# Martin Max: Agent-Direct Score C (67.7%)

Site: http://www.martinmax.de
Report: https://directindex.org/r/martinmax.de
Scanned: 2026-10-24 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Martin Max is partly visible to agents.
An AI assistant can open Martin Max's website. It can read what Martin Max offers. To book or order, it is sent to Treatwell, a marketplace.

## Direct links
- Menu: https://martinmax.de/
- Phone: +49 040 30 39 38 36
- Hours, from OpenStreetMap · Overture Maps: Mon–Fri 09:00–21:00; Sat 09:00–16:00; Sun closed
- Open on Saturday
- Open after 19:00 on a weekday
- Prices: 148 prices on the site, the middle one €140

## Nearby, also direct
Places near Martin Max that take a booking or an order on their own website, with no marketplace in between.
- Pazzi Hairstyle (80 m): https://directindex.org/r/pazzi-hairstyle.de
- Soft Skin Hamburg | Laser Haarentfernung, Kryolipolyse, Aknebehandlung, Anti Aging und mehr (270 m): https://directindex.org/r/softskin-germany.com
- Miracle Dreams Hair - Extensions (280 m): https://directindex.org/r/miracledreamshair.de
- Daum Friseure (310 m): https://directindex.org/r/friseurehamburg.com

## What to fix first
- **Appointments only through treatwell.** (+12 points) Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Hamburg, 4.8% of comparable sites declare one.
- **148 prices on the landing page, the middle one €140.** In Hamburg, the middle price of comparable sites that show prices is €52.25.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "HairSalon",
  "name": "Martin Max",
  "url": "http://www.martinmax.de",
  "telephone": "+49 040 30 39 38 36",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 53.548467,
    "longitude": 9.9990366
  },
  "openingHours": "Mo-Fr 09:00-21:00; Sa 09:00-16:00",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday"
      ],
      "opens": "09:00",
      "closes": "21:00"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday"
      ],
      "opens": "09:00",
      "closes": "16:00"
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Martin Max

> hair salon in Hamburg hairdressers and beauty salons. Phone +49 040 30 39 38 36.

## Book or order directly

- Menu: https://martinmax.de/

## Opening hours

Mo-Fr 09:00-21:00; Sa 09:00-16:00

## About

- Website: http://www.martinmax.de
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Organization).** no address, phone or hours in it
- **Price list of services with prices on the page.** Agents can read the items and prices.

## Where it stands
189 of 1762 in Hamburg hairdressers and beauty salons. Top 11% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 90% | no |
| Publish the menu or price list as HTML | 16% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 91% | yes |
| Structured data with address, phone and hours | 17% | no |
| Have an llms.txt | 39% | no |

Nearest places in the index: Barber House (C, 74 m, https://directindex.org/r/barberhouse.online); Pazzi Hairstyle (D, 79 m, https://directindex.org/r/pazzi-hairstyle.de); Job Campus Andrea Gensel Personalberatung (F, 171 m, https://directindex.org/r/job-campus.de); Altstadt Friseure (F, 222 m, https://directindex.org/r/altstadtfriseure.de); Theodor Jebe GmbH (F, 248 m, https://directindex.org/r/jebe.de); Yourlashes Wimpernverlängerung Hamburg (F, 252 m, https://directindex.org/r/yourlashes-hamburg.de); Soft Skin Hamburg | Laser Haarentfernung, Kryolipolyse, Aknebehandlung, Anti Aging und mehr (C, 270 m, https://directindex.org/r/softskin-germany.com); Miracle Dreams Hair - Extensions (B, 282 m, https://directindex.org/r/miracledreamshair.de); Daum Friseure (C, 309 m, https://directindex.org/r/friseurehamburg.com); Haarentfernung Hamburg - Dermovital Ästhetik Gmbh & Co. Kg (F, 309 m, https://directindex.org/r/haarentfernung-einfach.de).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

Recommended when people ask: "A haircut this Saturday afternoon, book it." (ChatGPT)


Compared with its peers: Sites built with WordPress 55% (24% A or B, 224455 sites); Sites using Treatwell 50% (5% A or B, 1596 sites); This site 67.7%.

See what an AI agent reads on this site: https://directindex.org/r/martinmax.de/agent-view

## Named by ChatGPT for "A haircut this Saturday afternoon, book it" in Hamburg hairdressers and beauty salons, October 2026
- "A haircut this Saturday afternoon, book it." (2026-10-23): ChatGPT with a link to this site. https://directindex.org/city/hamburg-salons/recommended/haircut-saturday
Named by 1 of 2 assistants asked. Badge: https://directindex.org/badge/named/martinmax.de.svg

## Businesses like Martin Max in Hamburg hairdressers and beauty salons

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Hamburg hairdressers and beauty salons | 1762 | 44% | 10% | 67.7% |
| Sites built with WordPress in Hamburg hairdressers and beauty salons | 558 | 52% | 14% | 67.7% |
| Sites using Treatwell in Hamburg hairdressers and beauty salons | 170 | 46% | 3% | 67.7% |
| Sites built with WordPress and using Treatwell in Hamburg hairdressers and beauty salons | 48 | 49% | 6% | 67.7% |

The best of the sites built with WordPress and using Treatwell in Hamburg hairdressers and beauty salons: COSMETICS ATELIER Bea von Schilgen (B 78.5%, https://directindex.org/r/kosmetik-atelier-hamburg.de); Holz's Köpfe (B 77.5%, https://directindex.org/r/holz-koepfe.de); Andreas Stettin (B 73.8%, https://directindex.org/r/andreas-stettin.de); Lore Beauty (C 66.2%, https://directindex.org/r/lorebeauty.de); Mírame Kosmetik (C 65.7%, https://directindex.org/r/miramehamburg.de).

With the two fixes above (Appointments only through treatwell; Structured data is incomplete), the score would be about 95.4%, which would be first of 1,762 in Hamburg hairdressers and beauty salons.

## The direct record
What agents get for Martin Max, as JSON: https://directindex.org/api/direct/martinmax.de
- Book: none on record
- Order: none on record
- Menu: https://martinmax.de/ (html_inline; from the scan)
- Hours: Mo-Fr 09:00-21:00; Sa 09:00-16:00 (closed now) (from OpenStreetMap)
- Phone: +49 040 30 39 38 36
- Stable links that count: https://directindex.org/go/martinmax.de/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Treatwell: Not stated. Treatwell's website and app terms of use (April 2024), section 8.4.3, forbid automated systems or software that extract content or data without a written licence; bookings fall under separate booking terms that were not read, so an agent booking for a customer is not addressed here. Read 2026-10-15: https://www.treatwell.co.uk/info/terms-of-use/

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 16 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/martinmax.de
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: yes
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/martinmax.de/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/martinmax.de/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=martinmax.de&force=1
