": "10:00",
      "closes": "18:00"
    }
  ],
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://palazzomaffeiverona.com/en/tickets",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Organization).** no address, phone or hours in it
- **Tickets on your own site.** Agents can buy tickets without going through a marketplace.

## Where it stands
10 of 134 in Verona tours, attractions and museums. Top 7% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 86% | yes |
| Publish the menu or price list as HTML | 43% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 93% | yes |
| Structured data with address, phone and hours | 21% | no |
| Have an llms.txt | 50% | yes |

Nearest places in the index: Torre dei Lamberti (F, 125 m, https://directindex.org/r/torredeilamberti.it); Foundation Museum Miniscalchi Erizzo (C, 163 m, https://directindex.org/r/museominiscalchi.it); Palazzo Miniscalchi Erizzo (F, 171 m, https://directindex.org/r/museo-miniscalchi.it); AMO (Arena MuseOpera) (C, 207 m, https://directindex.org/r/arenamuseopera.com); Capuleti Viaggi (C, 224 m, https://directindex.org/r/capuletiviaggi.it); Casa di Giulietta (C, 252 m, https://directindex.org/r/lettodigiulietta.it); 123 Viaggio (F, 271 m, https://directindex.org/r/123viaggio.it); Vertours Srl Agenzia Viaggi (F, 278 m, https://directindex.org/r/vertours.com); Chiesa di Sant'Anastasia (F, 322 m, https://directindex.org/r/chieseverona.it); Cattedrale di Santa Maria Matricolare (D, 386 m, https://directindex.org/r/cattedralediverona.it).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Recommended when people ask: "A bike tour of the city for a family with kids, book for Saturday." (Gemini); "It's raining. Something fun to book indoors for this afternoon." (ChatGPT)


Compared with its peers: Sites built with WordPress 55% (24% A or B, 224455 sites); This site 70%.

See what an AI agent reads on this site: https://directindex.org/r/palazzomaffeiverona.com/agent-view

## Named by ChatGPT and Gemini for "A bike tour of the city for a family with kids, book for Saturday" and "It's raining. Something fun to book indoors for this afternoon" in Verona tours, attractions and museums, October 2026
- "A bike tour of the city for a family with kids, book for Saturday." (2026-10-26): Gemini with a link to this site. https://directindex.org/city/verona-tours/recommended/bike-tour
- "It's raining. Something fun to book indoors for this afternoon." (2026-10-26): ChatGPT with a link to this site. https://directindex.org/city/verona-tours/recommended/rainy-day
Named by 2 of 2 assistants asked. Badge: https://directindex.org/badge/named/palazzomaffeiverona.com.svg

## Businesses like Palazzo Maffei in Verona tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Verona tours, attractions and museums | 134 | 47% | 8% | 70% |
| Sites built with WordPress in Verona tours, attractions and museums | 63 | 54% | 16% | 70% |

The best of the sites built with WordPress in Verona tours, attractions and museums: Ponte pietra (A 96.3%, https://directindex.org/r/ristorantepontepietra.it); Autovia Verona Stazione (A 87.5%, https://directindex.org/r/autovia.it); Pagus Wine Tours® (B 80%, https://directindex.org/r/paguswinetours.com); Travelfoodverona (B 78.8%, https://directindex.org/r/travelfoodverona.com); Veronality (B 75.8%, https://directindex.org/r/waystours.com).

With the two fixes above (No tickets and prices found; Structured data is incomplete), the score would be about 86.3%. That would be 3rd of 134 in Verona tours, attractions and museums, up from 10th.

## The direct record
What agents get for Palazzo Maffei, as JSON: https://directindex.org/api/direct/palazzomaffeiverona.com
- Book: https://palazzomaffeiverona.com/en/tickets (own site; could not verify: partial (2026-10-22))
- Order: none on record
- Menu: none on record
- Hours: Mo,Th-Su 10:00-18:00 (open now) (from OpenStreetMap)
- Phone: +390455118529
- Stable links that count: https://directindex.org/go/palazzomaffeiverona.com/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 9 | 25 |
| Actionable | 22 | 30 |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/palazzomaffeiverona.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/palazzomaffeiverona.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/palazzomaffeiverona.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=palazzomaffeiverona.com&force=1