# MAC Dublin Airport: Agent-Direct Score B (78.5%)

Site: http://www.maccosmetics.com/
Report: https://directindex.org/r/maccosmetics.com
Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
MAC Dublin Airport is mostly ready for agents.
An AI assistant can open MAC Dublin Airport's website. What MAC Dublin Airport offers is on another site. It finds a way to book or order directly on the site.

## Direct links
- Book directly: https://www.maccosmetics.com/pages/book-appointment (on the business's own site)
- Order directly: https://www.maccosmetics.com/pages/ordering-online (on the business's own site)
- Phone: +18005880070
- Address: Dublin Airport, , Swords
- Languages: English

## Nearby, also direct
Places near MAC Dublin Airport that take a booking or an order on their own website, with no marketplace in between.
- NewWay Car Hire Dublin Airport (120 m): https://directindex.org/r/newway.ie
- Passport Control (200 m): https://directindex.org/r/dublinairport.com
- U.S. Customs and Border Protection (CBP) Preclearance (230 m): https://directindex.org/r/cbp.gov
- Thrifty Car Rental Dublin Airport (270 m): https://directindex.org/r/thrifty.ie
- Payless Car Rental Dublin Airport (1.4 km): https://directindex.org/r/payless.ie

## What to fix first
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **Tickets and prices is on another site.** (+5 points) The link goes to maccosmetics.ch, so that site gets the credit and the visits. Guide: https://directindex.org/guides/menu-pdf-ai

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "MAC Dublin Airport",
  "url": "http://www.maccosmetics.com/",
  "telephone": "+18005880070",
  "address": "Dublin Airport, , Swords",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 53.426764,
    "longitude": -6.244079
  },
  "potentialAction": [
    {
      "@type": "ReserveAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.maccosmetics.com/pages/book-appointment",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      },
      "result": {
        "@type": "Reservation",
        "name": "Reservation"
      }
    },
    {
      "@type": "OrderAction",
      "target": {
        "@type": "EntryPoint",
        "urlTemplate": "https://www.maccosmetics.com/pages/ordering-online",
        "actionPlatform": [
          "http://schema.org/DesktopWebPlatform",
          "http://schema.org/MobileWebPlatform"
        ]
      }
    }
  ]
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **AI crawlers get the page.** GPTBot, ClaudeBot and PerplexityBot all got a normal response.
- **Structured data found (Organization).** no address, phone or hours in it
- **Tickets on your own site.** Agents can buy tickets without going through a marketplace.
- **Ordering on your own site.** Agents can order without going through a marketplace.

## Where it stands
20 of 324 in Dublin tours, attractions and museums. Top 6% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | yes |
| Publish the menu or price list as HTML | 24% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 97% | yes |
| Structured data with address, phone and hours | 18% | no |
| Have an llms.txt | 29% | yes |

Nearest places in the index: NewWay Car Hire Dublin Airport (B, 121 m, https://directindex.org/r/newway.ie); Passport Control (C, 204 m, https://directindex.org/r/dublinairport.com); U.S. Customs and Border Protection (CBP) Preclearance (D, 231 m, https://directindex.org/r/cbp.gov); Thrifty Car Rental Dublin Airport (C, 271 m, https://directindex.org/r/thrifty.ie); Payless Car Rental Dublin Airport (C, 1368 m, https://directindex.org/r/payless.ie); Wallace Travel Group DMC (D, 1947 m, https://directindex.org/r/wallacetravelgroup.com); Easirent Car Hire Dublin Airport (B, 1964 m, https://directindex.org/r/easirent.com); Joe O'Reilly Ireland DMC (C, 2030 m, https://directindex.org/r/jorireland.com); Dublin Airport Arrivals (C, 2499 m, https://directindex.org/r/daa.ie); Blackwood Square (C, 2671 m, https://directindex.org/r/blackwoodsquare.ie).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Shopify 48% (26% A or B, 7656 sites); This site 78.5%.

See what an AI agent reads on this site: https://directindex.org/r/maccosmetics.com/agent-view

## Businesses like MAC Dublin Airport in Dublin tours, attractions and museums

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Dublin tours, attractions and museums | 324 | 51% | 19% | 78.5% |
| Sites built with Shopify in Dublin tours, attractions and museums | 3 | 46% | 33% | 78.5% |

The best of the businesses of the same kind in Dublin tours, attractions and museums: JWT TRAVEL - Travel Company (A 95.4%, https://directindex.org/r/jwttravel.ie); USIT Australia (A 89.2%, https://directindex.org/r/usit.ie); LetzGo City Tours (A 87.7%, https://directindex.org/r/letzgocitytours.com); Cornstown House (A 86.2%, https://directindex.org/r/cornstownhouse.ie); Jeanie Johnston (A 86.2%, https://directindex.org/r/jeaniejohnston.ie).

With the two fixes above (Structured data is incomplete; Tickets and prices is on another site), the score would be about 95.4%, which would be first of 324 in Dublin tours, attractions and museums.

This site appears in 2 cities (2 places on maccosmetics.com). https://directindex.org/brand/maccosmetics.com

## The direct record
What agents get for MAC Dublin Airport, as JSON: https://directindex.org/api/direct/maccosmetics.com
- Book: https://www.maccosmetics.com/pages/book-appointment (own site; found by the scan of 2026-10-21, not yet tested)
- Order: https://www.maccosmetics.com/pages/ordering-online (own site; found by the scan of 2026-10-21, not yet tested)
- Menu: http://www.maccosmetics.ch/?menu=&q=fr/node/ (external; from the scan)
- Hours: none on record
- Phone: +18005880070
- Stable links that count: https://directindex.org/go/maccosmetics.com/book, https://directindex.org/go/maccosmetics.com/order, https://directindex.org/go/maccosmetics.com/menu
- Agents and people followed 4 direct links to this business this month (4 by AI agents).

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): yes
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 25 | 25 |
| Readable | 11 | 25 |
| Actionable | 15 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/maccosmetics.com
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: yes
- llms.txt: yes
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: yes
- OAuth protected resource metadata: yes
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: yes
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/maccosmetics.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/maccosmetics.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=maccosmetics.com&force=1