# Kopps: Agent-Direct Score D (50.3%)

Site: https://www.kopps.se/
Report: https://directindex.org/r/kopps.se
Scanned: 2026-10-16 (Provisional, with the action test and the assistant citation check still to come. The hatched part of the bar isn't measured yet.)
Kopps is hard for agents to use.
Some AI assistants are turned away by Kopps's website. It can't find a menu or price list, so it answers from other sites. It finds a phone number, but no link to book or order online.

## Direct links
- Phone: +46 31 339 19 00
- Address: Kungsgatan 40
- Hours, from OpenStreetMap · Overture Maps: Mon–Thu 08:00–22:30; Fri 08:00–23:30; Sat 09:00–23:30; Sun 09:00–22:30
- Outdoor seating (OpenStreetMap)

## Nearby, also direct
Places near Kopps that take a booking or an order on their own website, with no marketplace in between.
- Jerntorgets Brygghus (850 m): https://directindex.org/r/brygghuset.eu
- The Flying Barrel (850 m): https://directindex.org/r/flyingbarrel.nu
- Brewers Beer Bar (960 m): https://directindex.org/r/brewersbeerbar.se
- Göteburgare Vegan (960 m): https://directindex.org/r/goteburgare.com

## What to fix first
- **No booking or ordering link on the website.** (+13 points) There's only a phone number or WhatsApp, and agents can't use those yet. If you take bookings or orders through a platform, link to it from the site so agents can find it. Add a booking or ordering page. Guide: https://directindex.org/guides/book-direct-on-your-own-website
- **No menu or price list found.** (+7 points) Agents answer 'what do they offer?' from marketplaces instead. Add a page with the menu or price list and link to it from the homepage. Guide: https://directindex.org/guides/menu-pdf-ai
- **Structured data is incomplete.** (+6 points) Missing: address, telephone, opening hours. Guide: https://directindex.org/guides/structured-data-restaurant
- **The server turns AI crawlers away at the door.** (+3.3 points) Requests as GPTBot (http_403) were refused, but a normal browser got the page. That's usually a bot list at the host or in a firewall that the owner never chose. Ask the host to allow these user agents. Guide: https://directindex.org/guides/blocking-ai-crawlers-without-knowing
- **No llms.txt.** (no points, but worth doing) Optional for now and cheap to add. It's a short text file that describes the business for language models. Guide: https://directindex.org/guides/llms-txt-for-a-business

## What the site tells visitors (Measured, not scored)
- **No English version declared.** Visitors from abroad, and assistants answering in English, read the page as it is. In Gothenburg, 16% of comparable sites declare one.

## Fix kit: What to paste

Structured data (JSON-LD). Paste it as one block in the page's head, or in the builder's custom code box. Change anything that's wrong.

```html
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "CafeOrCoffeeShop",
  "name": "Kopps",
  "url": "https://www.kopps.se/",
  "telephone": "+46 31 339 19 00",
  "email": "info@kopps.se",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Kungsgatan 40",
    "addressCountry": "SE"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": 57.7040307,
    "longitude": 11.9634657
  },
  "openingHours": "Mo-Th 08:00-22:30; Fr 08:00-23:30; Sa 09:00-23:30; Su 09:00-22:30",
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday"
      ],
      "opens": "08:00",
      "closes": "22:30"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Friday"
      ],
      "opens": "08:00",
      "closes": "23:30"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Saturday"
      ],
      "opens": "09:00",
      "closes": "23:30"
    },
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Sunday"
      ],
      "opens": "09:00",
      "closes": "22:30"
    }
  ],
  "servesCuisine": [
    "pizza",
    "burger",
    "pasta",
    "salad",
    "sandwich"
  ]
}
</script>
```

llms.txt. Save as /llms.txt at the root of the site.

```
# Kopps

> cafe or coffee shop (pizza, burger, pasta, salad, sandwich) in Kungsgatan 40, Gothenburg cafes and bars. Phone +46 31 339 19 00.

## Opening hours

Mo-Th 08:00-22:30; Fr 08:00-23:30; Sa 09:00-23:30; Su 09:00-22:30

## About

- Website: https://www.kopps.se/
- This file follows llms.txt (https://llmstxt.org): a short plain-text description for language models.
```

## Already right
- **robots.txt lets AI crawlers in.** No rule blocks the main AI user agents.
- **Structured data found (Organization).** no address, phone or hours in it

## Where it stands
168 of 325 in Gothenburg cafes and bars. Top 52% of the sites scanned in this index.

| What the top 10% of the index does | Top 10% | This site |
|---|---|---|
| Take bookings or orders on their own domain | 91% | no |
| Publish the menu or price list as HTML | 45% | no |
| Let AI crawlers in (no block at the server or in robots.txt) | 97% | no |
| Structured data with address, phone and hours | 21% | no |
| Have an llms.txt | 36% | no |

Nearest places with a similar menu: Steinbrenner & Nyberg (F, 595 m, https://directindex.org/r/steinbrenner-nyberg.se); Café Husaren (F, 666 m, https://directindex.org/r/cafehusaren.se); My Cafe (D, 729 m, https://directindex.org/r/mycafe.se); Jerntorgets Brygghus (D, 845 m, https://directindex.org/r/brygghuset.eu); The Flying Barrel (D, 847 m, https://directindex.org/r/flyingbarrel.nu); Brewers Beer Bar (C, 955 m, https://directindex.org/r/brewersbeerbar.se); Göteburgare Vegan (C, 958 m, https://directindex.org/r/goteburgare.com); Bivac (F, 1133 m, https://directindex.org/r/bivac.se); Björngårdsvillan (F, 2322 m, https://directindex.org/r/bjorngardsvillan.se); Café Rosa-Mi (D, 2839 m, https://directindex.org/r/caferosami.se).

