# MasterDerm Clinic: Agent-Direct Score F (38.5%) Site: http://www.mastercell.clinic Report: https://directindex.org/r/mastercell.clinic Scanned: 2026-11-13 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.) MasterDerm Clinic is largely invisible to agents. An AI assistant can open MasterDerm Clinic's website. It can't find a menu or price list, so it answers from other sites. It can't find a link to book or order online. ## Direct links - Phone: (07) 5526 7001 - Address: 19 Victoria Ave Level 1 Suite 47, Broadbeach 4218 ## Nearby, also direct Places near MasterDerm Clinic that take a booking or an order on their own website, with no marketplace in between. - Ricochet Hair & Beauty (90 m): https://directindex.org/r/ricochethair.com.au - Seductive Nails and Beauty (130 m): https://directindex.org/r/seductivenailsandbeauty.com ## What to fix first - **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (HairSalon, BeautySalon or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant - **No online booking link on the website.** (+15 points) There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add an online appointment page on your own domain. Guide: https://directindex.org/guides/book-direct-on-your-own-website - **No price list of services found.** (+7 points) Agents answer 'what do they offer and what does it cost?' from marketplaces and directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai - **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business ## What the site tells visitors (Measured, not scored) - **The footer says © 2015.** Visitors and assistants may read that year as the last time anyone looked after the site. In Gold Coast, 69% of comparable sites that show a year say 2025 or later. ## Fix kit: What to paste Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong. ```html ``` llms.txt. Save as /llms.txt at the root of the site. ``` # MasterDerm Clinic > local business in 19 Victoria Ave Level 1 Suite 47, Broadbeach 4218, Gold Coast hairdressers, beauty salons and massage. Phone (07) 5526 7001. ## About - Website: http://www.mastercell.clinic - This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models. ``` ## Already right - **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed. - **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response. ## Where it stands 531 of 706 in Gold Coast hairdressers, beauty salons and massage. Top 75% of the sites scanned in this index. | What the top 10% of the index does | Top 10% | This site | |---|---|---| | Take bookings or orders on their own domain | 92% | no | | Publish the menu or price list as HTML | 81% | no | | Let AI crawlers in (no block at the server or in robots.txt) | 99% | yes | | Structured data with address, phone and hours | 38% | no | | Have an llms.txt | 54% | no | Nearest places in the index: My Health Massage (F, 63 m, https://directindex.org/r/myhealthmassage.com); Ricochet Hair & Beauty (B, 94 m, https://directindex.org/r/ricochethair.com.au); Beautiqué Cosmetic Clinic (F, 112 m, https://directindex.org/r/beautiquecosmeticclinic.com.au); The Barber Bar Broadbeach (B, 114 m, https://directindex.org/r/thebarberbar.com.au); Seductive Nails and Beauty (C, 129 m, https://directindex.org/r/seductivenailsandbeauty.com); Broadbeach Beauty Studio (D, 139 m, https://directindex.org/r/broadbeachbeauty.com); Makeup Artist Angela (B, 145 m, https://directindex.org/r/jessupbeauty.com); Flesh Impressions Body Piercing (B, 148 m, https://directindex.org/r/fleshimpressions.com); Floating away (B, 150 m, https://directindex.org/r/floatingaway.com.au); Yindee Thai Massage Broadbeach (F, 162 m, https://directindex.org/r/yindeethaimassagebroadbeach.com.au). ## What assistants answer The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included. The assistants were asked 12 everyday questions about Gold Coast hairdressers, beauty salons and massage and named 58 places. MasterDerm Clinic wasn't one of them. See who was named: https://directindex.org/city/gold-coast-salons/recommended See what an AI agent reads on this site: https://directindex.org/r/mastercell.clinic/agent-view ## Businesses like MasterDerm Clinic in Gold Coast hairdressers, beauty salons and massage | Group | Sites | Avg score | A or B | This site | |---|---|---|---|---| | Businesses of the same kind in Gold Coast hairdressers, beauty salons and massage | 706 | 55% | 30% | 38.5% | The best of the businesses of the same kind in Gold Coast hairdressers, beauty salons and massage: City Cave Mermaid Waters (A 95.4%, https://directindex.org/r/citycave.com.au); Hair Beauty Ink (A 95.4%, https://directindex.org/r/hairbeautyink.com.au); KR Skin Clinic (A 95.4%, https://directindex.org/r/krskinclinic.com.au); Lush Massage (A 95.4%, https://directindex.org/r/lushmassage.com.au); Makeup Palace (A 95.4%, https://directindex.org/r/makeuppalace.com.au). With the three fixes above (No structured data for the business; No online booking link on the website; No price list of services found), the score would be about 95.4%, which would be first of 706 in Gold Coast hairdressers, beauty salons and massage. ## The direct record What agents get for MasterDerm Clinic, as JSON: https://directindex.org/api/direct/mastercell.clinic - Book: none on record - Order: none on record - Menu: none on record - Hours: none on record - Phone: (07) 5526 7001 ## Can an agent transact? Measured, not scored (the score stays at spec v1.0). - UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no - ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no - MCP server card (/.well-known/mcp/server-card.json): no - Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no ## Score breakdown | Component | Points | Available | |---|---|---| | Reachable | 25 | 25 | | Readable | 0 | 25 | | Actionable | 0 | 15 (the action test: pending) | | Cited | 0 | 0 (the assistant citation check: pending) | ## Agent readiness (Cloudflare) Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/mastercell.clinic - Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md) - sitemap.xml: yes - AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md) - Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md) - Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md) - llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md) - API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md) - MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md) - A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md) - Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md) - OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md) - OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md) - auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md) - Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md) - ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md) - DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md) - WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md) - JSON-LD for the business: no Keep watching this business (https://directindex.org/r/mastercell.clinic/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year. Deep report: https://directindex.org/r/mastercell.clinic/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers. Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=mastercell.clinic&force=1