---
title: What an AI agent reads on Maximus Kraft Foods · The Direct Index
url: https://directindex.org/r/kraftheinz.com/agent-view?format=md
---

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 [Report](https://directindex.org/r/kraftheinz.com) · scanned 2026-10-23

# What an AI agent reads on Maximus Kraft Foods

An assistant's crawler fetches the page once, without running JavaScript, and reads the text, the structured data and the links. Below is what it gets from [kraftheinz.com](http://www.maxwellhousecoffee.com/), taken from the copy the scanner kept.

1,083

characters of text without JavaScript

Organization

structured data for the business

0

of 3 AI crawlers turned away at the edge

 Text

## The words an agent gets

Title: Maxwell House Official Site | United States | Kraft Heinz · language en. First 1,083 of 1,083 characters:

```
Maxwell House Official Site | United States | Kraft HeinzSkip to main contentFollow UsHomeProductsRecipesMaxwell House - Everything Coffee | Kraft HeinzGood to the Last DropIconic, bold, perfectly roasted. The flavor that starts your morning right.Top ProductsFrench Roast Dark Roast Ground CoffeeCaramel Latte Single Serve Instant Coffee Beverage MixCOFFEE-INSTANT Dark SilkBreakfast Blend Light Roast Ground Coffee See All ProductsStart every morning off right by brewing a classic, smooth cup of Maxwell House coffee. Whether ground, instant or in pods, Maxwell House delivers the taste and aroma you know and love.Trending RecipesMarvelous Mocha PuddingBraised Rump Roast and VegetablesEggnog CoffeeSee All RecipesCountry/LanguageUSA (English)Maxwell HouseProductsRecipesKraft HeinzHomeOur BrandsOur RecipesCorporateCompanyAbout Kraft HeinzAway From HomeInvestor RelationsCareersContact UsProduct Locator Follow Us©2026 Kraft Heinz, Inc. All Rights Reserved.Terms and ConditionsPrivacyDo Not Sell or Share my Personal InformationLimit the Use of My Sensitive Personal Information
```

 Facts

## What it can say about the business

| A business type in JSON-LD | Organization |
| Name | Kraft Heinz |
| Telephone | 1-877-535-5666 |
| Address | yes |
| Opening hours | no |
| Menu or price list | nothing |
| Cuisine in structured data | no |
| JSON-LD blocks | 1 (ContactPoint, Organization, PostalAddress, QuantitativeValue, SearchAction, WebSite) |

 Actions

## The links it would act on

No booking or ordering link found. An agent has nothing to act on.

Everything here comes from fetching the homepage once as a crawler. The [report](https://directindex.org/r/kraftheinz.com) turns it into a score and a list of fixes, with code to paste.

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Business listings come from OpenStreetMap contributors, under the ODbL. Scores are published under the same licence.

```json
{"@context":"https://schema.org","@graph":[{"@type":"Organization","@id":"https://directindex.org/#org","name":"The Direct Index","url":"https://directindex.org/","logo":"https://directindex.org/favicon.svg","email":"hello@directindex.org","founder":{"@type":"Person","@id":"https://directindex.org/#antonio","name":"Antonio Curado","sameAs":["https://x.com/ab_curado"]},"description":"Independent measurement of whether AI agents can find, read and act on a business's own website."},{"@type":"WebSite","@id":"https://directindex.org/#site","url":"https://directindex.org/","name":"The Direct Index","publisher":{"@id":"https://directindex.org/#org"},"inLanguage":"en","potentialAction":{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https://directindex.org/scan?url={url}"},"query-input":"required name=url"}},{"@type":"WebAPI","name":"The Direct Index API","url":"https://directindex.org/openapi.json","documentation":"https://directindex.org/llms-full.txt","provider":{"@id":"https://directindex.org/#org"}}]}
```