# Mamma... Che Pizza!!!: Agent-Direct Score C (67.7%)

Site: http://www.mammachepizza.it/
Report: https://directindex.org/r/mammachepizza.it
Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Mamma... Che Pizza!!! is partly visible to agents.
An AI assistant can open Mamma... Che Pizza!!!'s website. What Mamma... Che Pizza!!! offers is in a PDF or an image, and assistants read those badly. It finds a way to book or order directly on the site.

## Direct links
- Order directly: https://www.mammachepizza.it/sito/wp-content/uploads/2023/02/DEFINITIVO-Men%C3%B9-MAMMA-CHE-PIZZA-2021.pdf (on the business's own site)
- Menu: https://www.mammachepizza.it/sito/wp-content/uploads/2023/02/DEFINITIVO-Men%C3%B9-MAMMA-CHE-PIZZA-2021.pdf

## Nearby, also direct
Places near Mamma... Che Pizza!!! that take a booking or an order on their own website, with no marketplace in between.
- Il Pensiero (470 m): https://directindex.org/r/pizzeriailpensiero.it
- Pizzikotto (540 m): https://directindex.org/r/pizzikotto.it
- Pizzeria Fratelli Roselli (610 m): https://directindex.org/r/pizzeriafratelliroselli.it
- Chez Remo (610 m): https://directindex.org/r/chezremo.it
- Il Picchio (770 m): https://directindex.org/r/ristorantepizzeriailpicchio.it

## What to fix first
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Menu or price list is a PDF.** (+3 points) Most agents skip PDFs or read them badly. Publish it as an HTML page and keep the PDF as a download. Guide: https://directindex.org/guides/menu-pdf-ai
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Turin, 18% of comparable sites declare one.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "FastFoodRestaurant",
  "name": "Mamma... Che Pizza!!!",
  "url": "http://www.mammachepizza.it/",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 45.0518569,
    "longitude": 7.6506775
  },
  "servesCuisine": [
    "pizza"
  ],
  "hasMenu": "https://www.mammachepizza.it/sito/wp-content/uploads/2023/02/DEFINITIVO-Men%C3%B9-MAMMA-CHE-PIZZA-2021.pdf",
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.mammachepizza.it/sito/wp-content/uploads/2023/02/DEFINITIVO-Men%C3%B9-MAMMA-CHE-PIZZA-2021.pdf",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Mamma... Che Pizza!!!

> fast food restaurant (pizza) in Turin.

## Book or order directly

- Order: https://www.mammachepizza.it/sito/wp-content/uploads/2023/02/DEFINITIVO-Men%C3%B9-MAMMA-CHE-PIZZA-2021.pdf (on the business's own site)
- Menu: https://www.mammachepizza.it/sito/wp-content/uploads/2023/02/DEFINITIVO-Men%C3%B9-MAMMA-CHE-PIZZA-2021.pdf

## About

- Website: http://www.mammachepizza.it/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Ordering on your own site.** Agents can order without going through a marketplace.

## Where it stands
310 of 954 in Turin. Top 32% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 93% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 95% | yes |
| Structured data with address, phone and hours | 26% | no |
| Have an llms.txt | 28% | no |

Nearest places with a similar menu: La Lepre Pizzeria Torino (F, 212 m, https://directindex.org/r/laleprepizzeria.it); Il Pensiero (B, 467 m, https://directindex.org/r/pizzeriailpensiero.it); Pizzikotto (C, 535 m, https://directindex.org/r/pizzikotto.it); Pizza Speedy (D, 547 m, https://directindex.org/r/pizzaspeedyleo.it); A Casa di Pulcinella (D, 563 m, https://directindex.org/r/acasadipulcinella.it); Pizzeria Fratelli Roselli (B, 608 m, https://directindex.org/r/pizzeriafratelliroselli.it); Chez Remo (C, 614 m, https://directindex.org/r/chezremo.it); San Giorgio (D, 634 m, https://directindex.org/r/pizzeriasangiorgio-torino.it); Il Picchio (A, 769 m, https://directindex.org/r/ristorantepizzeriailpicchio.it); Miseria e nobiltà (D, 801 m, https://directindex.org/r/pizzeriamiseriaenobilta.it).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 22 everyday questions about Turin and named 102 places. Mamma... Che Pizza!!! wasn't one of them. See who was named: https://directindex.org/city/turin/recommended


Compared with its peers: Sites built with WordPress 55% (25% A or B, 236087 sites); This site 67.7%.

See what an AI agent reads on this site: https://directindex.org/r/mammachepizza.it/agent-view

## Businesses like Mamma... Che Pizza!!! in Turin

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Turin | 954 | 54% | 30% | 67.7% |
| Sites built with WordPress in Turin | 478 | 63% | 41% | 67.7% |

The best of the sites built with WordPress in Turin: L'Aforisma (A 100%, https://directindex.org/r/laforismapizzeria.it); Trattoria il trullo (A 100%, https://directindex.org/r/iltrullotorino.it); Amici Miei (A 96.3%, https://directindex.org/r/amicimieitorino.com); Ristorante Larossa (A 95.4%, https://directindex.org/r/ristorantelarossa.it); Cubique (A 94.9%, https://directindex.org/r/cubique.it).

With the two fixes above (No structured data for the business; Menu or price list is a PDF), the score would be about 95.4%. That would be 9th of 954 in Turin, up from 310th.

## The direct record
What agents get for Mamma... Che Pizza!!!, as JSON: https://directindex.org/api/direct/mammachepizza.it
- Book: none on record
- Order: https://www.mammachepizza.it/sito/wp-content/uploads/2023/02/DEFINITIVO-Men%C3%B9-MAMMA-CHE-PIZZA-2021.pdf (own site; found by the scan of 2026-10-21, not yet tested)
- Menu: https://www.mammachepizza.it/sito/wp-content/uploads/2023/02/DEFINITIVO-Men%C3%B9-MAMMA-CHE-PIZZA-2021.pdf (pdf; from the scan)
- Hours: none on record
- Phone: none on record
- Stable links that count: https://directindex.org/go/mammachepizza.it/order, https://directindex.org/go/mammachepizza.it/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 4 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/mammachepizza.it
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: no (how: https://isitagentready.com/.well-known/agent-skills/sitemap/SKILL.md)
- AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md)
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/mammachepizza.it/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/mammachepizza.it/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=mammachepizza.it&force=1
