# Muswell Hill Smile: Agent-Direct Score B (75.4%)

Site: https://www.muswellhillsmile.co.uk/
Report: https://directindex.org/r/muswellhillsmile.co.uk
Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Muswell Hill Smile is mostly ready for agents.
An AI assistant can open Muswell Hill Smile's website. It can't find a menu or price list, so it answers from other sites. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://muswellhillsmile.co.uk/contact-us/ (on the business's own site)
- Phone: 02033550552
- Address: Alexandra Park Road 115 N10 2DP London
- WhatsApp: a link on the site

## Nearby, also direct
Places near Muswell Hill Smile that take a booking or an order on their own website, with no marketplace in between.
- Alexandra Surgery (70 m): https://directindex.org/r/alexandrasurgery.com
- Alexandra Park Dental Practice (220 m): https://directindex.org/r/alexandraparkdentist.co.uk
- Nigel Roe Physio (470 m): https://directindex.org/r/nigelroephysio.com
- Rutland House Surgery (590 m): https://directindex.org/r/rutlandhouse.nhs.uk
- Numi Scan North London (610 m): https://directindex.org/r/northlondonnumiscan.co.uk

## What to fix first
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost?' from directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Dentist",
  "name": "Muswell Hill Smile",
  "url": "https://www.muswellhillsmile.co.uk/",
  "telephone": "02033550552",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Alexandra Park Road 115",
    "postalCode": "N10 2DP",
    "addressLocality": "London"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.5988301,
    "longitude": -0.1382039
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://muswellhillsmile.co.uk/contact-us/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Person).** no address, phone or hours in it
- **Appointments on your own site.** Agents can book an appointment without going through a marketplace.

## Where it stands
621 of 5012 in London dentists, clinics and vets. Top 12% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 98% | yes |
| Publish the menu or price list as HTML | 6% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 97% | yes |
| Structured data with address, phone and hours | 30% | no |
| Have an llms.txt | 42% | yes |

Nearest places in the index: Alexandra Surgery (C, 66 m, https://directindex.org/r/alexandrasurgery.com); Alexandra Park Dental Practice (B, 215 m, https://directindex.org/r/alexandraparkdentist.co.uk); Nigel Roe Physio (F, 470 m, https://directindex.org/r/nigelroephysio.com); Rutland House Surgery (C, 591 m, https://directindex.org/r/rutlandhouse.nhs.uk); Numi Scan North London (C, 610 m, https://directindex.org/r/northlondonnumiscan.co.uk); Pawvet Clinic (F, 618 m, https://directindex.org/r/pawvet.co.uk); 24 Hour Emergency Dentists (D, 630 m, https://directindex.org/r/emergencydentist24hours.co.uk); Bodybalance Physiotherapy & Sports Injury Clinic (B, 647 m, https://directindex.org/r/bodybalancephysio.com); Woodberry Foot Health Clinic (F, 748 m, https://directindex.org/r/foothealth.org.uk); A.P. Clinic (C, 751 m, https://directindex.org/r/apclinic.co.uk).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about London dentists, clinics and vets and named 79 places. Muswell Hill Smile wasn't one of them. See who was named: https://directindex.org/city/london-clinics/recommended


Compared with its peers: Sites built with WordPress 55% (25% A or B, 236086 sites); This site 75.4%.

See what an AI agent reads on this site: https://directindex.org/r/muswellhillsmile.co.uk/agent-view

## Businesses like Muswell Hill Smile in London dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in London dentists, clinics and vets | 5012 | 50% | 21% | 75.4% |
| Sites built with WordPress in London dentists, clinics and vets | 2369 | 61% | 33% | 75.4% |

The best of the sites built with WordPress in London dentists, clinics and vets: Grosvenor Gardens Healthcare (A 95.4%, https://directindex.org/r/gghealthcare.uk); Mayfair Health (A 95.4%, https://directindex.org/r/mayfairhealth.co.uk); Raynes Park Physio (A 95.4%, https://directindex.org/r/raynespark-physio.co.uk); The Hearing Care Partnership (A 95.4%, https://directindex.org/r/thcp.co.uk); DJN Physios (A 93.8%, https://directindex.org/r/djnphysioslondon.co.uk).

With the two fixes above (No list of services and prices found; Structured data is incomplete), the score would be about 95.4%, which would be first of 5,012 in London dentists, clinics and vets.

## The direct record
What agents get for Muswell Hill Smile, as JSON: https://directindex.org/api/direct/muswellhillsmile.co.uk
- Book: https://muswellhillsmile.co.uk/contact-us/ (own site; found by the scan of 2026-10-21, not yet tested)
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: 02033550552
- Stable links that count: https://directindex.org/go/muswellhillsmile.co.uk/book

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 9 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/muswellhillsmile.co.uk
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/muswellhillsmile.co.uk/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/muswellhillsmile.co.uk/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=muswellhillsmile.co.uk&force=1