# McCarthy's: Agent-Direct Score B (76.9%)

Site: https://www.mccarthystoad.com/
Report: https://directindex.org/r/mccarthystoad.com
Scanned: 2026-10-14 (Provisional: the action test and the assistant citation check still to come; the hatched part of the bar is not measured yet.)
McCarthy's is mostly ready for agents.

## Direct links
- Order directly: https://order.toasttab.com/egiftcards/mccarthys-1920-massachusetts-avenue (through toast acting for the business)
- Menu: https://www.mccarthystoad.com/menu
- Phone: +1-617-945-1887

## What to fix first
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "BarOrPub",
  "name": "McCarthy's",
  "url": "https://www.mccarthystoad.com/",
  "telephone": "+1-617-945-1887",
  "email": "info@mccarthystoad.com",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Massachusetts Avenue 1920",
    "postalCode": "02140",
    "addressLocality": "Cambridge"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 42.3890614,
    "longitude": -71.1199847
  },
  "openingHours": "Mo-We 11:30-01:00; Th-Fr 11:30-02:00; Sa 10:30-02:00; Su 10:30-01:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday"
      ],
      "opens": "11:30",
      "closes": "01:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Thursday",
        "Friday"
      ],
      "opens": "11:30",
      "closes": "02:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday"
      ],
      "opens": "10:30",
      "closes": "02:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Sunday"
      ],
      "opens": "10:30",
      "closes": "01:00"
    }
  ],
  "servesCuisine": [
    "pub"
  ],
  "hasMenu": "https://www.mccarthystoad.com/menu",
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://order.toasttab.com/egiftcards/mccarthys-1920-massachusetts-avenue",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# McCarthy's

> bar or pub (pub) in Massachusetts Avenue 1920 02140 Cambridge, Boston cafes and bars. Phone +1-617-945-1887.

## Book or order directly

- Order: https://order.toasttab.com/egiftcards/mccarthys-1920-massachusetts-avenue (through toast acting for the business)
- Menu: https://www.mccarthystoad.com/menu

## Opening hours

Mo-We 11:30-01:00; Th-Fr 11:30-02:00; Sa 10:30-02:00; Su 10:30-01:00

## About

- Website: https://www.mccarthystoad.com/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Structured data present (LocalBusiness).** but without address, phone or hours
- **Menu or price list is an HTML page.** Agents can read items and prices directly.
- **Ordering through toast on your own domain.** No marketplace commission, and the guest stays yours.
- **Toast lets agents act only through its partners.** Toast's guest terms could not be read on 2026-10-15 (bot challenge); since August 2026 Google's Ask Maps completes orders at Toast restaurants through Toast Local under the UCP for Food standard. Read 2026-10-15: https://www.digitaltransactions.net/square-toast-jump-into-ai-boosted-google-maps/. An assistant that is not a partner cannot finish the step there; a direct path on your own domain works for all of them.

## Where it stands
60 of 249 in Boston cafes and bars. Top 24% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 92% | yes |
| Let AI crawlers in (no edge block, no robots.txt block) | 100% | yes |
| Structured data with address, phone and hours | 28% | no |
| Have an llms.txt | 8% | no |

Nearest places in the index: Cafe Zing (B, 113 m, https://directindex.org/r/cafezingcambridge.com); CSCA Cafe (C, 245 m, https://directindex.org/r/cscacafe.com); Revival Cafe + Kitchen (C, 491 m, https://directindex.org/r/revivalcafeandkitchen.com); New Leaf Espresso (B, 641 m, https://directindex.org/r/newleafespresso.com); 3 Little Figs (B, 731 m, https://directindex.org/r/3littlefigs.com); Saloon (C, 736 m, https://directindex.org/r/saloondavis.com); Elm Street Taproom (A, 738 m, https://directindex.org/r/elmstreettaproom.com); Diesel Cafe (B, 757 m, https://directindex.org/r/diesel-cafe.com); Cambridge Common (B, 779 m, https://directindex.org/r/cambridgecommonrestaurant.com); Paddy's Lunch (C, 979 m, https://directindex.org/r/paddys34.com).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with Squarespace 65% (47% A or B, 7027 sites); Sites using Toast 74% (62% A or B, 1823 sites); This site 76.9%.

See what an AI agent reads on this site: https://directindex.org/r/mccarthystoad.com/agent-view

## Businesses like McCarthy's in Boston cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in Boston cafes and bars | 249 | 55% | 37% | 76.9% |
| Built with Squarespace in Boston cafes and bars | 53 | 74% | 57% | 76.9% |
| Using Toast in Boston cafes and bars | 43 | 73% | 58% | 76.9% |
| Built with Squarespace and using Toast in Boston cafes and bars | 20 | 77% | 70% | 76.9% |

The best of Built with Squarespace and using Toast in Boston cafes and bars: Brassica Kitchen + Cafe (A 95%, https://directindex.org/r/brassicakitchen.com); Caffé Ducali (A 95%, https://directindex.org/r/duca.li); Shojo (A 95%, https://directindex.org/r/shojoboston.com); Cafe Beatrice (A 90%, https://directindex.org/r/thelexingtoncx.com); Circus Cooperative Cafe (A 88.8%, https://directindex.org/r/circus.coop).

With the fix above (Structured data is incomplete) the score would be about 87.7%: 18th of 249 in Boston cafes and bars, up from 60th.

## The direct record
What agents get for McCarthy's, as JSON: https://directindex.org/api/direct/mccarthystoad.com
- Book: none on record
- Order: https://order.toasttab.com/egiftcards/mccarthys-1920-massachusetts-avenue (vendor on own site: Toast; found by the scan of 2026-10-14, not yet tested)
- Menu: https://www.mccarthystoad.com/menu (html_page; from the scan)
- Hours: Mo-We 11:30-01:00; Th-Fr 11:30-02:00; Sa 10:30-02:00; Su 10:30-01:00 (open now) (from OpenStreetMap)
- Phone: +1-617-945-1887
- Stable links that count: https://directindex.org/go/mccarthystoad.com/order, https://directindex.org/go/mccarthystoad.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): not measured
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): not measured
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): not measured
- Vendor terms for agents, Toast: Partners only. Toast's guest terms could not be read on 2026-10-15 (bot challenge); since August 2026 Google's Ask Maps completes orders at Toast restaurants through Toast Local under the UCP for Food standard. Read 2026-10-15: https://www.digitaltransactions.net/square-toast-jump-into-ai-boosted-google-maps/

Not measured at this scan; the next scan measures it.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 15 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/mccarthystoad.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Deep report: https://directindex.org/r/mccarthystoad.com/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=mccarthystoad.com&force=1