# Mamma's: Agent-Direct Score A (85%)

Site: https://www.mammas.co.uk/
Report: https://directindex.org/r/mammas.co.uk
Scanned: 2026-10-14 (Provisional: the assistant citation check still to come; the hatched part of the bar is not measured yet.)
Mamma's is ready for agents.

## Direct links
- Book directly: https://www.mammas.co.uk/reservations (on the business's own site)
- Order directly: https://www.mammas.co.uk/takeaway (on the business's own site)
- Menu: https://www.mammas.co.uk/menu
- Phone: 0131 225 6464

## What to fix first
- **Structured data is incomplete.** (+1 points) Missing: telephone. Guide: https://directindex.org/guides/structured-data-restaurant
- **No llms.txt.** (no points, still worth doing) Optional today, cheap to add: a short text file describing the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). One block in the page's head, or in the builder's custom-code slot. Replace anything that is wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Restaurant",
  "name": "Mamma's",
  "url": "https://www.mammas.co.uk/",
  "telephone": "0131 225 6464",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Grassmarket 28,30",
    "postalCode": "EH1 2JU",
    "addressLocality": "Edinburgh",
    "addressCountry": "GB"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 55.9474785,
    "longitude": -3.1968938
  },
  "servesCuisine": [
    "pizza"
  ],
  "acceptsReservations": "https://www.mammas.co.uk/reservations",
  "hasMenu": "https://www.mammas.co.uk/menu",
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.mammas.co.uk/reservations",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    },
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.mammas.co.uk/takeaway",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Mamma's

> restaurant (pizza) in Grassmarket 28,30 EH1 2JU Edinburgh, Edinburgh. Phone 0131 225 6464.

## Book or order directly

- Book: https://www.mammas.co.uk/reservations (on the business's own site)
- Order: https://www.mammas.co.uk/takeaway (on the business's own site)
- Menu: https://www.mammas.co.uk/menu

## About

- Website: https://www.mammas.co.uk/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the key AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all received a normal response.
- **Structured data present (LocalBusiness).** address, opening hours
- **Menu or price list is an HTML page.** Agents can read items and prices directly.
- **Booking on your own site.** Agents can book without a marketplace in the loop.
- **Ordering on your own site.** Agents can order without a marketplace in the loop.

## Where it stands
68 of 459 in Edinburgh. Top 15% of the sites scanned in this index.

| What the top tenth of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 74% | yes |
| Let AI crawlers in (no edge block, no robots.txt block) | 94% | yes |
| Structured data with address, phone and hours | 68% | no |
| Have an llms.txt | 23% | no |

Nearest places with a similar menu: PizzaExpress (A, 306 m, https://directindex.org/r/pizzaexpress.com); Civerinos Slice (B, 405 m, https://directindex.org/r/civerinos.com); Dough Pizza (D, 630 m, https://directindex.org/r/dough-pizza.co.uk); Pizza Pilgrims (B, 652 m, https://directindex.org/r/pizzapilgrims.co.uk); Paesano Pizza (C, 675 m, https://directindex.org/r/cassart.co.uk); Pizza Posto (B, 712 m, https://directindex.org/r/pizzaposto.co.uk); Salerno (A, 959 m, https://directindex.org/r/salernopizza.co.uk); Novapizza (B, 1083 m, https://directindex.org/r/novapizza.co.uk); Slice Syndicate (F, 1255 m, https://directindex.org/r/slicesyndicate.uk); Franco Manca (A, 1404 m, https://directindex.org/r/francomanca.co.uk).

## What assistants answer
Not asked yet. Assistants are asked about the top-ranked businesses in each city index, and about every claimed business the moment it is claimed; claim this page to be included.

Against its peers: Sites built with Squarespace 65% (48% A or B, 7098 sites); This site 85%.

See what an AI agent reads on this site: https://directindex.org/r/mammas.co.uk/agent-view

## Businesses like Mamma's in Edinburgh

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Same kind in Edinburgh | 459 | 57% | 46% | 85% |
| Built with Squarespace in Edinburgh | 49 | 73% | 69% | 85% |

The best of Built with Squarespace in Edinburgh: Barry Fish (A 95%, https://directindex.org/r/barryfish.co.uk); Salerno (A 95%, https://directindex.org/r/salernopizza.co.uk); Spitaki (A 95%, https://directindex.org/r/spitaki.co.uk); Hope Izakaya (A 93.8%, https://directindex.org/r/hopeomurisu-izakaya.com); Vinette (A 89.2%, https://directindex.org/r/vinette.co.uk).

With the fix above (Structured data is incomplete) the score would be about 86.3%: 41st of 459 in Edinburgh, up from 68th.

## The direct record
What agents get for Mamma's, as JSON: https://directindex.org/api/direct/mammas.co.uk
- Book: https://www.mammas.co.uk/reservations (own site; could not verify: partial (2026-10-14))
- Order: https://www.mammas.co.uk/takeaway (own site; found by the scan of 2026-10-14, not yet tested)
- Menu: https://www.mammas.co.uk/menu (html_page; from the scan)
- Hours: none on record
- Phone: 0131 225 6464
- Stable links that count: https://directindex.org/go/mammas.co.uk/book, https://directindex.org/go/mammas.co.uk/order, https://directindex.org/go/mammas.co.uk/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): not measured
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): not measured
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): not measured

Not measured at this scan; the next scan measures it.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 21 | 25 |
| Actionable | 22 | 30 |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/mammas.co.uk
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Deep report: https://directindex.org/r/mammas.co.uk/deep. Ten questions the way people ask, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF: 19 EUR, one-off.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=mammas.co.uk&force=1