# Macpherson Animal Clinic: Agent-Direct Score F (36.9%)

Site: http://www.macpherson.com.hk/
Report: https://directindex.org/r/macpherson.com.hk
Scanned: 2026-10-20 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Macpherson Animal Clinic is largely invisible to agents.
An AI assistant can open Macpherson Animal Clinic's website. It can't find a menu or price list, so it answers from other sites. It finds a phone number, but no link to book or order online.

## Direct links
- Phone: +85227812386
- Address: Sai Yee St, 26號G/F, No, 000000, Kowloon
- WhatsApp: a link on the site

## Nearby, also direct
Places near Macpherson Animal Clinic that take a booking or an order on their own website, with no marketplace in between.
- 聚匯物理治療中心 (240 m): https://directindex.org/r/plexusphysio.com.hk
- The Specialists (270 m): https://directindex.org/r/specialists.hk

## What to fix first
- **No structured data for the business.** (+15 points) Add schema.org JSON-LD for the business (Dentist, MedicalClinic, Physiotherapy or the closest type, with name, address, telephone and openingHoursSpecification). Every assistant reads this block first, and the fix kit below has it filled in. Guide: https://directindex.org/guides/structured-data-restaurant
- **No online booking link on the website.** (+13 points) There's only a phone number or WhatsApp, and agents can't use those yet. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add an online appointment page. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No list of services and prices found.** (+7 points) Agents answer 'what do they treat and what does it cost?' from directories instead. Add a page that lists services and prices as text, and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **No working HTTPS.** (+3 points) The page is only served over plain http. Browsers and agents rank it lower or refuse it.
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Hong Kong, 45% of comparable sites declare one.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "Macpherson Animal Clinic",
  "url": "http://www.macpherson.com.hk/",
  "telephone": "+85227812386",
  "address": "Sai Yee St, 26號G/F, No, 000000, Kowloon",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 22.31767858,
    "longitude": 114.17218291
  }
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Macpherson Animal Clinic

> local business in Sai Yee St, 26號G/F, No, 000000, Kowloon, Hong Kong dentists, clinics and vets. Phone +85227812386.

## About

- Website: http://www.macpherson.com.hk/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** There's no robots.txt, which means everything is allowed.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.

## Where it stands
434 of 569 in Hong Kong dentists, clinics and vets. Top 76% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 0% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 98% | yes |
| Structured data with address, phone and hours | 12% | no |
| Have an llms.txt | 62% | no |

Nearest places in the index: 全康現代中醫中心 (F, 186 m, https://directindex.org/r/ohealthmcmc.com); 以德醫療中心 (F, 223 m, https://directindex.org/r/gardenclinic.com.hk); 中元堂痛症治療中心 (D, 228 m, https://directindex.org/r/childhealth.com.hk); 聚匯物理治療中心 (B, 236 m, https://directindex.org/r/plexusphysio.com.hk); CPR Physio Wellness 體質管理及專科物理治療 (F, 258 m, https://directindex.org/r/cprphysio.hk); The Specialists (C, 269 m, https://directindex.org/r/specialists.hk); Beaunique Medical Aesthetics (C, 280 m, https://directindex.org/r/beaunique.com.hk); Hong Kong Endoscopy Centre (F, 283 m, https://directindex.org/r/youtube.com); Perfect Union Medical Group (F, 283 m, https://directindex.org/r/perfectunion.hk); Stability Physiotherapy (C, 284 m, https://directindex.org/r/stabilityphysio.com).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


See what an AI agent reads on this site: https://directindex.org/r/macpherson.com.hk/agent-view

## Businesses like Macpherson Animal Clinic in Hong Kong dentists, clinics and vets

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Hong Kong dentists, clinics and vets | 569 | 48% | 14% | 36.9% |

The best of the businesses of the same kind in Hong Kong dentists, clinics and vets: Bayside Dental (B 84.6%, https://directindex.org/r/baysidedentaltc.com); Bayside Dental Discovery Bay (B 84.6%, https://directindex.org/r/baysidedentalhk.com); Chuen Wan Ka Yan Dental Centre (B 84.6%, https://directindex.org/r/homedentalhk.com); Diestel & Partners Dental Surgeons (B 84.6%, https://directindex.org/r/diestelandpartners.com); Smith & Jain Dentists (B 84.6%, https://directindex.org/r/smithandjaindentists.com).

With the three fixes above (No structured data for the business; No online booking link on the website; No list of services and prices found), the score would be about 90.8%, which would be first of 569 in Hong Kong dentists, clinics and vets.

## The direct record
What agents get for Macpherson Animal Clinic, as JSON: https://directindex.org/api/direct/macpherson.com.hk
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +85227812386

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 22 | 25 |
| Readable | 0 | 25 |
| Actionable | 2 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 0 of 5, Not Ready. Cloudflare's report: https://isitagentready.com/macpherson.com.hk
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: no (how: https://isitagentready.com/.well-known/agent-skills/sitemap/SKILL.md)
- AI bot rules in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/ai-rules/SKILL.md)
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: no

Keep watching this business (https://directindex.org/r/macpherson.com.hk/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/macpherson.com.hk/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=macpherson.com.hk&force=1
