---
title: What an AI agent reads on Matto Pizza · The Direct Index
url: https://directindex.org/r/mattopizza.co.uk/agent-view?format=md
---

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 [Report](https://directindex.org/r/mattopizza.co.uk) · scanned 2026-10-14

# What an AI agent reads on Matto Pizza

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. This is that view of [mattopizza.co.uk](https://mattopizza.co.uk/), from the copy the scanner kept.

4,942

characters of text without JavaScript

none

structured data for the business

0

of 3 AI crawlers turned away at the edge

 Text

## The words an agent gets

Title: Matto Pizza – Not Your Normal Pizza · language en-GB. First 1,800 of 4,942 characters:

```
Matto Pizza – Not Your Normal Pizza Skip to content Home Newington Morningside Meadowbank Social by Matto Contact us X MATTO PIZZA AUTHENTIC NEAPOLITAN WOOD-FIRED PIZZA ORDER FOR DELIVERY Our Locations FIND YOUR MATTO Find your nearest MATTO and come hungry. Whether you’re joining us for a catch-up, grabbing a takeaway or settling in for a proper pizza night, there’s a little MATTO waiting for you. MATTO PIZZA MORNINGSIDE Sun - Thur⎪12 PM - 9.30 PMFri - Sat⎪12 PM - 10 PM 0131 259 3130 370-372 Morningside Road, Edinburgh, EH10 5HS ORDER COLLECTION MATTO PIZZA NEWINGTON Sun - Thur⎪12 PM - 9.30 PMFri - Sat⎪12 PM - 10 PM 0131 668 4999 29-33 Newington Road, Edinburgh, EH9 1QR ORDER COLLECTION MATTO PIZZA MEADOWBANK Sun - Thur⎪3 PM - 9.30 PMFri - Sat⎪2 PM - 10 PM 0131 656 9000 12 Cadzow Place, Edinburgh, EH7 5SN ORDER COLLECTION SOCIAL BY MATTOWEST END Sun - Thur⎪11.30 AM - 10 PMFri - Sat⎪11.30 AM - 10.30 PM 0131 564 0464 97 Shandwick Place, Edinburgh, EH2 4SD ORDER COLLECTION About US NOT JUST PIZZA. IT'S MATTO. We believe great pizza starts with great ingredients, a little patience and a whole lot of passion.Our dough is slow-risen, our tomatoes are proper San Marzano DOP, and our Fior di Latte comes from near Naples. Everything comes together in that beautiful Neapolitan crust – soft, airy, and perfectly charred.Simple ingredients. Big energy. That’s how we do things at MATTO. NOT YOUR NORMAL PIZZA SPECIAL PIZZAS SPecial pizza 1Mustard mascarpone base, smoked scamorza, homemade porchetta, crispy potatoes, spring onions. DID YOU KNOW? Porchetta is an Italian street-food legend! Traditionally seasoned with fragrant herbs and slow-roasted until juicy on the inside and beautifully crispy on the outside. And ours? Homemade with a whole lot of MATTO love. SPECIAL pizza 2Pumpkin
```

 Facts

## What it can state about the business

| A business type in JSON-LD | no |
| Name | no |
| Telephone | no |
| Address | no |
| Opening hours | no |
| Menu or price list | nothing |
| Cuisine in structured data | no |
| JSON-LD blocks | 0 |

 Actions

## The links it would act on

| Link | Role | Where it goes |
| --- | --- | --- |
| [mattopizza.order.deliveroo.co.uk/](https://mattopizza.order.deliveroo.co.uk/) | ordering | deliveroo, a marketplace |
| [matto-pizza.square.site/#AOLW4CUEYXFGLI6IQOQUM7AF](https://matto-pizza.square.site/#AOLW4CUEYXFGLI6IQOQUM7AF) | ordering | square, acting for the business |
| [matto-pizza-newington.square.site/](https://matto-pizza-newington.square.site/) | ordering | square, acting for the business |
| [mattomeadowbank.square.site/](https://mattomeadowbank.square.site/) | ordering | square, acting for the business |
| [social-by-matto.square.site/](https://social-by-matto.square.site/) | ordering | square, acting for the business |

Everything here comes from one fetch of the homepage as a crawler; the [report](https://directindex.org/r/mattopizza.co.uk) turns it into a score and fixes, with a kit to paste.

#### The Direct Index

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Business listings from OpenStreetMap contributors, ODbL. Scores under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","founder":{"@type":"Person","name":"Antonio Curado"},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
```