# Noorm: Agent-Direct Score C (67.7%)

Site: https://noorm.se
Report: https://directindex.org/r/noorm.se
Scanned: 2026-10-14 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Noorm is partly visible to agents.

## Direct links
- Book directly: https://noorm.se/wp-content/uploads/2026/09/NOORM-PREBOKING-LARGE-GROUP.pdf (on the business's own site)
- Menu: https://noorm.se/wp-content/uploads/2026/10/ALA-CARTE-NOORM.pdf
- Phone: +46708302659

## What to fix first
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Menu or price list is a PDF.** (+3 points) Most agents skip PDFs or read them badly. Publish it as HTML, keep the PDF as a download. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "name": "Noorm",
  "url": "https://noorm.se",
  "telephone": "+46708302659",
  "email": "bokning@noorm.se",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 59.3487911,
    "longitude": 18.044943
  },
  "openingHours": "Tu-Th 17:00-22:00; Fr 11:30-23:00; Sa 18:00-23:00; Mo,Su closed",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Tuesday",
        "Wednesday",
        "Thursday"
      ],
      "opens": "17:00",
      "closes": "22:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Friday"
      ],
      "opens": "11:30",
      "closes": "23:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday"
      ],
      "opens": "18:00",
      "closes": "23:00"
    }
  ],
  "acceptsReservations": "https://noorm.se/wp-content/uploads/2026/09/NOORM-PREBOKING-LARGE-GROUP.pdf",
  "hasMenu": "https://noorm.se/wp-content/uploads/2026/10/ALA-CARTE-NOORM.pdf",
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://noorm.se/wp-content/uploads/2026/09/NOORM-PREBOKING-LARGE-GROUP.pdf",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Noorm

> restaurant in Stockholm. Phone +46708302659.

## Book or order directly

- Book: https://noorm.se/wp-content/uploads/2026/09/NOORM-PREBOKING-LARGE-GROUP.pdf (on the business's own site)
- Menu: https://noorm.se/wp-content/uploads/2026/10/ALA-CARTE-NOORM.pdf

## Opening hours

Tu-Th 17:00-22:00; Fr 11:30-23:00; Sa 18:00-23:00; Mo,Su closed

## About

- Website: https://noorm.se
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Booking on your own site.** Agents can book without a marketplace in the loop.

## Where it stands
212 of 1486 in Stockholm. Top 14% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 79% | yes |
| Publish the menu or price list as HTML | 66% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 95% | yes |
| Structured data with address, phone and hours | 26% | no |
| Have an llms.txt | 23% | no |

Nearest places in the index: Sushi Room (D, 38 m, https://directindex.org/r/sushiroom.eu); Mukut (C, 52 m, https://directindex.org/r/mukut.se); Red Rover (C, 52 m, https://directindex.org/r/redrover.se); 17 Palace (D, 105 m, https://directindex.org/r/17palace.se); Gefsis (F, 133 m, https://directindex.org/r/gefsis.se); Pomme Crêperie (D, 162 m, https://directindex.org/r/pomme.nu); Desi Twist (D, 183 m, https://directindex.org/r/desitwist.se); Via Vai (F, 233 m, https://directindex.org/r/viavai.se); Pronto (C, 255 m, https://directindex.org/r/prontodeli.se); Stallmästaregården (C, 330 m, https://directindex.org/r/stallmastaregarden.se).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with WordPress 57% (26% A or B, 35830 sites); This site 67.7%.

See what an AI agent reads on this site: https://directindex.org/r/noorm.se/agent-view

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 4 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/noorm.se
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Deep report: https://directindex.org/r/noorm.se/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=noorm.se&force=1