# Obacchi Salon/Organic Color: Agent-Direct Score B (84.6%) Site: https://www.obacchi.com/ Report: https://directindex.org/r/obacchi.com Scanned: 2026-10-23 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.) Obacchi Salon/Organic Color is mostly ready for agents. An AI assistant can open Obacchi Salon/Organic Color's website. It can read what Obacchi Salon/Organic Color offers. It finds a way to book or order directly, through Square. ## Direct links - Order directly: https://obacchi.square.site/ (through square acting for the business) - Menu: https://www.obacchi.com/menu - Phone: 6463513136 - Address: 13 W 17th St, 10011, New York - Prices: 4 prices on the site, the middle one $115 ## Nearby, also direct Places near Obacchi Salon/Organic Color that take a booking or an order on their own website, with no marketplace in between. - Salon Jatel (10 m): https://directindex.org/r/salonjatel.com - Sacha & Olivier Inc (30 m): https://directindex.org/r/sachaolivier.com - Ever/Body Flatiron (40 m): https://directindex.org/r/everbody.com - Sassoon Salon North America (100 m): https://directindex.org/r/sassoon-global.com - Dreamhairnyc (100 m): https://directindex.org/r/verlique.com ## What to fix first - **Structured data is incomplete.** (+2 points) Missing: telephone. Guide: https://directindex.org/guides/structured-data-restaurant - **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business ## What the site tells visitors (Measured, not scored) - **4 prices on the landing page, the middle one $115.** In New York, the middle price of comparable sites that show prices is $79.00. ## Fix kit: What to paste Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. ```html ``` llms.txt. Save as /llms.txt at the root of the site. ``` # Obacchi Salon/Organic Color > local business in 13 W 17th St, 10011, New York, New York hairdressers and beauty salons. Phone 6463513136. ## Book or order directly - Order: https://obacchi.square.site/ (through square acting for the business) - Menu: https://www.obacchi.com/menu ## About - Website: https://www.obacchi.com/ - This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models. ``` ## Already right - **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents. - **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response. - **Structured data found (LocalBusiness).** address, opening hours - **Price list of services is an HTML page.** Agents can read the items and prices. - **Ordering through square on your own domain.** There's no marketplace commission, and the customer stays yours. ## Where it stands 108 of 5003 in New York hairdressers and beauty salons. Top 2% of the sites scanned in this index. | What the top 10% of the index does | Top 10% | This site | |---|---|---| | Take bookings or orders on their own domain | 95% | yes | | Publish the menu or price list as HTML | 20% | yes | | Let AI crawlers in (no block at the server or in robots.txt) | 98% | yes | | Structured data with address, phone and hours | 18% | no | | Have an llms.txt | 48% | no | Nearest places in the index: Salon Jatel (C, 13 m, https://directindex.org/r/salonjatel.com); Leslie Ellen Curly Hair Salon NYC (C, 13 m, https://directindex.org/r/leslielovescurls.com); Heaven Spa (D, 19 m, https://directindex.org/r/heavenspanyc.com); Angela Guerra Skincare (F, 29 m, https://directindex.org/r/angelaguerra.com); Sacha & Olivier Inc (D, 32 m, https://directindex.org/r/sachaolivier.com); Ever/Body Flatiron (B, 44 m, https://directindex.org/r/everbody.com); Karolina Bula Artistry-Microblading NYC (B, 61 m, https://directindex.org/r/karolinabulaartistry.com); Lilian and Jane Boutique Spa (F, 93 m, https://directindex.org/r/lilianandjane.com); Sassoon Salon North America (B, 101 m, https://directindex.org/r/sassoon-global.com); Dreamhairnyc (B, 102 m, https://directindex.org/r/verlique.com). ## What assistants answer The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included. Compared with its peers: Sites built with Squarespace 61% (42% A or B, 29454 sites); Sites using Square 65% (42% A or B, 4353 sites); This site 84.6%. See what an AI agent reads on this site: https://directindex.org/r/obacchi.com/agent-view ## Businesses like Obacchi Salon/Organic Color in New York hairdressers and beauty salons | Group | Sites | Avg score | A or B | This site | |---|---|---|---|---| | Businesses of the same kind in New York hairdressers and beauty salons | 5003 | 48% | 19% | 84.6% | | Sites built with Squarespace in New York hairdressers and beauty salons | 713 | 64% | 41% | 84.6% | | Sites using Square in New York hairdressers and beauty salons | 308 | 62% | 31% | 84.6% | | Sites built with Squarespace and using Square in New York hairdressers and beauty salons | 86 | 69% | 51% | 84.6% | The best of the sites built with Squarespace and using Square in New York hairdressers and beauty salons: Clean By Crystal (A 93.8%, https://directindex.org/r/cleanbycrystal.com); Wolf and Blade (A 92.3%, https://directindex.org/r/wolfandblade.com); Manzanilla Hair Studio (B 84.6%, https://directindex.org/r/manzanillales.com); Bonefade Barbers (B 83.1%, https://directindex.org/r/bonefadebarbers.com); Capulet's Salon (B 83.1%, https://directindex.org/r/capuletsalon.com). With the fix above (Structured data is incomplete), the score would be about 87.7%. That would be 33rd of 5,003 in New York hairdressers and beauty salons, up from 108th. ## The direct record What agents get for Obacchi Salon/Organic Color, as JSON: https://directindex.org/api/direct/obacchi.com - Book: none on record - Order: https://obacchi.square.site/ (vendor on own site: Square; found by the scan of 2026-10-23, not yet tested) - Menu: https://www.obacchi.com/menu (html_page; from the scan) - Hours: none on record - Phone: 6463513136 - Stable links that count: https://directindex.org/go/obacchi.com/order, https://directindex.org/go/obacchi.com/menu ## Can an agent transact? Measured, not scored (the score stays at spec v1.0). - UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no - ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no - MCP server card (/.well-known/mcp/server-card.json): no - Ordering vendor that takes agent orders (Square): yes - Vendor terms for agents, Square: Yes. Square takes orders placed in ChatGPT and Claude for US food sellers since 1 July 2026 with no seller setup; its Buyer Account Terms still bar robots and scrapers from accessing Block systems. Read 2026-10-15: https://squareup.com/us/en/press/claude-chatgpt-integrations ## Score breakdown | Component | Points | Available | |---|---|---| | Reachable | 25 | 25 | | Readable | 20 | 25 | | Actionable | 10 | 15 (the action test: pending) | | Cited | 0 | 0 (the assistant citation check: pending) | ## Agent readiness (Cloudflare) Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/obacchi.com - Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md) - sitemap.xml: yes - AI bot rules in robots.txt: yes - Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md) - Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md) - llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md) - API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md) - MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md) - A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md) - Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md) - OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md) - OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md) - auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md) - Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md) - ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md) - DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md) - WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md) - JSON-LD for the business: yes Keep watching this business (https://directindex.org/r/obacchi.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: https://directindex.org/r/obacchi.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers. Methodology: https://directindex.org/methodology ยท Rescan now: https://directindex.org/scan?url=obacchi.com&force=1