# Mama Impasto: Agent-Direct Score C (66.6%)

Site: http://www.mamaimpasto.nl/
Report: https://directindex.org/r/mamaimpasto.nl
Scanned: 2026-10-22 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Mama Impasto is partly visible to agents.
Some AI assistants are turned away by Mama Impasto's website. What Mama Impasto offers is in a PDF or an image, and assistants read those badly. To book or order, it is sent to TheFork, a marketplace.

## Direct links
- Menu: https://mamaimpasto.nl/storage/2026/07/V3-menu-A2.pdf
- Phone: +31207719030
- Address: Leidsekruisstraat 19-H 1017RE Amsterdam

## Nearby, also direct
Places near Mama Impasto that take a booking or an order on their own website, with no marketplace in between.
- The Pantry (10 m): https://directindex.org/r/thepantry.nl
- De blauwe Hollander (20 m): https://directindex.org/r/deblauwehollander.nl
- De Hollandse Tulp (30 m): https://directindex.org/r/dehollandse-tulp.nl
- De Margaritabar (30 m): https://directindex.org/r/demargaritabar.nl

## What to fix first
- **Booking only through thefork.** (+12 points) Every transaction an agent makes goes through the marketplace, which takes its commission. Add a direct way on your own site. Even a simple form will do. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **The server turns AI crawlers away at the door.** (+6.7 points) Requests as GPTBot (http_403), ClaudeBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **Menu or price list is a PDF.** (+3 points) Most agents skip PDFs or read them badly. Publish it as an HTML page and keep the PDF as a download. Guide: https://directindex.org/guides/menu-pdf-ai

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Amsterdam, 30% of comparable sites declare one.

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Structured data found (Restaurant).** address, phone, opening hours
- **TheFork works with agents through its partners.** TheFork's terms page could not be fetched on 2026-10-15; TheFork integrated OpenAI's Operator agent for UK bookings in February 2025 and is a named Google AI Mode booking partner. Terms read on 2026-10-15: https://itbrief.co.uk/story/thefork-integrates-openai-s-operator-for-uk-bookings. An assistant that isn't a partner may not be able to finish there. A direct path on your own domain works for all of them.

## Where it stands
Not ranked yet in Amsterdam.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 95% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 90% | no |
| Structured data with address, phone and hours | 77% | yes |
| Have an llms.txt | 23% | yes |

Nearest places in the index: The Pantry (A, 5 m, https://directindex.org/r/thepantry.nl); Porto Carrara (F, 20 m, https://directindex.org/r/portocarrara.nl); De blauwe Hollander (C, 20 m, https://directindex.org/r/deblauwehollander.nl); Antonio's Restaurante (D, 20 m, https://directindex.org/r/antoniosrestaurant.nl); Piccolino (D, 22 m, https://directindex.org/r/ristorantepiccolino.nl); Lavash (C, 26 m, https://directindex.org/r/restaurantlavash.nl); Peppino (F, 27 m, https://directindex.org/r/peppinoamsterdam.nl); De Hollandse Tulp (A, 27 m, https://directindex.org/r/dehollandse-tulp.nl); De Margaritabar (B, 29 m, https://directindex.org/r/demargaritabar.nl); Reggae Rita's (F, 30 m, https://directindex.org/r/reggaerita.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.

The assistants were asked 13 everyday questions about Amsterdam and named 73 places. Mama Impasto wasn't one of them. See who was named: https://directindex.org/city/amsterdam/recommended


Compared with its peers: Sites built with WordPress 55% (25% A or B, 236087 sites); Sites using TheFork 65% (40% A or B, 2102 sites); This site 66.6%.

See what an AI agent reads on this site: https://directindex.org/r/mamaimpasto.nl/agent-view

## Businesses like Mama Impasto in Amsterdam

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Sites built with WordPress in Amsterdam | 930 | 65% | 44% | 66.6% |
| Sites using TheFork in Amsterdam | 57 | 68% | 44% | 66.6% |
| Sites built with WordPress and using TheFork in Amsterdam | 37 | 70% | 51% | 66.6% |

The best of the sites built with WordPress and using TheFork in Amsterdam: Sherpa (A 100%, https://directindex.org/r/sherparestaurant.nl); The Yeti (A 95.4%, https://directindex.org/r/theyeti.nl); Teds place (A 89.2%, https://directindex.org/r/teds-place.nl); Mas y Mas (A 86.2%, https://directindex.org/r/masymas-amsterdam.nl); Mayur (A 85.7%, https://directindex.org/r/mayur.nl).

## The direct record
What agents get for Mama Impasto, as JSON: https://directindex.org/api/direct/mamaimpasto.nl
- Book: none on record
- Order: none on record
- Menu: https://mamaimpasto.nl/storage/2026/07/V3-menu-A2.pdf (pdf; from the scan)
- Hours: none on record
- Phone: +31207719030
- Stable links that count: https://directindex.org/go/mamaimpasto.nl/menu

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no
- Vendor terms for agents, TheFork: Through partners. TheFork's terms page could not be fetched on 2026-10-15; TheFork integrated OpenAI's Operator agent for UK bookings in February 2025 and is a named Google AI Mode booking partner. Read 2026-10-15: https://itbrief.co.uk/story/thefork-integrates-openai-s-operator-for-uk-bookings

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 18.3 | 25 |
| Readable | 22 | 25 |
| Actionable | 3 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/mamaimpasto.nl
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/mamaimpasto.nl/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/mamaimpasto.nl/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=mamaimpasto.nl&force=1