# No Roads Expeditions: Agent-Direct Score B (72.3%)

Site: https://www.noroads.com.au
Report: https://directindex.org/r/noroads.com.au
Scanned: 2026-10-18 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
No Roads Expeditions is mostly ready for agents.
An AI assistant can open No Roads Expeditions's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly, through Square.

## Direct links
- Order directly: https://no-roads.square.site/ (through square acting for the business)
- Phone: (03) 9598 8581

## What to fix first

- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when?' from marketplaces instead. Add a page with tickets, times and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+3 points) Missing: address, telephone. Guide: https://directindex.org/guides/structured-data-restaurant

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "TravelAgency",
  "name": "No Roads Expeditions",
  "url": "https://www.noroads.com.au",
  "telephone": "(03) 9598 8581",
  "address": "76D Albert St, 3195, Mordialloc",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": -38.0077135896209,
    "longitude": 145.08901701160406
  },
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://no-roads.square.site/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (TravelAgency).** opening hours
- **Ordering through square on your own domain.** There's no marketplace commission, and the customer stays yours.

## Where it stands
132 of 947 in Melbourne tours, attractions and museums. Top 14% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 98% | yes |
| Publish the menu or price list as HTML | 11% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 100% | yes |
| Structured data with address, phone and hours | 18% | no |
| Have an llms.txt | 34% | yes |

Nearest places in the index: The World at Braeside Travel (F, 1891 m, https://directindex.org/r/braesidetravel.com.au); Mentone Beach Townhouses and Apartments (D, 2765 m, https://directindex.org/r/mentonebeach.com.au); City of Kingston (D, 2877 m, https://directindex.org/r/kingston.vic.gov.au); Professional Helicopter Services (B, 3146 m, https://directindex.org/r/phs.com.au); Mentone Aquatic (C, 3524 m, https://directindex.org/r/mentoneaquatic.com); UK & Europe Travel | Motorhome And Car Hire In Europe (C, 3706 m, https://directindex.org/r/ukandeuropetravel.com); Edithvale-Seaford Wetlands (F, 3968 m, https://directindex.org/r/edithvale-seaford-wetlands.org); Melbourne Sports Tours (C, 4406 m, https://directindex.org/r/melbournesportstours.com.au).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with WordPress 58% (30% A or B, 68857 sites); Sites using Square 65% (41% A or B, 1644 sites); This site 72.3%.

See what an AI agent reads on this site: https://directindex.org/r/noroads.com.au/agent-view

## Businesses like No Roads Expeditions in Melbourne tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Melbourne tours, attractions and museums | 947 | 47% | 15% | 72.3% |
| Sites built with WordPress in Melbourne tours, attractions and museums | 439 | 55% | 21% | 72.3% |
| Sites using Square in Melbourne tours, attractions and museums | 4 | 58% | 50% | 72.3% |
| Sites built with WordPress and using Square in Melbourne tours, attractions and museums | 3 | 60% | 67% | 72.3% |

The best of the sites using Square in Melbourne tours, attractions and museums: Oakdene Cellar Door (B 78.5%, https://directindex.org/r/quiddityplace.com.au); Sisterhood Womens Travel (D 53.8%, https://directindex.org/r/sisterhoodwomenstravel.com.au); Sorrento Museum (F 29.2%, https://directindex.org/r/nepeanhistoricalsociety.asn.au).

With the two fixes above (No tickets and prices found; Structured data is incomplete), the score would be about 87.7%. That would be 3rd of 947 in Melbourne tours, attractions and museums, up from 132nd.

## The direct record
What agents get for No Roads Expeditions, as JSON: https://directindex.org/api/direct/noroads.com.au
- Book: none on record
- Order: https://no-roads.square.site/ (vendor on own site: Square; found by the scan of 2026-10-18, not yet tested)
- Menu: none on record
- Hours: none on record
- Phone: (03) 9598 8581
- Stable links that count: https://directindex.org/go/noroads.com.au/order

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square): yes
- Vendor terms for agents, Square: Yes. Square takes orders placed in ChatGPT and Claude for US food sellers since 1 July 2026 with no seller setup; its Buyer Account Terms still bar robots and scrapers from accessing Block systems. Read 2026-10-15: https://squareup.com/us/en/press/claude-chatgpt-integrations

Found one hop past the home page: contact page /contact/: phone.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 12 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/noroads.com.au
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: yes
- OAuth protected resource metadata: yes
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/noroads.com.au/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/noroads.com.au/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=noroads.com.au&force=1