# Luna Lounge Bar & Restaurant London: Agent-Direct Score F (12.3%)

Site: http://www.lunalondon.com/
Report: https://directindex.org/r/lunalondon.com
Scanned: 2026-10-21 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Luna Lounge Bar & Restaurant London is largely invisible to agents.
AI assistants can't open Luna Lounge Bar & Restaurant London's website, so they go by what other sites say about it.

## Direct links
- Phone: +442088653280
- Address: Cutlers Exchange, 123 Houndsditch, EC3A 7BU, London
- Prices: 18 prices on the site, the middle one £75.00

## Nearby, also direct
Places near Luna Lounge Bar & Restaurant London that take a booking or an order on their own website, with no marketplace in between.
- The Sterling Bar & Kitchen (160 m): https://directindex.org/r/thesterlingbar.co.uk
- Aldgate Tap (180 m): https://directindex.org/r/aldgatetap.com
- The Trinity Bell (190 m): https://directindex.org/r/thetrinitybell.co.uk
- SAMBA ROOM (190 m): https://directindex.org/r/sushisamba.com

## What to fix first
- **The site turns away every visitor that isn't a browser, AI agents included.** (+25 points) A plain fetch was refused (cloudflare_challenge). Only a real browser got the page. Every AI crawler and agent gets turned away the same way, so Reachable scores 0 and the rest is measured on the page as the browser rendered it. Ask the host to let the AI user agents through. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No booking or ordering link on the website.** (+15 points) There's no link on the site for an agent to follow. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add a booking or ordering page on your own domain. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **Structured data is incomplete.** (+7 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **No menu or price list found.** (+7 points) Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai

## What the site tells visitors (Measured, not scored)
- **18 prices on the landing page, the middle one £75.00.** In London, the middle price of comparable sites that show prices is £14.75.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Luna Lounge Bar & Restaurant London",
  "url": "http://www.lunalondon.com/",
  "telephone": "+442088653280",
  "address": "Cutlers Exchange, 123 Houndsditch, EC3A 7BU, London",
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 51.51547834,
    "longitude": -0.07844857
  }
}
</script>
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Structured data found (Organization).** no address, phone or hours in it

## Where it stands
4835 of 5710 in London cafes and bars. Top 85% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 100% | no |
| Publish the menu or price list as HTML | 94% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 94% | no |
| Structured data with address, phone and hours | 50% | no |
| Have an llms.txt | 22% | no |

Nearest places in the index: Priority Pass (F, 11 m, https://directindex.org/r/prioritypass.com); Lothbury (C, 51 m, https://directindex.org/r/lothburyuk.com); The Lion Houndsditch (C, 76 m, https://directindex.org/r/lionec3.co.uk); The Sterling Bar & Kitchen (B, 155 m, https://directindex.org/r/thesterlingbar.co.uk); Afternoon Tea at The Orchid Lounge - Pan Pacific London (D, 165 m, https://directindex.org/r/panpacific.com); Aldgate Tap (C, 181 m, https://directindex.org/r/aldgatetap.com); London Night Cafe (D, 183 m, https://directindex.org/r/londonnightcafe.co.uk); The Trinity Bell (A, 188 m, https://directindex.org/r/thetrinitybell.co.uk); SAMBA ROOM (B, 193 m, https://directindex.org/r/sushisamba.com); Café Nora (F, 195 m, https://directindex.org/r/noracafe.co.uk).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with Shopify 48% (26% A or B, 7656 sites); This site 12.3%.

See what an AI agent reads on this site: https://directindex.org/r/lunalondon.com/agent-view

## Businesses like Luna Lounge Bar & Restaurant London in London cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in London cafes and bars | 5710 | 50% | 30% | 12.3% |
| Sites built with Shopify in London cafes and bars | 295 | 49% | 29% | 12.3% |

The best of the sites built with Shopify in London cafes and bars: Kipferl Cafe & Kitchen (A 96.3%, https://directindex.org/r/kipferl.co.uk); Peggy Porschen Belgravia (A 90.8%, https://directindex.org/r/peggyporschen.com); Kybelle (A 90%, https://directindex.org/r/kybelle.co.uk); The Permit Room (A 90%, https://directindex.org/r/dishoom.com); Soho Grind (A 87.7%, https://directindex.org/r/grind.co.uk).

With the three fixes above (The site turns away every visitor that isn't a browser, AI agents included; No booking or ordering link on the website; Structured data is incomplete), the score would be about 84.6%. That would be 526th of 5,710 in London cafes and bars, up from 4835th.

## The direct record
What agents get for Luna Lounge Bar & Restaurant London, as JSON: https://directindex.org/api/direct/lunalondon.com
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: none on record
- Phone: +442088653280

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

Only a real browser got this page (a plain fetch got cloudflare_challenge); Readable and Actionable were measured on the rendered page.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 0 | 25 |
| Readable | 8 | 25 |
| Actionable | 0 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Not measured for this scan.
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/lunalondon.com/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/lunalondon.com/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=lunalondon.com&force=1