---
title: What an AI agent reads on Match My Makeup · The Direct Index
url: https://directindex.org/r/matchmymakeup.com/agent-view?format=md
---

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 [Report](https://directindex.org/r/matchmymakeup.com) · scanned 2026-10-19

# What an AI agent reads on Match My Makeup

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from [matchmymakeup.com](https://www.matchmymakeup.com/), taken from the copy the scanner kept.

6,383

characters of text without JavaScript

LocalBusiness

structured data for the business

0

of 3 AI crawlers turned away at the edge

 Text

## The words an agent gets

Title: Match My Makeup | Scientific foundation shade finding tool · language en. First 1,800 of 6,383 characters:

```
Match My Makeup | Scientific foundation shade finding tool For RetailersHomeShopFoundationLipsticksFor RetailersBlogContact UsVIRTUAL SCIENTIFIC COLOR FINDER FOR PERFECT MAKE-UP MATCHESFOUNDATIONFind the right foundation shade for your skinFIND YOUR PERFECT SHADE & TRY IT ON NOW!LIPSTICKFind lipstick colors that compliment you perfectlyFIND MY COLORS & TRY IT ON NOW!How to find your perfect shadeComplete our quizLooking for the perfect foundation shade or the perfect lip color to complement your skin tone? Complete our quiz by entering your existing foundation shade or answering a few questions. Discover your matchUsing our scientific colour analysis, we find your precise match in other brands based on the information gathered in our shade quiz.Buy with confidenceNow that you know exactly what colour you need in a specific product, you can make a confident purchase online!FIND YOUR PERFECT FOUNDATION SHADE & TRY IT ON NOW!Find your perfect lip color and try it on now!What our amazing partners say about us“As an online business, Match My Makeup has successfully addressed a significant obstacle our customers faced when shopping for foundations online - the challenge of confidently selecting the right shade. Since implementing the Match my Makeup tool it has accurately matched shades for our customers, increased confidence in purchases, decreased our returns due to incorrect shades, and increased conversion rates. We are genuinely impressed with the Match My Makeup team, from how they continuously explore ways to enhance their matching service to celebrating the wins with us as a business.Nova Jane Ward Founder and CEO Fitcover“We see the use of SaaS providers such as Match My Makeup as an integral part of the technology mix that will benefit both the consumer and the reta
```

 Facts

## What it can say about the business

| A business type in JSON-LD | LocalBusiness |
| Name | Makeup matching science - Match My Makeup |
| Telephone | no |
| Address | yes |
| Opening hours | no |
| Menu or price list | nothing |
| Cuisine in structured data | no |
| JSON-LD blocks | 1 (AggregateRating, LocalBusiness, Service) |

 Actions

## The links it would act on

| Link | Role | Where it goes |
| --- | --- | --- |
| [www.matchmymakeup.com/](https://www.matchmymakeup.com/) | ordering | the business's own site |
| [twitter.com/matchmymakeup](https://twitter.com/matchmymakeup) | ordering | an unrecognised third party |
| [www.davidjones.com/beauty/makeup/face](https://www.davidjones.com/beauty/makeup/face) | ordering | an unrecognised third party |
| [www.ciatelondon.com/](https://www.ciatelondon.com/) | ordering | an unrecognised third party |
| [ereperez.com/](https://ereperez.com/) | ordering | an unrecognised third party |
| [lottie.london/](https://lottie.london/) | ordering | an unrecognised third party |
| [in.kryolan.com/?ref=cookie_notice&destination=/](https://in.kryolan.com/?ref=cookie_notice&destination=/) | ordering | an unrecognised third party |
| [fitcover.com/collections/makeup?rfsn=5271047.b0ae48&utm_source=aff](https://fitcover.com/collections/makeup?rfsn=5271047.b0ae48&utm_source=affiliates&utm_medium=fitcover&utm_campaign=MATCH) | ordering | an unrecognised third party |
| [www.walmart.com/](https://www.walmart.com/) | ordering | an unrecognised third party |
| [www.elfcosmetics.com/](https://www.elfcosmetics.com/) | ordering | an unrecognised third party |
| [click.linksynergy.com/deeplink?id=zOIdX3luZwg&mid=39654&murl=h](https://click.linksynergy.com/deeplink?id=zOIdX3luZwg&mid=39654&murl=https%3A%2F%2Fwww.harveynichols.com%2Fbeauty%2F) | ordering | an unrecognised third party |
| [row.iconiclondoninc.com/](https://row.iconiclondoninc.com/) | ordering | an unrecognised third party |
| [napoleonperdis.com/](https://napoleonperdis.com/) | ordering | an unrecognised third party |
| [www.houseoffraser.co.uk/](https://www.houseoffraser.co.uk/) | ordering | an unrecognised third party |
| [www.flannels.com/](https://www.flannels.com/) | ordering | an unrecognised third party |
| [uomabeauty.com/](https://uomabeauty.com/) | ordering | an unrecognised third party |
| [mcobeauty.com/](https://mcobeauty.com/) | ordering | an unrecognised third party |
| [kevynaucoinbeauty.com/](https://kevynaucoinbeauty.com/) | ordering | an unrecognised third party |
| [www.iconiclondoninc.com/](https://www.iconiclondoninc.com/) | ordering | an unrecognised third party |

Everything here comes from fetching the homepage once as a crawler. The [report](https://directindex.org/r/matchmymakeup.com) turns it into a score and a list of fixes, with code to paste.

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Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
```