# Mo Mortadella Lab: Agent-Direct Score C (66.2%) Site: http://www.momortadellalab.it/ Report: https://directindex.org/r/momortadellalab.it Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.) Mo Mortadella Lab is partly visible to agents. An AI assistant can open Mo Mortadella Lab's website. It can read what Mo Mortadella Lab offers. To book or order, it is sent to Just Eat, a marketplace. ## Direct links - Menu: https://momortadellalab.it/menu/ - Phone: +39 051 086 3992 - Hours, from OpenStreetMap · Overture Maps: Mon closed; Tue–Sat 12:00–21:30; Sun 12:00–18:00 ## Nearby, also direct Places near Mo Mortadella Lab that take a booking or an order on their own website, with no marketplace in between. - Diana (70 m): https://directindex.org/r/ristorante-diana.it - I Carracci (80 m): https://directindex.org/r/duetorrihotels.com - Miyako Kaiten Sushi (90 m): https://directindex.org/r/miyakobologna.it - Buca Manzoni (110 m): https://directindex.org/r/bucamanzoni.it - I Conoscenti (120 m): https://directindex.org/r/iconoscenti.com ## What to fix first - **Ordering only through justeat.** (+12 points) Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. Guide: https://directindex.org/guides/online-ordering-without-delivery-apps - **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant - **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business ## What the site tells visitors (Measured, not scored) - **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Bologna, 23% of comparable sites declare one. ## Fix kit: What to paste Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. ```html ``` llms.txt. Save as /llms.txt at the root of the site. ``` # Mo Mortadella Lab > fast food restaurant (sandwich) in Bologna. Phone +39 051 086 3992. ## Book or order directly - Menu: https://momortadellalab.it/menu/ ## Opening hours Tu-Sa 12:00-21:30; Su 12:00-18:00 ## About - Website: http://www.momortadellalab.it/ - This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models. ``` ## Already right - **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents. - **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response. - **Structured data found (Organization).** no address, phone or hours in it - **Menu or price list is an HTML page.** Agents can read the items and prices. ## Where it stands Not ranked yet in Bologna. | What the top 10% of the index does | Top 10% | This site | |---|---|---| | Take bookings or orders on their own domain | 97% | no | | Publish the menu or price list as HTML | 87% | yes | | Let AI crawlers in (no block at the server or in robots.txt) | 98% | yes | | Structured data with address, phone and hours | 41% | no | | Have an llms.txt | 36% | no | Nearest places in the index: Diana (F, 70 m, https://directindex.org/r/ristorante-diana.it); Vecchia Scuola Bolognese (C, 82 m, https://directindex.org/r/vsb-bologna.it); I Carracci (C, 83 m, https://directindex.org/r/duetorrihotels.com); Il Cantuccio (F, 84 m, https://directindex.org/r/cantucciobo.it); Scampo (D, 87 m, https://directindex.org/r/scampopm.com); Miyako Kaiten Sushi (B, 91 m, https://directindex.org/r/miyakobologna.it); Buca Manzoni (D, 107 m, https://directindex.org/r/bucamanzoni.it); Da Zero (D, 113 m, https://directindex.org/r/dazero.org); I Conoscenti (B, 118 m, https://directindex.org/r/iconoscenti.com); TanninoBologna (B, 119 m, https://directindex.org/r/tanninobologna.com). ## What assistants answer The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included. Recommended when people ask: "A cheap lunch menu near the centre." (Gemini) Compared with its peers: Sites built with WordPress 55% (25% A or B, 236087 sites); Sites using Just Eat 57% (12% A or B, 1981 sites); This site 66.2%. See what an AI agent reads on this site: https://directindex.org/r/momortadellalab.it/agent-view ## Named by Gemini for "A cheap lunch menu near the centre" in Bologna, October 2026 - "A cheap lunch menu near the centre." (2026-10-22): Gemini with a link to this site. https://directindex.org/city/bologna/recommended/cheap-lunch Named by 1 of 2 assistants asked. Badge: https://directindex.org/badge/named/momortadellalab.it.svg ## Businesses like Mo Mortadella Lab in Bologna | Group | Sites | Avg score | A or B | This site | |---|---|---|---|---| | Sites built with WordPress in Bologna | 278 | 58% | 26% | 66.2% | | Sites using Just Eat in Bologna | 22 | 57% | 14% | 66.2% | | Sites built with WordPress and using Just Eat in Bologna | 10 | 57% | 0% | 66.2% | The best of the sites built with WordPress and using Just Eat in Bologna: Tenerife (C 68.8%, https://directindex.org/r/ristorantetenerife.it); Delizioso Food (C 61.1%, https://directindex.org/r/deliziosofood.it); Scalinatella (C 58.5%, https://directindex.org/r/ristorantepizzeriascalinatella.it); Ottovie (C 55.4%, https://directindex.org/r/ottovie.it); Pizza Leggera (C 55.4%, https://directindex.org/r/pizzaleggeragourmet.it). ## The direct record What agents get for Mo Mortadella Lab, as JSON: https://directindex.org/api/direct/momortadellalab.it - Book: none on record - Order: none on record - Menu: https://momortadellalab.it/menu/ (html_page; from the scan) - Hours: Tu-Sa 12:00-21:30; Su 12:00-18:00 (closed now) (from OpenStreetMap) - Phone: +39 051 086 3992 - Stable links that count: https://directindex.org/go/momortadellalab.it/menu ## Can an agent transact? Measured, not scored (the score stays at spec v1.0). - UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no - ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no - MCP server card (/.well-known/mcp/server-card.json): no - Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no - Vendor terms for agents, Just Eat: Not stated. Just Eat's UK website terms bar misuse of the website including scraping and limit use to personal, non-commercial purposes; they do not address an assistant ordering for a customer; an Alexa+ ordering tie-in is announced but not live. The terms page refused an automated read on 2026-10-15. Read 2026-10-15: https://www.just-eat.co.uk/info/terms-and-conditions ## Score breakdown | Component | Points | Available | |---|---|---| | Reachable | 25 | 25 | | Readable | 15 | 25 | | Actionable | 3 | 15 (the action test: pending) | | Cited | 0 | 0 (the assistant citation check: pending) | ## Agent readiness (Cloudflare) Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/momortadellalab.it - Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md) - sitemap.xml: yes - AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md) - Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md) - Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md) - llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md) - API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md) - MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md) - A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md) - Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md) - OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md) - OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md) - auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md) - Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md) - ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md) - DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md) - WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md) - JSON-LD for the business: yes Keep watching this business (https://directindex.org/r/momortadellalab.it/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: https://directindex.org/r/momortadellalab.it/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers. Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=momortadellalab.it&force=1