# Dr D J Esler: Agent-Direct Score F (36.9%)

Site: https://www.drgawandesler.co.uk
Report: https://directindex.org/r/northwoodsurgery.uk
Scanned: 2026-10-24 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Dr D J Esler is largely invisible to agents.
AI assistants can't open Dr D J Esler's website, so they go by what other sites say about it.

## Direct links
- Book directly: https://www.northwoodsurgery.uk/managing-your-health/appointments-with-the-doctors/ (on the business's own site)
- Order directly: https://www.northwoodsurgery.uk/managing-your-health/repeat-prescription-requests/ (on the business's own site)
- Phone: 0141 531 9200
- Address: Woodside Health Centre, Barr St, G20 7LR, Glasgow

## Nearby, also direct
Places near Dr D J Esler that take a booking or an order on their own website, with no marketplace in between.
- Smile Dental Care (530 m): https://directindex.org/r/smiledentalcareglasgow.co.uk
- Body Foot and Leg Clinic (570 m): https://directindex.org/r/thefootandlegclinic.co.uk
- Northwood Surgery (Drs Gaw & Esler) (610 m): https://directindex.org/r/northwoodsurgery.uk
- Dr Rasul and Partners (610 m): https://directindex.org/r/drrasulandpartners.com

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (cloudflare_challenge). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost?' from directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Dr D J Esler",
  "url": "https://www.drgawandesler.co.uk",
  "telephone": "0141 531 9200",
  "address": "Woodside Health Centre, Barr St, G20 7LR, Glasgow",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 55.875476,
    "longitude": -4.264818
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.northwoodsurgery.uk/managing-your-health/appointments-with-the-doctors/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    },
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.northwoodsurgery.uk/managing-your-health/repeat-prescription-requests/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Structured data found (Organization).** no address, phone or hours in it
- **Appointments on your own site.** Agents can book an appointment without going through a marketplace.
- **Ordering on your own site.** Agents can order without going through a marketplace.

## Where it stands
Not ranked yet in Glasgow dentists, clinics and vets.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 97% | yes |
| Publish the menu or price list as HTML | 0% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 100% | no |
| Structured data with address, phone and hours | 35% | no |
| Have an llms.txt | 41% | no |

Nearest places in the index: Woodside Pharmacy Glasgow (B, 24 m, https://directindex.org/r/bannermanspharmacy.co.uk); Ancroft Hounds (D, 302 m, https://directindex.org/r/wixsite.com); Maryhill Smile Care (F, 393 m, https://directindex.org/r/maryhillsmilecare.co.uk); Kelvin Medical Centre (D, 443 m, https://directindex.org/r/kelvinmedicalcentre.co.uk); Woodside Health and Care Centre (D, 522 m, https://directindex.org/r/nhsggc.scot); Smile Dental Care (B, 533 m, https://directindex.org/r/smiledentalcareglasgow.co.uk); Body Foot and Leg Clinic (C, 566 m, https://directindex.org/r/thefootandlegclinic.co.uk); Woodside Dental Practice (D, 572 m, https://directindex.org/r/woodsidedentalpractice.com); Northwood Surgery (Drs Gaw & Esler) (F, 610 m, https://directindex.org/r/northwoodsurgery.uk); Dr Rasul and Partners (C, 610 m, https://directindex.org/r/drrasulandpartners.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with WordPress 55% (25% A or B, 236087 sites); This site 36.9%.

See what an AI agent reads on this site: https://directindex.org/r/northwoodsurgery.uk/agent-view

## Businesses like Dr D J Esler in Glasgow dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Sites built with WordPress in Glasgow dentists, clinics and vets | 171 | 60% | 26% | 36.9% |

The best of the sites built with WordPress in Glasgow dentists, clinics and vets: Aga and Ola Physio, Massage (B 84.6%, https://directindex.org/r/agaandola.co.uk); Bank Street Surgery (B 84.6%, https://directindex.org/r/bankstreetsurgery.co.uk); Kalyani Dental Lounge and Gallery (B 84.6%, https://directindex.org/r/dentalpractice.com); Medassistant (B 84.6%, https://directindex.org/r/medassistant.co.uk); Queen's Drive Dental Practice (B 84.6%, https://directindex.org/r/queensdrivedentalpractice.co.uk).

## The direct record
What agents get for Dr D J Esler, as JSON: https://directindex.org/api/direct/northwoodsurgery.uk
- Book: https://www.northwoodsurgery.uk/managing-your-health/appointments-with-the-doctors/ (own site; found by the scan of 2026-10-24, not yet tested)
- Order: https://www.northwoodsurgery.uk/managing-your-health/repeat-prescription-requests/ (own site; found by the scan of 2026-10-24, not yet tested)
- Menu: none on record
- Hours: none on record
- Phone: 0141 531 9200
- Stable links that count: https://directindex.org/go/northwoodsurgery.uk/book, https://directindex.org/go/northwoodsurgery.uk/order

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 9 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/northwoodsurgery.uk/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/northwoodsurgery.uk/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=northwoodsurgery.uk&force=1
