# Mama Estela: Agent-Direct Score C (56.9%)

Site: http://www.mamapuebla.com
Report: https://directindex.org/r/mamapuebla.com
Scanned: 2026-10-23 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Mama Estela is partly visible to agents.
An AI assistant can open Mama Estela's website. It can read what Mama Estela offers. It finds a way to book or order directly, through Square.

## Direct links
- Order directly: https://mama-puebla.square.site/ (through square acting for the business)
- Menu: http://mamapuebla.com/menu/
- Phone: (718) 792-6262
- Address: 2920 Bruckner Blvd, 10465, Bronx

## Nearby, also direct
Places near Mama Estela that take a booking or an order on their own website, with no marketplace in between.
- Mirador Restaurant (70 m): https://directindex.org/r/miradorrestaurants.com
- Healthy Fresh (100 m): https://directindex.org/r/gohealthyfresh.com
- Lena Trattoria (180 m): https://directindex.org/r/lenatrattoria.com
- Fiorentina Steakhouse (580 m): https://directindex.org/r/fiorentina-steakhouse.com

## What to fix first
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No working HTTPS.** (+3 points) The page is only served over plain http. Browsers and agents rank it lower or refuse it.
- **Almost no text without JavaScript.** (+2 points) Crawlers that don't run scripts see an empty page. Put the menu, hours and address in plain HTML. Guide: https://directindex.org/guides/website-blank-without-javascript
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Mama Estela",
  "url": "http://www.mamapuebla.com",
  "telephone": "(718) 792-6262",
  "address": "2920 Bruckner Blvd, 10465, Bronx",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 40.833173607338345,
    "longitude": -73.82733184480847
  },
  "potentialAction": [
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://mama-puebla.square.site/",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Mama Estela

> local business in 2920 Bruckner Blvd, 10465, Bronx, New York. Phone (718) 792-6262.

## Book or order directly

- Order: https://mama-puebla.square.site/ (through square acting for the business)
- Menu: http://mamapuebla.com/menu/

## About

- Website: http://www.mamapuebla.com
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Menu or price list is an HTML page.** Agents can read the items and prices.
- **Ordering through square on your own domain.** There's no marketplace commission, and the customer stays yours.

## Where it stands
5458 of 11171 in New York. Top 49% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 95% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 96% | yes |
| Structured data with address, phone and hours | 59% | no |
| Have an llms.txt | 25% | no |

Nearest places in the index: Mirador Restaurant (A, 67 m, https://directindex.org/r/miradorrestaurants.com); Daisy Pizza (D, 73 m, https://directindex.org/r/daisypizza.com); Healthy Fresh (B, 98 m, https://directindex.org/r/gohealthyfresh.com); Lena Trattoria (A, 181 m, https://directindex.org/r/lenatrattoria.com); empire express (F, 196 m, https://directindex.org/r/empire3482.com); Made in Puerto Rico Latin Cuisine Bronx NY (D, 199 m, https://directindex.org/r/abacusai.app); Taqueria Lupita (C, 382 m, https://directindex.org/r/ordertaquerialupita1.com); Mamajuana Cafe The Bronx (F, 526 m, https://directindex.org/r/mamajuanacafebronx.com); Louie & Ernie's Pizza (B, 575 m, https://directindex.org/r/louieanderniespizza.com); Fiorentina Steakhouse (C, 577 m, https://directindex.org/r/fiorentina-steakhouse.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 13 everyday questions about New York and named 69 places. Mama Estela wasn't one of them. See who was named: https://directindex.org/city/new-york/recommended


Compared with its peers: Sites built with WordPress 55% (24% A or B, 224455 sites); Sites using Square 65% (41% A or B, 5073 sites); This site 56.9%.

See what an AI agent reads on this site: https://directindex.org/r/mamapuebla.com/agent-view

## Businesses like Mama Estela in New York

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in New York | 11171 | 52% | 34% | 56.9% |
| Sites built with WordPress in New York | 1841 | 61% | 37% | 56.9% |
| Sites using Square in New York | 159 | 72% | 55% | 56.9% |
| Sites built with WordPress and using Square in New York | 37 | 73% | 59% | 56.9% |

The best of the sites built with WordPress and using Square in New York: Beyond Sushi - Vegan Restaurant (A 92.3%, https://directindex.org/r/beyondsushi.com); Coletta Italian Vegan Restaurant (A 92.3%, https://directindex.org/r/colettanyc.com); Le Basque French Vegan Restaurant (A 92.3%, https://directindex.org/r/lebasquenyc.com); Reverie (A 92.3%, https://directindex.org/r/reveriebrooklyn.com); Willow Vegan Bistro (A 92.3%, https://directindex.org/r/willownewyork.com).

With the three fixes above (No structured data for the business; No working HTTPS; Almost no text without JavaScript), the score would be about 87.7%. That would be 1209th of 11,171 in New York, up from 5458th.

## The direct record
What agents get for Mama Estela, as JSON: https://directindex.org/api/direct/mamapuebla.com
- Book: none on record
- Order: https://mama-puebla.square.site/ (vendor on own site: Square; found by the scan of 2026-10-23, not yet tested)
- Menu: http://mamapuebla.com/menu/ (html_page; from the scan)
- Hours: none on record
- Phone: (718) 792-6262
- Stable links that count: https://directindex.org/go/mamapuebla.com/order, https://directindex.org/go/mamapuebla.com/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square): yes
- Vendor terms for agents, Square: Yes. Square takes orders placed in ChatGPT and Claude for US food sellers since 1 July 2026 with no seller setup; its Buyer Account Terms still bar robots and scrapers from accessing Block systems. Read 2026-10-15: https://squareup.com/us/en/press/claude-chatgpt-integrations

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 20 | 25 |
| Readable | 7 | 25 |
| Actionable | 10 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/mamapuebla.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/mamapuebla.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/mamapuebla.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=mamapuebla.com&force=1
