# Museu do Futebol: Agent-Direct Score B (72.3%)

Site: https://www.museudofutebol.org.br/
Report: https://directindex.org/r/museudofutebol.org.br
Scanned: 2026-10-15 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Museu do Futebol is mostly ready for agents.

## Direct links
- Book directly: https://museudofutebol.org.br/visitas-educativas-2/ (on the business's own site)
- Menu: https://museudofutebol.org.br/exposicoes/principal/
- Phone: +55 11 3664 3848

## What to fix first
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (TouristAttraction, Museum, TravelAgency or the closest type, with name, address, telephone and openingHoursSpecification). It is the one block every assistant reads first; the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Museum",
  "name": "Museu do Futebol",
  "url": "https://www.museudofutebol.org.br/",
  "telephone": "+55 11 3664 3848",
  "email": "contato@museudofutebol.org.br",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Praça Charles Miller",
    "postalCode": "01234-010",
    "addressLocality": "São Paulo"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": -23.5474227,
    "longitude": -46.6654699
  },
  "openingHours": "Tu-Su 09:00-17:00; PH 10:00-17:00; Mo off; PH Mo off",
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://museudofutebol.org.br/visitas-educativas-2/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Museu do Futebol

> museum in Praça Charles Miller 01234-010 São Paulo, São Paulo tours, attractions and museums. Phone +55 11 3664 3848.

## Book or order directly

- Book: https://museudofutebol.org.br/visitas-educativas-2/ (on the business's own site)
- Menu: https://museudofutebol.org.br/exposicoes/principal/

## Opening hours

Tu-Su 09:00-17:00; PH 10:00-17:00; Mo off; PH Mo off

## About

- Website: https://www.museudofutebol.org.br/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** There is no robots.txt, which allows everything.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Tickets and prices is an HTML page.** Agents can read items and prices directly.
- **Tickets on your own site.** Agents can buy tickets without a marketplace in the loop.

## Since the scan of 2026-10-14 (D then)
- Fixed: No booking or ordering path at all
- New: nothing

## Where it stands
6 of 66 in São Paulo tours, attractions and museums. Top 9% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 90% | yes |
| Publish the menu or price list as HTML | 30% | yes |
| Let AI crawlers in (no edge block, no robots.txt block) | 100% | yes |
| Structured data with address, phone and hours | 10% | no |
| Have an llms.txt | 0% | no |

Nearest places in the index: Museu Casa Guilherme de Almeida (C, 860 m, https://directindex.org/r/casaguilhermedealmeida.org.br); Museu Judaico de São Paulo (B, 2058 m, https://directindex.org/r/museujudaicosp.org.br); CWT (D, 2077 m, https://directindex.org/r/mycwt.com); Edifício Itália (D, 2242 m, https://directindex.org/r/edificioitalia.com.br); Museu das Favelas (D, 2573 m, https://directindex.org/r/museudasfavelas.org.br); Shopping Light (D, 2733 m, https://directindex.org/r/shoppinglight.com.br); Sala São Paulo (F, 2996 m, https://directindex.org/r/salasaopaulo.art.br); Fundação Ema Klabin (C, 3078 m, https://directindex.org/r/emaklabin.org.br); MUB3 - Museu da Bolsa do Brasil (C, 3169 m, https://directindex.org/r/mub3.org.br); Farol Santander São Paulo (F, 3197 m, https://directindex.org/r/farolsantander.com.br).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Score over 2 scans since 2026-10-14: 2026-10-14 49%, 2026-10-15 72%.

Against its peers: Sites built with WordPress 58% (29% A or B, 36926 sites); This site 72.3%.

See what an AI agent reads on this site: https://directindex.org/r/museudofutebol.org.br/agent-view

## Businesses like Museu do Futebol in São Paulo tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in São Paulo tours, attractions and museums | 66 | 35% | 9% | 72.3% |
| Built with WordPress in São Paulo tours, attractions and museums | 22 | 55% | 23% | 72.3% |

The best of Built with WordPress in São Paulo tours, attractions and museums: Capela dos Aflitos (B 73.8%, https://directindex.org/r/arquisp.org.br); Museu Judaico de São Paulo (B 73.8%, https://directindex.org/r/museujudaicosp.org.br); Museu Paulista (B 73.8%, https://directindex.org/r/museudoipiranga.org.br); Museu de Arte Moderna de São Paulo (B 73.8%, https://directindex.org/r/mam.org.br); Mirante (C 68.8%, https://directindex.org/r/miranterestaurante.com.br).

With the fix above (No structured data for the business) the score would be about 95.4%: first of 66 in São Paulo tours, attractions and museums.

## The direct record
What agents get for Museu do Futebol, as JSON: https://directindex.org/api/direct/museudofutebol.org.br
- Book: https://museudofutebol.org.br/visitas-educativas-2/ (own site; found by the scan of 2026-10-15, not yet tested)
- Order: none on record
- Menu: https://museudofutebol.org.br/exposicoes/principal/ (html_page; from the scan)
- Hours: Tu-Su 09:00-17:00; PH 10:00-17:00; Mo off; PH Mo off (from OpenStreetMap)
- Phone: +55 11 3664 3848
- Stable links that count: https://directindex.org/go/museudofutebol.org.br/book, https://directindex.org/go/museudofutebol.org.br/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 7 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/museudofutebol.org.br
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md)
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Deep report: https://directindex.org/r/museudofutebol.org.br/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=museudofutebol.org.br&force=1