# Marshall's Bar-B-Q: Agent-Direct Score B (76.3%)

Site: http://www.marshallsbarbq.com
Report: https://directindex.org/r/marshallsbarbq.com
Scanned: 2026-10-23 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Marshall's Bar-B-Q is mostly ready for agents.
Some AI assistants are turned away by Marshall's Bar-B-Q's website. It can read what Marshall's Bar-B-Q offers. It finds a way to book or order directly, through Toast.

## Direct links
- Order directly: https://www.toasttab.com/marshall-s-bar-b-q-carrollton-1855-e-rosemeade/v3 (through toast acting for the business)
- Menu: https://www.marshallsbarbq.com/menu.html
- Phone: (972) 490-7574
- Address: 5211 Forest Ln Ste 105, 75244, Dallas

## Nearby, also direct
Places near Marshall's Bar-B-Q that take a booking or an order on their own website, with no marketplace in between.
- Mama's Pizza (90 m): https://directindex.org/r/mamaspizzas.net
- Rusty Taco (320 m): https://directindex.org/r/rustytaco.com
- Village Burger Bar (620 m): https://directindex.org/r/villageburgerbar.com
- Onesan Dim Sum & Sushi (630 m): https://directindex.org/r/onesandallas.com
- Republic Texas Tavern (640 m): https://directindex.org/r/republic1836.net

## What to fix first
- **The server turns AI crawlers away at the door.** (+6.7 points) Requests as GPTBot (http_403), ClaudeBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **robots.txt blocks GPTBot, ClaudeBot, Google-Extended.** (+3.7 points) These are the crawlers behind ChatGPT, Claude, Perplexity and Google's AI features. Remove the Disallow lines for them, or add explicit Allow rules. Guide: https://directindex.org/guides/robots-txt-for-ai-agents
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business
- **The phone number on the site doesn't match the open map data.** The site shows +19723950023, but OpenStreetMap or Overture Maps lists (972) 490-7574. An assistant that sees two numbers can't tell which one to trust. Fix whichever is wrong, on the site or in the map data at openstreetmap.org.

## Fix kit: What to paste

robots.txt. Add these lines to /robots.txt and delete any Disallow rule that names these crawlers.

```
# Let AI assistants read the site: they send people to you; a marketplace keeps them.
# Remove any Disallow lines for these names elsewhere in this file.
User-agent: GPTBot
Allow: /

User-agent: ClaudeBot
Allow: /

User-agent: PerplexityBot
Allow: /

User-agent: Google-Extended
Allow: /

User-agent: OAI-SearchBot
Allow: /

User-agent: ChatGPT-User
Allow: /

User-agent: Claude-User
Allow: /

User-agent: Perplexity-User
Allow: /
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Marshall's Bar-B-Q

> restaurant (barbecue) in 5211 Forest Ln Ste 105, 75244, Dallas, Dallas. Phone (972) 490-7574.

## Book or order directly

- Order: https://www.toasttab.com/marshall-s-bar-b-q-carrollton-1855-e-rosemeade/v3 (through toast acting for the business)
- Menu: https://www.marshallsbarbq.com/menu.html

## About

- Website: http://www.marshallsbarbq.com
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **Structured data found (Restaurant).** address, phone, opening hours
- **Menu or price list is an HTML page.** Agents can read the items and prices.
- **Ordering through toast on your own domain.** There's no marketplace commission, and the customer stays yours.
- **Toast works with agents through its partners.** Toast's guest terms could not be read on 2026-10-15 (bot challenge); since August 2026 Google's Ask Maps completes orders at Toast restaurants through Toast Local under the UCP for Food standard. Terms read on 2026-10-15: https://www.digitaltransactions.net/square-toast-jump-into-ai-boosted-google-maps/. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

## Where it stands
429 of 1679 in Dallas. Top 26% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 95% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 95% | no |
| Structured data with address, phone and hours | 69% | yes |
| Have an llms.txt | 44% | no |

Nearest places in the index: Street's Fine Chicken (B, 60 m, https://directindex.org/r/streetsfinechicken.com); Mama's Pizza (C, 90 m, https://directindex.org/r/mamaspizzas.net); Jonathon's Forestwood (F, 226 m, https://directindex.org/r/jonathonsoakcliff.com); Rusty Taco (B, 315 m, https://directindex.org/r/rustytaco.com); Village Burger Bar (A, 621 m, https://directindex.org/r/villageburgerbar.com); Onesan Dim Sum & Sushi (B, 632 m, https://directindex.org/r/onesandallas.com); Republic Texas Tavern (A, 638 m, https://directindex.org/r/republic1836.net); The Gem (B, 1101 m, https://directindex.org/r/insidethegem.com); Ku Sushi Japanese Cuisine (F, 1149 m, https://directindex.org/r/kusushidallas.com); Renny's Bar & Grill (B, 1154 m, https://directindex.org/r/rennysdallas.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 12 everyday questions about Dallas and named 89 places. Marshall's Bar-B-Q wasn't one of them. See who was named: https://directindex.org/city/dallas/recommended


Compared with its peers: Sites using Toast 73% (61% A or B, 5253 sites); This site 76.3%.

See what an AI agent reads on this site: https://directindex.org/r/marshallsbarbq.com/agent-view

## Businesses like Marshall's Bar-B-Q in Dallas

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Dallas | 1679 | 55% | 35% | 76.3% |
| Sites using Toast in Dallas | 146 | 75% | 64% | 76.3% |

The best of the sites using Toast in Dallas: Bit of Grub (A 100%, https://directindex.org/r/bitofgrub.com); Cyclone Anaya's Mexican Kitchen (A 100%, https://directindex.org/r/cycloneanaya.com); Good Side Pizza Pub (A 100%, https://directindex.org/r/goodsidepizza.com); Hurtado Barbecue Dallas (A 100%, https://directindex.org/r/hurtadobbq.com); Miriam Cocina Latina (A 100%, https://directindex.org/r/miriamcocina.com).

With the two fixes above (The server turns AI crawlers away at the door; robots.txt blocks GPTBot, ClaudeBot, Google-Extended), the score would be about 92.3%. That would be 107th of 1,679 in Dallas, up from 429th.

## The direct record
What agents get for Marshall's Bar-B-Q, as JSON: https://directindex.org/api/direct/marshallsbarbq.com
- Book: none on record
- Order: https://www.toasttab.com/marshall-s-bar-b-q-carrollton-1855-e-rosemeade/v3 (vendor on own site: Toast; found by the scan of 2026-10-23, not yet tested)
- Menu: https://www.marshallsbarbq.com/menu.html (html_page; from the scan)
- Hours: none on record
- Phone: (972) 490-7574
- Stable links that count: https://directindex.org/go/marshallsbarbq.com/order, https://directindex.org/go/marshallsbarbq.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Toast): yes
- Vendor terms for agents, Toast: Through partners. Toast's guest terms could not be read on 2026-10-15 (bot challenge); since August 2026 Google's Ask Maps completes orders at Toast restaurants through Toast Local under the UCP for Food standard. Read 2026-10-15: https://www.digitaltransactions.net/square-toast-jump-into-ai-boosted-google-maps/

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 14.6 | 25 |
| Readable | 25 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 2 of 5, Bot-Aware. Cloudflare's report: https://isitagentready.com/marshallsbarbq.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: yes
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/marshallsbarbq.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/marshallsbarbq.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=marshallsbarbq.com&force=1