## What assistants answer
The assistants haven't been asked about this business yet. They're asked about the top-ranked businesses in each city index, and about any business as soon as it's claimed. Claim this page to be included.


Compared with its peers: Sites built with WordPress 55% (24% A or B, 224455 sites); This site 50.3%.

See what an AI agent reads on this site: https://directindex.org/r/kopps.se/agent-view

## Businesses like Kopps in Gothenburg cafes and bars

| Group | Sites | Avg score | A or B | This site |
|---|---|---|---|---|
| Businesses of the same kind in Gothenburg cafes and bars | 325 | 50% | 17% | 50.3% |
| Sites built with WordPress in Gothenburg cafes and bars | 123 | 55% | 24% | 50.3% |

The best of the sites built with WordPress in Gothenburg cafes and bars: The Abyss (A 93.8%, https://directindex.org/r/theabyss.se); Bar Pigalle (A 90.8%, https://directindex.org/r/hotelpigalle.se); Bellora (A 86.3%, https://directindex.org/r/hotelbellora.se); Blind Mango (A 86.3%, https://directindex.org/r/blindmangobar.com); Feskens Bar (A 86.2%, https://directindex.org/r/fiskekrogen.se).

With the three fixes above (No booking or ordering link on the website; No menu or price list found; Structured data is incomplete), the score would be about 90.3%. That would be 5th of 325 in Gothenburg cafes and bars, up from 168th.

## The direct record
What agents get for Kopps, as JSON: https://directindex.org/api/direct/kopps.se
- Book: none on record
- Order: none on record
- Menu: none on record
- Hours: Mo-Th 08:00-22:30; Fr 08:00-23:30; Sa 09:00-23:30; Su 09:00-22:30 (open now) (from OpenStreetMap)
- Phone: +46 31 339 19 00

## Can an agent transact?
Measured, not scored (the score stays at spec v1.0).
- UCP profile (/.well-known/ucp, Google and Shopify's Universal Commerce Protocol): no
- ACP discovery document (/.well-known/acp.json, OpenAI and Stripe's Agentic Commerce Protocol): no
- MCP server card (/.well-known/mcp/server-card.json): no
- Ordering vendor that takes agent orders (Square, Toast, or a vendor whose terms allow agents): no

A browser path finder looked at the rendered home page on 2026-10-20 and found no booking or ordering link the scan had missed.

## Score breakdown
| Component | Points | Available |
|---|---|---|
| Reachable | 21.7 | 25 |
| Readable | 9 | 25 |
| Actionable | 2 | 15 (the action test: pending) |
| Cited | 0 | 0 (the assistant citation check: pending) |

## Agent readiness (Cloudflare)
Level 1 of 5, Basic Web Presence. Cloudflare's report: https://isitagentready.com/kopps.se
- Link headers on the homepage: no (how: https://isitagentready.com/.well-known/agent-skills/link-headers/SKILL.md)
- sitemap.xml: yes
- AI bot rules in robots.txt: yes
- Content Signals in robots.txt: no (how: https://isitagentready.com/.well-known/agent-skills/content-signals/SKILL.md)
- Markdown on Accept: text/markdown: no (how: https://isitagentready.com/.well-known/agent-skills/markdown-negotiation/SKILL.md)
- llms.txt: no (how: https://isitagentready.com/.well-known/agent-skills/llms-txt/SKILL.md)
- API catalog (RFC 9727): no (how: https://isitagentready.com/.well-known/agent-skills/api-catalog/SKILL.md)
- MCP server card: no (how: https://isitagentready.com/.well-known/agent-skills/mcp-server-card/SKILL.md)
- A2A agent card: no (how: https://isitagentready.com/.well-known/agent-skills/a2a-agent-card/SKILL.md)
- Agent Skills index: no (how: https://isitagentready.com/.well-known/agent-skills/agent-skills/SKILL.md)
- OAuth or OIDC discovery: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-discovery/SKILL.md)
- OAuth protected resource metadata: no (how: https://isitagentready.com/.well-known/agent-skills/oauth-protected-resource/SKILL.md)
- auth.md: no (how: https://isitagentready.com/.well-known/agent-skills/auth-md/SKILL.md)
- Web Bot Auth key directory: no (how: https://isitagentready.com/.well-known/agent-skills/web-bot-auth/SKILL.md)
- ARD capability manifest: no (how: https://isitagentready.com/.well-known/agent-skills/ard/SKILL.md)
- DNS-AID records: no (how: https://isitagentready.com/.well-known/agent-skills/dns-aid/SKILL.md)
- WebMCP tools on the page: no (how: https://isitagentready.com/.well-known/agent-skills/webmcp/SKILL.md)
- JSON-LD for the business: yes

Keep watching this business (https://directindex.org/r/kopps.se/plan): the assistants are asked again every month, and you see what changed. 2 EUR a month or 19 EUR a year.
Deep report: https://directindex.org/r/kopps.se/deep. Ten questions phrased the way people ask them, each assistant's full answer, the eight nearest similar places, the fix plan and a PDF. 5 EUR, paid once. Reading and scanning stay free. These few euros pay for the questions sent to the assistants and for the servers.
Methodology: https://directindex.org/methodology · Rescan now: https://directindex.org/scan?url=kopps.se&force=1