# Mama Pho: Agent-Direct Score F (15.4%)

Site: http://www.mamapho.biz
Report: https://directindex.org/r/mamapho.biz
Scanned: 2026-11-12 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Mama Pho is largely invisible to agents.
AI assistants can't open Mama Pho's website, so they go by what other sites say about it.

## Direct links
- Menu: https://www.mamapho.biz/menu
- Phone: +18089418000
- Address: 1450 Ala Moana Blvd, Honolulu 96814

## Nearby, also direct
Places near Mama Pho that take a booking or an order on their own website, with no marketplace in between.
- Rock and Rolls (780 m): https://directindex.org/r/rock-rolls.com
- An Di Dzo (1.1 km): https://directindex.org/r/andidzohawaii.com
- Pho 777 Vietnamese Restaurant (1.1 km): https://directindex.org/r/thefoodygram.com

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (http_403). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (Restaurant, LocalBusiness or the closest type, with name, address, telephone and openingHoursSpecification, plus servesCuisine and acceptsReservations). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **Ordering only through ubereats.** (+12 points) Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. Guide: https://directindex.org/guides/online-ordering-without-delivery-apps

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Mama Pho",
  "url": "http://www.mamapho.biz",
  "telephone": "+18089418000",
  "address": "1450 Ala Moana Blvd, Honolulu 96814",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 21.290783881692622,
    "longitude": -157.84339249134067
  }
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **Menu or price list is an HTML page.** Agents can read the items and prices.
- **Uber Eats works with agents through its partners.** Uber's US terms of use (12 October 2026) bar scripts that burden the services and any use to build software or train AI; its Claude and ChatGPT integrations only browse menus, with checkout in the Uber Eats app. Terms read on 2026-10-15: https://www.uber.com/legal/en/document/?name=general-terms-of-use&country=united-states&lang=en. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

## Where it stands
743 of 835 in Honolulu. Top 89% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 99% | no |
| Publish the menu or price list as HTML | 92% | yes |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | no |
| Structured data with address, phone and hours | 57% | no |
| Have an llms.txt | 36% | no |

Nearest places with a similar menu: Little Cafe Siam (B, 52 m, https://directindex.org/r/alamoanacenter.com); Pho One (F, 417 m, https://directindex.org/r/food93.com); Pate - Vietnamese Cuisine (D, 449 m, https://directindex.org/r/patehi.com); Le's Banh Mi (A, 670 m, https://directindex.org/r/lesbanhmi808.com); Rock and Rolls (B, 784 m, https://directindex.org/r/rock-rolls.com); An Di Dzo (A, 1096 m, https://directindex.org/r/andidzohawaii.com); Pho 777 Vietnamese Restaurant (C, 1116 m, https://directindex.org/r/thefoodygram.com); Cafe Anasia (F, 1818 m, https://directindex.org/r/mmamania.com); Insomnia (F, 2048 m, https://directindex.org/r/insomnia.com); Pho Old Saigon Vietnamese Restaurant (B, 2104 m, https://directindex.org/r/phooldsaigon.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 22 everyday questions about Honolulu and named 105 places. Mama Pho wasn't one of them. See who was named: https://directindex.org/city/honolulu/recommended


Compared with its peers: Sites built with Duda 41% (9% A or B, 4165 sites); Sites using Uber Eats 61% (32% A or B, 2452 sites); This site 15.4%.

See what an AI agent reads on this site: https://directindex.org/r/mamapho.biz/agent-view

## Businesses like Mama Pho in Honolulu

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Honolulu | 835 | 54% | 34% | 15.4% |
| Sites built with Duda in Honolulu | 9 | 38% | 0% | 15.4% |
| Sites using Uber Eats in Honolulu | 7 | 55% | 14% | 15.4% |
| Sites built with Duda and using Uber Eats in Honolulu | 1 | 15% | 0% | 15.4% |

The best of the sites using Uber Eats in Honolulu: Kamakura Surf + Dine (A 86.2%, https://directindex.org/r/kamukura-waikiki.com); Maguro Spot (C 67.7%, https://directindex.org/r/magurospot.com); South Shore Grill (C 61.1%, https://directindex.org/r/southshoregrill.com); Sushi Express (D 53.8%, https://directindex.org/r/sushiexpress.com.mx); Thai Issan Cuisine II (D 53.8%, https://directindex.org/r/thaiissancuisine.com).

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; No structured data for the business; Ordering only through ubereats), the score would be about 95.4%. That would be 8th of 835 in Honolulu, up from 743rd.

## The direct record
What agents get for Mama Pho, as JSON: https://directindex.org/api/direct/mamapho.biz
- Book: none on record
- Order: none on record
- Menu: https://www.mamapho.biz/menu (html_page; from the scan)
- Hours: none on record
- Phone: +18089418000
- Stable links that count: https://directindex.org/go/mamapho.biz/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, Uber Eats: Through partners. Uber's US terms of use (12 October 2026) bar scripts that burden the services and any use to build software or train AI; its Claude and ChatGPT integrations only browse menus, with checkout in the Uber Eats app. Read 2026-10-15: https://www.uber.com/legal/en/document/?name=general-terms-of-use&country=united-states&lang=en

Only a real browser got this page (a plain fetch got http_403); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 7 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/mamapho.biz/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/mamapho.biz/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=mamapho.biz&force=1
