# Niagara Falls Tours - Zoom Tours: Agent-Direct Score C (67.7%)

Site: https://www.niagarafallsbustours.ca/
Report: https://directindex.org/r/niagarafallsbustours.ca
Scanned: 2026-10-14 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Niagara Falls Tours - Zoom Tours is partly visible to agents.

## Direct links
- Book directly: https://fareharbor.com/embeds/book/zoomtours/?full-items=yes&flow=441369 (through fareharbor acting for the business)
- Phone: +1-416-990-2144

## What to fix first
- **No tickets and prices found.** (+7 points) Agents answer 'what does it cost and when' from marketplaces instead. Add a page with tickets, times and prices as text and link it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "TravelAgency",
  "name": "Niagara Falls Tours - Zoom Tours",
  "url": "https://www.niagarafallsbustours.ca/",
  "telephone": "+1-416-990-2144",
  "email": "info@niagarafallsbustours.ca",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Carlingview Drive 215",
    "postalCode": "M9W 5X8",
    "addressLocality": "Etobicoke"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 43.6837801,
    "longitude": -79.5928974
  },
  "openingHours": "Mo-Su 08:00-20:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [],
      "opens": "08:00",
      "closes": "20:00"
    }
  ],
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://fareharbor.com/embeds/book/zoomtours/?full-items=yes&#038;flow=441369",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Niagara Falls Tours - Zoom Tours

> travel agency in Carlingview Drive 215 M9W 5X8 Etobicoke, Toronto tours, attractions and museums. Phone +1-416-990-2144.

## Book or order directly

- Book: https://fareharbor.com/embeds/book/zoomtours/?full-items=yes&#038;flow=441369 (through fareharbor acting for the business)

## Opening hours

Mo-Su 08:00-20:00

## About

- Website: https://www.niagarafallsbustours.ca/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Structured data present (Organization).** but without address, phone or hours
- **Tickets through fareharbor on your own domain.** No marketplace commission, and the guest stays yours.

## Where it stands
10 of 59 in Toronto tours, attractions and museums. Top 17% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 20% | no |
| Let AI crawlers in (no edge block, no robots.txt block) | 100% | yes |
| Structured data with address, phone and hours | 0% | no |
| Have an llms.txt | 0% | no |

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with WordPress 58% (29% A or B, 36926 sites); Sites using FareHarbor 61% (22% A or B, 27 sites); This site 67.7%.

See what an AI agent reads on this site: https://directindex.org/r/niagarafallsbustours.ca/agent-view

## Businesses like Niagara Falls Tours - Zoom Tours in Toronto tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in Toronto tours, attractions and museums | 59 | 49% | 14% | 67.7% |
| Built with WordPress in Toronto tours, attractions and museums | 23 | 54% | 13% | 67.7% |

The best of Built with WordPress in Toronto tours, attractions and museums: Van Gogh Exhibit (B 84.6%, https://directindex.org/r/vangoghexhibit.ca); Museum of Illusions (B 83.1%, https://directindex.org/r/museumofillusions.ca); Museum of Contemporary Art (B 73.8%, https://directindex.org/r/moca.ca); Georgia Hardy Tours (C 65.1%, https://directindex.org/r/ghardytravel.com); Fort York (C 63.1%, https://directindex.org/r/friendsoffortyork.ca).

With the two fixes above (No tickets and prices found; Structured data is incomplete) the score would be about 87.7%: first of 59 in Toronto tours, attractions and museums.

## The direct record
What agents get for Niagara Falls Tours - Zoom Tours, as JSON: https://directindex.org/api/direct/niagarafallsbustours.ca
- Book: https://fareharbor.com/embeds/book/zoomtours/?full-items=yes&#038;flow=441369 (vendor on own site: FareHarbor; found by the scan of 2026-10-14, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: Mo-Su 08:00-20:00 (open now) (from OpenStreetMap)
- Phone: +1-416-990-2144
- Stable links that count: https://directindex.org/go/niagarafallsbustours.ca/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): not measured
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): not measured
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): not measured
- Vendor terms for agents, FareHarbor: Not stated. FareHarbor's customer terms (1 September 2025), section 5.1, bar any robot, spider, scraper or other automated means to access the service for a commercial purpose without written permission; whether an assistant booking for a traveller counts as commercial is not stated; the external API is for affiliates and software partners. Read 2026-10-15: https://marketing.fareharbor.com/legal/tos-customers/

Not measured at this scan; the next scan measures it.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 9 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/niagarafallsbustours.ca
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Deep report: https://directindex.org/r/niagarafallsbustours.ca/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=niagarafallsbustours.ca&force=1